Advertising Networks Usage Statistics and Market Share in Ukraine (.ua)
We are tracking usage statistics and market share of 33 web technologies in Advertising Networks in Ukraine (.ua). In April 2024 the most popular web technology in Advertising Networks in Ukraine (.ua) is Google AdSense with 45% market share. In second place there is Criteo with 38% market share. After that there are Twitter Ads with 8%, DoubleClick Ad Exchange (AdX) with 1% and AdRiver with 1% market share. Top 5 web technologies together have 93% market share. The remaining 28 web technologies in Advertising Networks have a combined market share of 7%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 33 different technologies in Advertising Networks.
There are 18,252 websites using Advertising Networks in Ukraine (.ua websites) in out database.
Advertising Networks Usage Statistics and Market Share in Ukraine (.ua) in April 2024
#1 Google AdSense 
45.10%
#2 Criteo 
38.46%
#3 Twitter Ads 
7.84%
#4 DoubleClick Ad Exchange (AdX) 
3.67%
#5 AdRiver 
0.93%
#6 Admixer 
0.68%
#7 DoubleClick for Publishers (DFP) 0.62%
#8 Yandex.Direct 
0.57%
#9 Prebid 
0.49%
#10 ADFOX 
0.43%
#11 AdRoll 
0.36%
#12 Microsoft Advertising 
0.24%
#13 MGID 
0.10%
#14 Taboola 
0.10%
#15 33Across 
0.07%
#16 Smart Ad Server 
0.07%
#17 Optimise 
0.05%
#18 AppNexus 
0.03%
#19 Ezoic 
0.02%
#20 Infolinks 
0.02%
#21 Marfeel 
0.02%
#22 Outbrain 
0.02%
#23 BuySellAds 
0.01%
#24 DoubleClick Campaign Manager (DCM) 0.01%
#25 DoubleClick Floodlight 0.01%
#26 OpenX 
0.01%
#27 Snap Pixel 
0.01%
#28 theTradeDesk 
0.01%
#29 AdOcean 
0.01%
#30 AdThrive 
0.01%
#31 ExoClick 
0.01%
#32 Project Wonderful 
0.01%
#33 Rubicon Project 
0.01%
Technologies in Advertising Networks in Ukraine (.ua)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
DoubleClick Ad Exchange (AdX)
DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
AdRiver
AdRiver is a company which provide internet advertising management and audit software.
Admixer
Admixer is an independent adtech company developing an ecosystem of full-stack programmatic solutions.
DoubleClick for Publishers (DFP)
DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.
Yandex.Direct
Yandex Direct is the platform designed for sponsored ad management.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
ADFOX
ADFOX is an advertising management platform for media publishers.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
MGID
MGID is a programmatic advertising platform frequently used by misinformation websites.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
33Across
33Across is a technology company focused on solving the challenge of consumer attention for automated advertising.
Smart Ad Server
Smart Ad Server is an adserving and RTB platform.
Optimise
Optimise Media Group is a UK-based performance advertising network.
AppNexus
AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.
Ezoic
Ezoic is a website optimisation platform for digital publishers and website owners powered by machine learning.
Infolinks
Infolinks is an online advertising platform for publishers and advertisers.
Marfeel
Marfeel is a publisher platform that allows publishers to create, optimise and monetise their mobile websites.
Outbrain
Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.
BuySellAds
BuySellAds is a marketplace for Publishers and for Advertisers to buy and sell ads.
DoubleClick Campaign Manager (DCM)
DoubleClick Campaign Manager (DCM) is a web-based ad management system for advertisers and agencies that helps them manage ad campaigns across websites and mobile devices.
DoubleClick Floodlight
OpenX
OpenX is a programmatic advertising technology company.
Snap Pixel
Snap Pixel is a piece of JavaScript code that helps advertisers measure the cross-device impact of campaigns.
theTradeDesk
theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.
AdOcean
AdThrive
AdThrive is an online advertising network aka ad provider for bloggers for blog monetisation.
ExoClick
ExoClick is a Barcelona-based online advertising company, which provides online advertising services to both advertisers and publishers.
Project Wonderful
Rubicon Project
Rubicon Project is an online advertising technology company.
Advertising Networks Market Share History in Ukraine (.ua) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Google AdSense | 43.70% | 44.35% | 44.83% | 44.74% | 44.87% | 45.02% | 45.03% | 45.05% | 45.06% | 45.18% | 45.10% |
| Criteo | 38.23% | 38.21% | 38.05% | 38.33% | 38.39% | 38.34% | 38.36% | 38.37% | 38.37% | 38.37% | 38.46% |
| Twitter Ads | 7.98% | 7.92% | 7.92% | 7.83% | 7.82% | 7.79% | 7.81% | 7.79% | 7.79% | 7.82% | 7.84% |
| DoubleClick Ad Exchange (AdX) | 4.64% | 4.25% | 3.98% | 3.86% | 3.80% | 3.76% | 3.76% | 3.76% | 3.76% | 3.66% | 3.67% |
| AdRiver | 1.19% | 1.05% | 1.04% | 1.04% | 0.98% | 0.96% | 0.96% | 0.96% | 0.96% | 0.95% | 0.93% |
| Yandex.Direct | 0.80% | 0.69% | 0.65% | 0.64% | 0.60% | 0.59% | 0.59% | 0.59% | 0.59% | 0.57% | 0.57% |
| DoubleClick for Publishers (DFP) | 0.71% | 0.67% | 0.66% | 0.65% | 0.64% | 0.64% | 0.64% | 0.64% | 0.64% | 0.62% | 0.62% |
| Prebid | 0.59% | 0.56% | 0.58% | 0.56% | 0.57% | 0.54% | 0.53% | 0.53% | 0.53% | 0.51% | 0.49% |
| AdRoll | 0.41% | 0.41% | 0.40% | 0.40% | 0.38% | 0.38% | 0.37% | 0.37% | 0.36% | 0.36% | 0.36% |
| Admixer | 0.59% | 0.66% | 0.65% | 0.66% | 0.68% | 0.67% | 0.66% | 0.66% | 0.67% | 0.67% | 0.68% |
| ADFOX | 0.36% | 0.41% | 0.41% | 0.44% | 0.41% | 0.43% | 0.43% | 0.43% | 0.44% | 0.44% | 0.43% |
| Microsoft Advertising | 0.23% | 0.23% | 0.24% | 0.25% | 0.24% | 0.25% | 0.24% | 0.25% | 0.24% | 0.25% | 0.24% |
| Taboola | 0.11% | 0.11% | 0.11% | 0.10% | 0.11% | 0.11% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% |
| MGID | 0.09% | 0.09% | 0.10% | 0.09% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% |
| Smart Ad Server | 0.06% | 0.07% | 0.06% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
| Optimise | 0.04% | 0.05% | 0.04% | 0.05% | 0.05% | 0.08% | 0.05% | 0.05% | 0.04% | 0.05% | 0.05% |
| 33Across | 0.05% | 0.06% | 0.06% | 0.07% | 0.07% | 0.07% | 0.08% | 0.08% | 0.08% | 0.07% | 0.07% |
| AppNexus | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| Outbrain | 0.03% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% |
| DoubleClick Campaign Manager (DCM) | 0.02% | 0.02% | 0.02% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| theTradeDesk | 0.02% | 0.03% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| AdOcean | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| BuySellAds | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| DoubleClick Floodlight | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Ezoic | 0.01% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% |
| Marfeel | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% |
| OpenX | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Project Wonderful | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Snap Pixel | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| ExoClick | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Rubicon Project | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |