.my websites Advertising Networks Usage Statistics and Market Share in Malaysia (.my)

We are tracking usage statistics and market share of 28 web technologies in Advertising Networks in Malaysia (.my). In March 2024 the most popular web technology in Advertising Networks in Malaysia (.my) is Google AdSense with 51% market share. In second place there is Twitter Ads with 21% market share. After that there are Criteo with 5%, AdRoll with 4% and Microsoft Advertising with 4% market share. Top 5 web technologies together have 85% market share. The remaining 23 web technologies in Advertising Networks have a combined market share of 15%. Global Advertising Networks market share report is available here.

Advertising Networks Market Share in Malaysia (.my) in March 2024
About Advertising Networks

An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.

We are tracking 28 different technologies in Advertising Networks.

There are 2,098 websites using Advertising Networks in Malaysia (.my websites) in out database.

Advertising Networks Usage Statistics and Market Share in Malaysia (.my) in March 2024
Technologies in Advertising Networks in Malaysia (.my)
  • Google AdSense Google AdSense

    Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.

  • Twitter Ads Twitter Ads

    Twitter Ads is an advertising platform for Twitter 'microblogging' system.

  • Criteo Criteo

    Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.

  • AdRoll AdRoll

    AdRoll is a digital marketing technology platform that specializes in retargeting.

  • Microsoft Advertising Microsoft Advertising

    Microsoft Advertising is an online advertising platform developed by Microsoft.

  • DoubleClick for Publishers (DFP) DoubleClick for Publishers (DFP)

    DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.

  • Outbrain Outbrain

    Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.

  • DoubleClick Ad Exchange (AdX) DoubleClick Ad Exchange (AdX)

    DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.

  • Prebid Prebid

    Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.

  • Taboola Taboola

    Taboola is a content discovery & native advertising platform for publishers and advertisers.

  • Ezoic Ezoic

    Ezoic is a website optimisation platform for digital publishers and website owners powered by machine learning.

  • AppNexus AppNexus

    AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.

  • Sizmek Sizmek

  • Optimise Optimise

    Optimise Media Group is a UK-based performance advertising network.

  • theTradeDesk theTradeDesk

    theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.

  • Smart Ad Server Smart Ad Server

    Smart Ad Server is an adserving and RTB platform.

  • Snap Pixel Snap Pixel

    Snap Pixel is a piece of JavaScript code that helps advertisers measure the cross-device impact of campaigns.

  • BuySellAds BuySellAds

    BuySellAds is a marketplace for Publishers and for Advertisers to buy and sell ads.

  • Marfeel Marfeel

    Marfeel is a publisher platform that allows publishers to create, optimise and monetise their mobile websites.

  • ADFOX ADFOX

    ADFOX is an advertising management platform for media publishers.

  • ExoClick ExoClick

    ExoClick is a Barcelona-based online advertising company, which provides online advertising services to both advertisers and publishers.

  • FreakOut FreakOut

    FreakOut is a marketing technology company with programmatic solutions (DSP,SSP) that delivers in-feed display and video formats across global publishers.

  • MGID MGID

    MGID is a programmatic advertising platform frequently used by misinformation websites.

  • Mediavine Mediavine

    Mediavine is a full service ad management platform.

  • Project Wonderful Project Wonderful

  • TVSquared TVSquared

    TVSquared is a cross-platform TV ad measurement, analytics and optimisation platform.

  • Unruly Unruly

    Unruly is a video advertising platform.

  • 33Across 33Across

    33Across is a technology company focused on solving the challenge of consumer attention for automated advertising.

Advertising Networks Market Share History in Malaysia (.my) in Last 12 Months
Technology May 2023June 2023July 2023August 2023September 2023October 2023November 2023December 2023January 2024February 2024March 2024
Google AdSense47.33%48.52%49.46%49.60%49.93%50.12%50.02%50.24%50.28%50.62%50.76%
Twitter Ads21.84%21.81%21.58%21.29%21.22%21.16%21.34%21.41%21.36%21.36%21.16%
Criteo5.05%4.99%4.89%4.87%4.78%4.82%4.62%4.63%4.63%4.66%4.77%
AdRoll4.40%4.25%4.04%4.02%4.03%4.16%4.24%4.25%4.25%4.19%4.19%
Microsoft Advertising3.88%3.84%3.95%3.98%3.93%3.87%3.91%3.88%3.92%3.85%3.91%
DoubleClick for Publishers (DFP)3.65%3.23%2.96%2.95%2.95%2.88%2.87%2.88%2.88%2.90%2.91%
DoubleClick Ad Exchange (AdX)3.13%2.63%2.44%2.43%2.44%2.27%2.26%2.27%2.27%2.28%2.29%
Prebid2.90%2.82%2.91%2.81%2.72%2.74%2.64%2.55%2.55%2.33%2.10%
Outbrain1.96%1.85%2.07%2.25%2.34%2.36%2.45%2.46%2.46%2.47%2.48%
Taboola1.17%1.16%1.18%1.26%1.22%1.18%1.22%1.09%1.09%1.09%1.14%
AppNexus0.89%0.74%0.71%0.70%0.70%0.71%0.71%0.71%0.71%0.71%0.71%
Sizmek0.89%0.88%0.71%0.70%0.70%0.71%0.71%0.71%0.71%0.71%0.71%
Ezoic0.75%1.11%0.94%0.94%0.84%0.85%0.85%0.85%0.85%0.86%0.86%
theTradeDesk0.56%0.65%0.61%0.56%0.56%0.57%0.52%0.47%0.47%0.48%0.48%
Optimise0.47%0.46%0.47%0.47%0.47%0.47%0.47%0.47%0.47%0.48%0.48%
Smart Ad Server0.33%0.32%0.28%0.33%0.42%0.43%0.42%0.38%0.38%0.33%0.29%
Project Wonderful0.14%0.14%0.14%0.14%0.09%0.09%0.05%0.05%0.05%0.05%0.05%
Snap Pixel0.14%0.14%0.14%0.14%0.14%0.14%0.14%0.14%0.14%0.14%0.14%
BuySellAds0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.10%0.10%
33Across0.05%0.05%0.05%0.09%0.05%0.05%0.05%0.05%0.05%0.05%0.05%
ADFOX0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%
ExoClick0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%
MGID0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%
Mediavine0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%
Unruly0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%
Websites using Advertising Networks in other countries
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