Advertising Networks Usage Statistics and Market Share in Estonia (.ee)
We are tracking usage statistics and market share of 20 web technologies in Advertising Networks in Estonia (.ee). In April 2024 the most popular web technology in Advertising Networks in Estonia (.ee) is Google AdSense with 41% market share. In second place there is Criteo with 20% market share. After that there are Twitter Ads with 19%, AdRoll with 4% and Microsoft Advertising with 4% market share. Top 5 web technologies together have 87% market share. The remaining 15 web technologies in Advertising Networks have a combined market share of 13%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 20 different technologies in Advertising Networks.
There are 1,273 websites using Advertising Networks in Estonia (.ee websites) in out database.
Advertising Networks Usage Statistics and Market Share in Estonia (.ee) in April 2024
#1 Google AdSense 41.08%
#2 Criteo 19.64%
#3 Twitter Ads 18.85%
#4 AdRoll 9.43%
#5 Microsoft Advertising 3.53%
#6 AdOcean 1.81%
#7 DoubleClick Ad Exchange (AdX) 1.18%
#8 DoubleClick for Publishers (DFP) 1.18%
#9 AppNexus 0.94%
#10 Prebid 0.71%
#11 Taboola 0.39%
#12 ADFOX 0.31%
#13 Ezoic 0.16%
#14 JuicyAds 0.16%
#15 Snap Pixel 0.16%
#16 theTradeDesk 0.16%
#17 BuySellAds 0.08%
#18 Rubicon Project 0.08%
#19 Sovrn 0.08%
#20 Yandex.Direct 0.08%
Technologies in Advertising Networks in Estonia (.ee)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
AdOcean
DoubleClick Ad Exchange (AdX)
DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
DoubleClick for Publishers (DFP)
DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.
AppNexus
AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
ADFOX
ADFOX is an advertising management platform for media publishers.
Ezoic
Ezoic is a website optimisation platform for digital publishers and website owners powered by machine learning.
JuicyAds
JuicyAds is a legitimate advertising network that specializes in adult content.
Snap Pixel
Snap Pixel is a piece of JavaScript code that helps advertisers measure the cross-device impact of campaigns.
theTradeDesk
theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.
BuySellAds
BuySellAds is a marketplace for Publishers and for Advertisers to buy and sell ads.
Rubicon Project
Rubicon Project is an online advertising technology company.
Sovrn
Sovrn is a advertising products and services provider for publishers.
Yandex.Direct
Yandex Direct is the platform designed for sponsored ad management.
Advertising Networks Market Share History in Estonia (.ee) in Last 12 Months
Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|
Google AdSense | 38.35% | 39.83% | 40.75% | 40.60% | 40.94% | 41.28% | 40.87% | 40.86% | 40.77% | 41.18% | 41.08% |
Criteo | 19.72% | 19.41% | 19.28% | 19.59% | 19.61% | 19.63% | 19.81% | 19.84% | 19.72% | 19.61% | 19.64% |
Twitter Ads | 19.88% | 19.48% | 19.21% | 19.36% | 19.14% | 18.93% | 18.95% | 18.91% | 19.09% | 18.82% | 18.85% |
AdRoll | 9.47% | 9.55% | 9.49% | 9.40% | 9.41% | 9.35% | 9.36% | 9.38% | 9.39% | 9.41% | 9.43% |
Microsoft Advertising | 3.34% | 3.44% | 3.65% | 3.61% | 3.61% | 3.58% | 3.51% | 3.52% | 3.52% | 3.53% | 3.53% |
AdOcean | 2.56% | 2.35% | 1.79% | 1.72% | 1.73% | 1.71% | 1.79% | 1.80% | 1.80% | 1.80% | 1.81% |
DoubleClick for Publishers (DFP) | 1.71% | 1.33% | 1.32% | 1.33% | 1.25% | 1.25% | 1.17% | 1.17% | 1.17% | 1.18% | 1.18% |
DoubleClick Ad Exchange (AdX) | 1.32% | 1.25% | 1.17% | 1.18% | 1.18% | 1.17% | 1.17% | 1.17% | 1.17% | 1.18% | 1.18% |
AppNexus | 0.93% | 0.94% | 0.93% | 0.94% | 0.94% | 0.93% | 0.94% | 0.94% | 0.94% | 0.94% | 0.94% |
Prebid | 0.93% | 0.70% | 0.70% | 0.71% | 0.71% | 0.70% | 0.70% | 0.70% | 0.70% | 0.71% | 0.71% |
Taboola | 0.39% | 0.39% | 0.39% | 0.39% | 0.39% | 0.39% | 0.39% | 0.39% | 0.39% | 0.39% | 0.39% |
ADFOX | 0.31% | 0.31% | 0.31% | 0.24% | 0.31% | 0.31% | 0.31% | 0.31% | 0.31% | 0.31% | 0.31% |
JuicyAds | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% |
Snap Pixel | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% |
theTradeDesk | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% |
Yandex.Direct | 0.16% | 0.16% | 0.16% | 0.16% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% |
BuySellAds | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% |
Rubicon Project | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% |
Sovrn | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% |