Advertising Networks Usage Statistics and Market Share in Bulgaria (.bg)
We are tracking usage statistics and market share of 20 web technologies in Advertising Networks in Bulgaria (.bg). In March 2024 the most popular web technology in Advertising Networks in Bulgaria (.bg) is Google AdSense with 56% market share. In second place there is Twitter Ads with 16% market share. After that there are Criteo with 9%, Microsoft Advertising with 4% and AdOcean with 4% market share. Top 5 web technologies together have 90% market share. The remaining 15 web technologies in Advertising Networks have a combined market share of 10%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 20 different technologies in Advertising Networks.
There are 1,409 websites using Advertising Networks in Bulgaria (.bg websites) in out database.
Advertising Networks Usage Statistics and Market Share in Bulgaria (.bg) in March 2024
#1 Google AdSense 55.78%
#2 Twitter Ads 16.11%
#3 Criteo 9.23%
#4 Microsoft Advertising 4.33%
#5 AdOcean 4.26%
#6 Prebid 3.41%
#7 AdRoll 1.28%
#8 Smart Ad Server 1.28%
#9 Taboola 1.14%
#10 Marfeel 0.99%
#11 Admixer 0.85%
#12 33Across 0.35%
#13 Ezoic 0.28%
#14 Outbrain 0.14%
#15 Sovrn 0.14%
#16 theTradeDesk 0.14%
#17 AppNexus 0.07%
#18 ExoClick 0.07%
#19 MGID 0.07%
#20 Sizmek 0.07%
Technologies in Advertising Networks in Bulgaria (.bg)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
AdOcean
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Smart Ad Server
Smart Ad Server is an adserving and RTB platform.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
Marfeel
Marfeel is a publisher platform that allows publishers to create, optimise and monetise their mobile websites.
Admixer
Admixer is an independent adtech company developing an ecosystem of full-stack programmatic solutions.
33Across
33Across is a technology company focused on solving the challenge of consumer attention for automated advertising.
Ezoic
Ezoic is a website optimisation platform for digital publishers and website owners powered by machine learning.
Outbrain
Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.
Sovrn
Sovrn is a advertising products and services provider for publishers.
theTradeDesk
theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.
AppNexus
AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.
ExoClick
ExoClick is a Barcelona-based online advertising company, which provides online advertising services to both advertisers and publishers.
MGID
MGID is a programmatic advertising platform frequently used by misinformation websites.
Sizmek
Advertising Networks Market Share History in Bulgaria (.bg) in Last 12 Months
Technology | May 2023 | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|
Google AdSense | 37.17% | 39.34% | 40.92% | 42.15% | 42.44% | 42.50% | 42.62% | 43.03% | 55.09% | 55.69% | 55.78% |
Twitter Ads | 19.57% | 19.09% | 18.73% | 18.60% | 18.54% | 18.79% | 18.57% | 18.21% | 15.60% | 15.76% | 16.11% |
Criteo | 14.35% | 13.69% | 13.29% | 13.30% | 13.41% | 13.29% | 13.39% | 13.50% | 9.98% | 9.61% | 9.23% |
Prebid | 4.64% | 4.76% | 4.59% | 4.24% | 4.07% | 4.14% | 4.18% | 4.14% | 3.65% | 3.39% | 3.41% |
AdOcean | 4.86% | 4.90% | 4.81% | 4.74% | 4.71% | 4.71% | 4.68% | 4.72% | 4.22% | 4.24% | 4.26% |
Microsoft Advertising | 3.12% | 3.17% | 3.25% | 3.25% | 3.21% | 3.29% | 3.38% | 3.41% | 4.71% | 4.45% | 4.33% |
AdRoll | 2.61% | 2.45% | 2.26% | 2.26% | 2.14% | 2.14% | 2.16% | 2.18% | 1.41% | 1.41% | 1.28% |
Smart Ad Server | 1.52% | 1.44% | 1.34% | 1.27% | 1.36% | 1.29% | 1.30% | 1.09% | 1.12% | 1.06% | 1.28% |
Taboola | 1.09% | 1.30% | 1.34% | 1.20% | 1.21% | 1.29% | 1.30% | 1.23% | 1.12% | 1.06% | 1.14% |
AppNexus | 1.01% | 1.01% | 0.85% | 0.85% | 0.78% | 0.79% | 0.79% | 0.80% | 0.07% | 0.07% | 0.07% |
Admixer | 0.43% | 0.94% | 0.99% | 0.92% | 0.93% | 0.93% | 0.94% | 0.87% | 0.77% | 0.78% | 0.85% |
Ezoic | 0.43% | 0.43% | 0.42% | 0.42% | 0.43% | 0.29% | 0.29% | 0.29% | 0.28% | 0.28% | 0.28% |
Marfeel | 0.43% | 0.72% | 0.71% | 0.71% | 0.71% | 0.71% | 0.58% | 0.58% | 0.70% | 0.85% | 0.99% |
Sovrn | 0.29% | 0.29% | 0.28% | 0.35% | 0.43% | 0.29% | 0.22% | 0.29% | 0.28% | 0.35% | 0.14% |
Sizmek | 0.22% | 0.29% | 0.28% | 0.21% | 0.21% | 0.21% | 0.22% | 0.22% | 0.14% | 0.14% | 0.07% |
theTradeDesk | 0.22% | 0.22% | 0.28% | 0.21% | 0.21% | 0.21% | 0.22% | 0.22% | 0.14% | 0.14% | 0.14% |