Advertising Networks Usage Statistics and Market Share in Bosnia and Herzegovina (.ba)
We are tracking usage statistics and market share of 11 web technologies in Advertising Networks in Bosnia and Herzegovina (.ba). In April 2024 the most popular web technology in Advertising Networks in Bosnia and Herzegovina (.ba) is Google AdSense with 66% market share. In second place there is Twitter Ads with 18% market share. After that there are Criteo with 5%, AdRoll with 4% and Prebid with 4% market share. Top 5 web technologies together have 97% market share. The remaining 6 web technologies in Advertising Networks have a combined market share of 3%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 11 different technologies in Advertising Networks.
There are 545 websites using Advertising Networks in Bosnia and Herzegovina (.ba websites) in out database.
Advertising Networks Usage Statistics and Market Share in Bosnia and Herzegovina (.ba) in April 2024
#1 Google AdSense 
65.87%
#2 Twitter Ads 
18.35%
#3 Criteo 
5.14%
#4 AdRoll 
4.04%
#5 Prebid 
3.67%
#6 Microsoft Advertising 
1.10%
#7 Smart Ad Server 
0.55%
#8 AdOcean 
0.37%
#9 Marfeel 
0.37%
#10 Sovrn 
0.37%
#11 Taboola 
0.18%
Technologies in Advertising Networks in Bosnia and Herzegovina (.ba)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
Smart Ad Server
Smart Ad Server is an adserving and RTB platform.
AdOcean
Marfeel
Marfeel is a publisher platform that allows publishers to create, optimise and monetise their mobile websites.
Sovrn
Sovrn is a advertising products and services provider for publishers.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
Advertising Networks Market Share History in Bosnia and Herzegovina (.ba) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Google AdSense | 67.25% | 67.21% | 68.04% | 67.15% | 67.05% | 66.07% | 65.17% | 64.96% | 65.59% | 65.50% | 65.87% |
| Twitter Ads | 18.37% | 18.09% | 18.29% | 17.47% | 17.96% | 18.02% | 17.98% | 18.76% | 18.92% | 18.53% | 18.35% |
| Criteo | 3.83% | 4.20% | 3.62% | 4.81% | 4.28% | 4.87% | 5.14% | 6.02% | 5.77% | 5.50% | 5.14% |
| AdRoll | 3.19% | 3.55% | 3.29% | 3.53% | 3.62% | 3.25% | 3.53% | 3.89% | 3.96% | 4.04% | 4.04% |
| Prebid | 2.24% | 1.94% | 1.98% | 2.24% | 2.14% | 2.60% | 3.21% | 3.54% | 3.24% | 3.67% | 3.67% |
| Microsoft Advertising | 1.28% | 1.29% | 1.32% | 1.28% | 1.32% | 1.46% | 1.44% | 1.06% | 0.90% | 1.10% | 1.10% |
| AdOcean | 0.96% | 0.97% | 0.82% | 0.80% | 0.82% | 0.81% | 0.64% | 0.71% | 0.54% | 0.37% | 0.37% |
| Smart Ad Server | 0.80% | 0.81% | 0.66% | 0.80% | 0.82% | 0.81% | 0.80% | 0.35% | 0.36% | 0.37% | 0.55% |