Advertising Networks Usage Statistics and Market Share in Uganda (.ug)
We are tracking usage statistics and market share of 12 web technologies in Advertising Networks in Uganda (.ug). In March 2024 the most popular web technology in Advertising Networks in Uganda (.ug) is Twitter Ads with 57% market share. In second place there is Google AdSense with 35% market share. After that there are DoubleClick for Publishers (DFP) with 2%, AdRoll with 1% and Microsoft Advertising with 1% market share. Top 5 web technologies together have 96% market share. The remaining 7 web technologies in Advertising Networks have a combined market share of 4%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 12 different technologies in Advertising Networks.
There are 274 websites using Advertising Networks in Uganda (.ug websites) in out database.
Advertising Networks Usage Statistics and Market Share in Uganda (.ug) in March 2024
#1 Twitter Ads 56.93%
#2 Google AdSense 35.40%
#3 DoubleClick for Publishers (DFP) 1.82%
#4 AdRoll 1.46%
#5 Microsoft Advertising 1.09%
#6 Criteo 0.73%
#7 Ezoic 0.73%
#8 AppNexus 0.36%
#9 DoubleClick Ad Exchange (AdX) 0.36%
#10 Infolinks 0.36%
#11 Prebid 0.36%
#12 Taboola 0.36%
Technologies in Advertising Networks in Uganda (.ug)
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
DoubleClick for Publishers (DFP)
DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
Ezoic
Ezoic is a website optimisation platform for digital publishers and website owners powered by machine learning.
AppNexus
AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.
DoubleClick Ad Exchange (AdX)
DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
Infolinks
Infolinks is an online advertising platform for publishers and advertisers.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
Advertising Networks Market Share History in Uganda (.ug) in Last 12 Months
Technology | May 2023 | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|
Twitter Ads | 51.84% | 54.51% | 56.03% | 56.58% | 58.18% | 57.41% | 57.72% | 57.88% | 57.88% | 57.45% | 56.93% |
Google AdSense | 39.59% | 37.22% | 35.11% | 34.52% | 34.18% | 34.81% | 34.56% | 34.43% | 34.43% | 34.91% | 35.40% |
DoubleClick for Publishers (DFP) | 2.45% | 2.26% | 1.77% | 1.78% | 1.82% | 1.85% | 1.84% | 1.83% | 1.83% | 1.82% | 1.82% |
AdRoll | 1.63% | 1.50% | 1.42% | 1.42% | 1.45% | 1.48% | 1.47% | 1.47% | 1.47% | 1.45% | 1.46% |
Microsoft Advertising | 1.22% | 1.50% | 1.06% | 1.07% | 1.09% | 1.11% | 1.10% | 1.10% | 1.10% | 1.09% | 1.09% |
Criteo | 0.82% | 0.75% | 0.71% | 0.71% | 0.73% | 0.74% | 0.74% | 0.73% | 0.73% | 0.73% | 0.73% |
Ezoic | 0.82% | 0.75% | 0.71% | 0.71% | 0.73% | 0.74% | 0.74% | 0.73% | 0.73% | 0.73% | 0.73% |
AppNexus | 0.41% | 0.38% | 0.35% | 0.36% | 0.36% | 0.37% | 0.37% | 0.37% | 0.37% | 0.36% | 0.36% |
DoubleClick Ad Exchange (AdX) | 0.41% | 0.38% | 0.35% | 0.36% | 0.36% | 0.37% | 0.37% | 0.37% | 0.37% | 0.36% | 0.36% |
Infolinks | 0.41% | 0.38% | 0.35% | 0.36% | 0.36% | 0.37% | 0.37% | 0.37% | 0.37% | 0.36% | 0.36% |
Prebid | 0.41% | 0.38% | 0.35% | 0.36% | 0.36% | 0.37% | 0.37% | 0.37% | 0.37% | 0.36% | 0.36% |