Advertising Networks Usage Statistics and Market Share in Vietnam (.vn)
We are tracking usage statistics and market share of 29 web technologies in Advertising Networks in Vietnam (.vn). In April 2024 the most popular web technology in Advertising Networks in Vietnam (.vn) is Google AdSense with 71% market share. In second place there is Twitter Ads with 18% market share. After that there are Criteo with 3%, AdRoll with 1% and Prebid with 1% market share. Top 5 web technologies together have 95% market share. The remaining 24 web technologies in Advertising Networks have a combined market share of 5%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 29 different technologies in Advertising Networks.
There are 7,107 websites using Advertising Networks in Vietnam (.vn websites) in out database.
Advertising Networks Usage Statistics and Market Share in Vietnam (.vn) in April 2024
#1 Google AdSense 71.25%
#2 Twitter Ads 18.01%
#3 Criteo 3.49%
#4 AdRoll 1.86%
#5 Prebid 1.17%
#6 DoubleClick for Publishers (DFP) 0.65%
#7 AppNexus 0.61%
#8 DoubleClick Ad Exchange (AdX) 0.53%
#9 Microsoft Advertising 0.53%
#10 MGID 0.25%
#11 Taboola 0.21%
#12 33Across 0.18%
#13 Sizmek 0.17%
#14 Smart Ad Server 0.15%
#15 BuySellAds 0.14%
#16 Ezoic 0.14%
#17 theTradeDesk 0.13%
#18 OpenX 0.08%
#19 Optimise 0.08%
#20 Outbrain 0.08%
#21 Infolinks 0.07%
#22 ExoClick 0.04%
#23 AD EBiS 0.03%
#24 Marfeel 0.03%
#25 PurpleAds 0.03%
#26 Yahoo Advertising 0.03%
#27 ADFOX 0.01%
#28 DoubleClick Campaign Manager (DCM) 0.01%
#29 Nativo 0.01%
Technologies in Advertising Networks in Vietnam (.vn)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
DoubleClick for Publishers (DFP)
DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.
AppNexus
AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.
DoubleClick Ad Exchange (AdX)
DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
MGID
MGID is a programmatic advertising platform frequently used by misinformation websites.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
33Across
33Across is a technology company focused on solving the challenge of consumer attention for automated advertising.
Sizmek
Smart Ad Server
Smart Ad Server is an adserving and RTB platform.
BuySellAds
BuySellAds is a marketplace for Publishers and for Advertisers to buy and sell ads.
Ezoic
Ezoic is a website optimisation platform for digital publishers and website owners powered by machine learning.
theTradeDesk
theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.
OpenX
OpenX is a programmatic advertising technology company.
Optimise
Optimise Media Group is a UK-based performance advertising network.
Outbrain
Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.
Infolinks
Infolinks is an online advertising platform for publishers and advertisers.
ExoClick
ExoClick is a Barcelona-based online advertising company, which provides online advertising services to both advertisers and publishers.
AD EBiS
AD EBiS is an advertising and marketing platform that offers advertisement effectiveness measurement, access and user analysis.
Marfeel
Marfeel is a publisher platform that allows publishers to create, optimise and monetise their mobile websites.
PurpleAds
PurpleAds is an online advertising solution that businesses use to promote their products and services on Google Search, YouTube and other sites across the web.
Yahoo Advertising
Yahoo Advertising includes a comprehensive suite of web, mobile, and video ad products across native, audience, and premium display, which are accessible through a new buying platform.
ADFOX
ADFOX is an advertising management platform for media publishers.
DoubleClick Campaign Manager (DCM)
DoubleClick Campaign Manager (DCM) is a web-based ad management system for advertisers and agencies that helps them manage ad campaigns across websites and mobile devices.
Nativo
Nativo is an advertising technology provider.
Advertising Networks Market Share History in Vietnam (.vn) in Last 12 Months
Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|
Google AdSense | 69.88% | 70.85% | 70.87% | 70.96% | 71.09% | 71.07% | 71.03% | 71.07% | 71.22% | 71.29% | 71.25% |
Twitter Ads | 18.49% | 17.85% | 17.98% | 18.10% | 18.05% | 17.98% | 18.01% | 17.99% | 17.97% | 17.98% | 18.01% |
Criteo | 3.78% | 3.74% | 3.68% | 3.63% | 3.60% | 3.64% | 3.62% | 3.57% | 3.54% | 3.49% | 3.49% |
AdRoll | 2.07% | 1.95% | 1.93% | 1.90% | 1.90% | 1.91% | 1.91% | 1.91% | 1.91% | 1.86% | 1.86% |
Prebid | 1.33% | 1.28% | 1.20% | 1.23% | 1.20% | 1.25% | 1.26% | 1.26% | 1.14% | 1.17% | 1.17% |
DoubleClick for Publishers (DFP) | 0.83% | 0.68% | 0.68% | 0.64% | 0.64% | 0.64% | 0.64% | 0.65% | 0.65% | 0.65% | 0.65% |
AppNexus | 0.66% | 0.63% | 0.63% | 0.60% | 0.60% | 0.60% | 0.60% | 0.60% | 0.60% | 0.60% | 0.61% |
DoubleClick Ad Exchange (AdX) | 0.56% | 0.54% | 0.53% | 0.53% | 0.53% | 0.53% | 0.53% | 0.53% | 0.53% | 0.53% | 0.53% |
Microsoft Advertising | 0.56% | 0.54% | 0.56% | 0.53% | 0.53% | 0.55% | 0.53% | 0.53% | 0.53% | 0.53% | 0.53% |
MGID | 0.24% | 0.24% | 0.24% | 0.24% | 0.25% | 0.24% | 0.24% | 0.25% | 0.25% | 0.25% | 0.25% |
Sizmek | 0.18% | 0.18% | 0.18% | 0.18% | 0.17% | 0.17% | 0.18% | 0.17% | 0.17% | 0.17% | 0.17% |
Taboola | 0.21% | 0.24% | 0.24% | 0.22% | 0.21% | 0.18% | 0.20% | 0.20% | 0.21% | 0.21% | 0.21% |
Smart Ad Server | 0.14% | 0.15% | 0.15% | 0.15% | 0.15% | 0.15% | 0.15% | 0.17% | 0.15% | 0.15% | 0.15% |
BuySellAds | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% |
33Across | 0.14% | 0.17% | 0.20% | 0.20% | 0.18% | 0.18% | 0.18% | 0.18% | 0.17% | 0.18% | 0.18% |
OpenX | 0.11% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% |
theTradeDesk | 0.14% | 0.13% | 0.11% | 0.10% | 0.10% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% |
Ezoic | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% |
Optimise | 0.11% | 0.11% | 0.11% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% |
Infolinks | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
Outbrain | 0.06% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% |
AD EBiS | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
PurpleAds | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
Yahoo Advertising | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
DoubleClick Campaign Manager (DCM) | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
Nativo | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |