.ke websites Advertising Networks Usage Statistics and Market Share in Kenya (.ke)

We are tracking usage statistics and market share of 19 web technologies in Advertising Networks in Kenya (.ke). In March 2024 the most popular web technology in Advertising Networks in Kenya (.ke) is Google AdSense with 56% market share. In second place there is Twitter Ads with 35% market share. After that there are AdRoll with 2%, Ezoic with 1% and Criteo with 1% market share. Top 5 web technologies together have 95% market share. The remaining 14 web technologies in Advertising Networks have a combined market share of 5%. Global Advertising Networks market share report is available here.

Advertising Networks Market Share in Kenya (.ke) in March 2024
About Advertising Networks

An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.

We are tracking 19 different technologies in Advertising Networks.

There are 1,097 websites using Advertising Networks in Kenya (.ke websites) in out database.

Advertising Networks Usage Statistics and Market Share in Kenya (.ke) in March 2024
Technologies in Advertising Networks in Kenya (.ke)
  • Google AdSense Google AdSense

    Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.

  • Twitter Ads Twitter Ads

    Twitter Ads is an advertising platform for Twitter 'microblogging' system.

  • AdRoll AdRoll

    AdRoll is a digital marketing technology platform that specializes in retargeting.

  • Ezoic Ezoic

    Ezoic is a website optimisation platform for digital publishers and website owners powered by machine learning.

  • Criteo Criteo

    Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.

  • Microsoft Advertising Microsoft Advertising

    Microsoft Advertising is an online advertising platform developed by Microsoft.

  • Taboola Taboola

    Taboola is a content discovery & native advertising platform for publishers and advertisers.

  • DoubleClick Ad Exchange (AdX) DoubleClick Ad Exchange (AdX)

    DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.

  • Prebid Prebid

    Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.

  • theTradeDesk theTradeDesk

    theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.

  • AppNexus AppNexus

    AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.

  • BuySellAds BuySellAds

    BuySellAds is a marketplace for Publishers and for Advertisers to buy and sell ads.

  • Infolinks Infolinks

    Infolinks is an online advertising platform for publishers and advertisers.

  • Smart Ad Server Smart Ad Server

    Smart Ad Server is an adserving and RTB platform.

  • DoubleClick Campaign Manager (DCM) DoubleClick Campaign Manager (DCM)

    DoubleClick Campaign Manager (DCM) is a web-based ad management system for advertisers and agencies that helps them manage ad campaigns across websites and mobile devices.

  • DoubleClick for Publishers (DFP) DoubleClick for Publishers (DFP)

    DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.

  • MGID MGID

    MGID is a programmatic advertising platform frequently used by misinformation websites.

  • PurpleAds PurpleAds

    PurpleAds is an online advertising solution that businesses use to promote their products and services on Google Search, YouTube and other sites across the web.

  • Sortable Sortable

    Sortable is a broad-spectrum platform that helps publishers unify demand partners, data, and tools.

Advertising Networks Market Share History in Kenya (.ke) in Last 12 Months
Technology May 2023June 2023July 2023August 2023September 2023October 2023November 2023December 2023January 2024February 2024March 2024
Google AdSense56.33%55.72%55.74%55.32%55.39%55.38%55.38%55.70%55.72%55.75%55.70%
Twitter Ads32.04%33.58%34.15%34.39%34.27%34.30%34.75%34.64%34.58%34.58%34.64%
AdRoll2.46%2.38%2.37%2.37%2.36%2.35%2.35%2.37%2.38%2.37%2.37%
Criteo2.08%2.01%1.46%1.46%1.45%1.45%1.27%1.28%1.28%1.28%1.28%
Microsoft Advertising1.51%1.37%1.46%1.27%1.36%1.36%1.27%1.28%1.28%1.28%1.28%
Ezoic1.13%1.28%1.28%1.46%1.45%1.45%1.45%1.46%1.46%1.46%1.46%
Taboola0.85%0.73%0.73%0.73%0.82%0.81%0.81%0.73%0.73%0.73%0.73%
DoubleClick Ad Exchange (AdX)0.76%0.55%0.55%0.55%0.54%0.54%0.54%0.55%0.55%0.55%0.55%
theTradeDesk0.38%0.37%0.36%0.36%0.36%0.36%0.36%0.36%0.37%0.36%0.36%
AppNexus0.28%0.27%0.27%0.27%0.27%0.27%0.27%0.27%0.27%0.27%0.27%
DoubleClick for Publishers (DFP)0.28%0.27%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%
Prebid0.28%0.37%0.36%0.36%0.36%0.36%0.36%0.36%0.37%0.36%0.36%
BuySellAds0.19%0.18%0.18%0.18%0.18%0.18%0.18%0.18%0.18%0.18%0.18%
Infolinks0.19%0.18%0.27%0.27%0.18%0.18%0.18%0.18%0.18%0.18%0.18%
MGID0.19%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%
Smart Ad Server0.19%0.18%0.18%0.18%0.18%0.18%0.18%0.18%0.18%0.18%0.18%
DoubleClick Campaign Manager (DCM)0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%
PurpleAds0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%
Sortable0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%0.09%
Websites using Advertising Networks in other countries
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