Advertising Networks Usage Statistics and Market Share in Thailand (.th)
We are tracking usage statistics and market share of 22 web technologies in Advertising Networks in Thailand (.th). In April 2024 the most popular web technology in Advertising Networks in Thailand (.th) is Google AdSense with 47% market share. In second place there is Twitter Ads with 27% market share. After that there are Criteo with 8%, Microsoft Advertising with 2% and DoubleClick Ad Exchange (AdX) with 2% market share. Top 5 web technologies together have 87% market share. The remaining 17 web technologies in Advertising Networks have a combined market share of 13%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 22 different technologies in Advertising Networks.
There are 911 websites using Advertising Networks in Thailand (.th websites) in out database.
Advertising Networks Usage Statistics and Market Share in Thailand (.th) in April 2024
#1 Google AdSense 47.31%
#2 Twitter Ads 27.44%
#3 Criteo 8.12%
#4 Microsoft Advertising 4.72%
#5 DoubleClick Ad Exchange (AdX) 2.20%
#6 Taboola 2.20%
#7 AdRoll 1.98%
#8 Prebid 1.21%
#9 theTradeDesk 0.88%
#10 Optimise 0.66%
#11 Smart Ad Server 0.55%
#12 AppNexus 0.44%
#13 Marfeel 0.44%
#14 Outbrain 0.44%
#15 DoubleClick for Publishers (DFP) 0.22%
#16 LiveIntent 0.22%
#17 Sizmek 0.22%
#18 TVSquared 0.22%
#19 Yahoo Advertising 0.22%
#20 BuySellAds 0.11%
#21 Nativo 0.11%
#22 33Across 0.11%
Technologies in Advertising Networks in Thailand (.th)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
DoubleClick Ad Exchange (AdX)
DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
theTradeDesk
theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.
Optimise
Optimise Media Group is a UK-based performance advertising network.
Smart Ad Server
Smart Ad Server is an adserving and RTB platform.
AppNexus
AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.
Marfeel
Marfeel is a publisher platform that allows publishers to create, optimise and monetise their mobile websites.
Outbrain
Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.
DoubleClick for Publishers (DFP)
DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.
LiveIntent
LiveIntent is an email ad monetization platform.
Sizmek
TVSquared
TVSquared is a cross-platform TV ad measurement, analytics and optimisation platform.
Yahoo Advertising
Yahoo Advertising includes a comprehensive suite of web, mobile, and video ad products across native, audience, and premium display, which are accessible through a new buying platform.
BuySellAds
BuySellAds is a marketplace for Publishers and for Advertisers to buy and sell ads.
Nativo
Nativo is an advertising technology provider.
33Across
33Across is a technology company focused on solving the challenge of consumer attention for automated advertising.
Advertising Networks Market Share History in Thailand (.th) in Last 12 Months
Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|
Google AdSense | 46.83% | 47.73% | 47.58% | 47.85% | 48.22% | 47.65% | 47.48% | 47.65% | 47.59% | 47.48% | 47.31% |
Twitter Ads | 27.59% | 27.69% | 27.36% | 27.40% | 27.00% | 27.21% | 27.24% | 27.27% | 27.41% | 27.35% | 27.44% |
Criteo | 8.23% | 7.53% | 7.69% | 7.73% | 8.00% | 7.87% | 7.66% | 7.67% | 7.68% | 8.10% | 8.12% |
Microsoft Advertising | 4.89% | 4.76% | 4.84% | 4.75% | 4.78% | 4.81% | 4.81% | 4.82% | 4.71% | 4.70% | 4.72% |
DoubleClick Ad Exchange (AdX) | 2.56% | 2.33% | 2.20% | 2.21% | 2.22% | 2.19% | 2.19% | 2.19% | 2.19% | 2.19% | 2.20% |
AdRoll | 2.00% | 1.99% | 1.98% | 1.99% | 2.00% | 1.97% | 1.97% | 1.97% | 1.97% | 1.97% | 1.98% |
Taboola | 2.00% | 2.10% | 2.31% | 2.21% | 2.22% | 2.19% | 2.30% | 2.30% | 2.30% | 2.19% | 2.20% |
theTradeDesk | 0.89% | 0.89% | 0.88% | 0.88% | 0.78% | 0.87% | 0.88% | 0.77% | 0.88% | 0.88% | 0.88% |
DoubleClick for Publishers (DFP) | 0.56% | 0.33% | 0.33% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% |
Prebid | 1.11% | 1.22% | 1.32% | 1.22% | 1.00% | 1.20% | 1.31% | 1.20% | 1.10% | 1.20% | 1.21% |
AppNexus | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% |
Marfeel | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% |
Optimise | 0.89% | 0.89% | 0.88% | 0.88% | 0.89% | 0.87% | 0.88% | 0.88% | 0.88% | 0.66% | 0.66% |
Outbrain | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% |
Smart Ad Server | 0.33% | 0.33% | 0.33% | 0.33% | 0.33% | 0.33% | 0.44% | 0.44% | 0.55% | 0.55% | 0.55% |
Sizmek | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% |
TVSquared | 0.22% | 0.33% | 0.22% | 0.22% | 0.22% | 0.33% | 0.33% | 0.33% | 0.22% | 0.22% | 0.22% |
BuySellAds | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |
Nativo | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |