Advertising Networks Usage Statistics and Market Share in Romania (.ro)
We are tracking usage statistics and market share of 39 web technologies in Advertising Networks in Romania (.ro). In April 2024 the most popular web technology in Advertising Networks in Romania (.ro) is Google AdSense with 63% market share. In second place there is Twitter Ads with 15% market share. After that there are Criteo with 5%, DoubleClick Ad Exchange (AdX) with 2% and AdOcean with 2% market share. Top 5 web technologies together have 88% market share. The remaining 34 web technologies in Advertising Networks have a combined market share of 12%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 39 different technologies in Advertising Networks.
There are 8,792 websites using Advertising Networks in Romania (.ro websites) in out database.
Advertising Networks Usage Statistics and Market Share in Romania (.ro) in April 2024
#1 Google AdSense 
63.27%
#2 Twitter Ads 
15.29%
#3 Criteo 
5.10%
#4 DoubleClick Ad Exchange (AdX) 
4.07%
#5 AdOcean 
2.07%
#6 Microsoft Advertising 
1.80%
#7 DoubleClick for Publishers (DFP) 1.75%
#8 AdRoll 
1.66%
#9 Prebid 
1.40%
#10 Taboola 
0.99%
#11 Smart Ad Server 
0.52%
#12 Ezoic 
0.50%
#13 33Across 
0.25%
#14 AppNexus 
0.24%
#15 Outbrain 
0.16%
#16 BuySellAds 
0.14%
#17 Marfeel 
0.14%
#18 Sizmek 
0.09%
#19 MGID 
0.07%
#20 Chitika 
0.06%
#21 Zanox 
0.06%
#22 Infolinks 
0.05%
#23 theTradeDesk 
0.05%
#24 LKQD 
0.03%
#25 Project Wonderful 
0.03%
#26 Snap Pixel 
0.03%
#27 Carbon Ads 
0.02%
#28 DoubleClick Floodlight 0.02%
#29 PurpleAds 
0.02%
#30 Titan 
0.02%
#31 AdRiver 
0.01%
#32 AdScale 
0.01%
#33 Adverticum 
0.01%
#34 DoubleClick Campaign Manager (DCM) 0.01%
#35 Mediavine 
0.01%
#36 PubMatic 
0.01%
#37 Rubicon Project 
0.01%
#38 Sovrn 
0.01%
#39 Yieldlab 
0.01%
Technologies in Advertising Networks in Romania (.ro)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
DoubleClick Ad Exchange (AdX)
DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
AdOcean
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
DoubleClick for Publishers (DFP)
DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
Smart Ad Server
Smart Ad Server is an adserving and RTB platform.
Ezoic
Ezoic is a website optimisation platform for digital publishers and website owners powered by machine learning.
33Across
33Across is a technology company focused on solving the challenge of consumer attention for automated advertising.
AppNexus
AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.
Outbrain
Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.
BuySellAds
BuySellAds is a marketplace for Publishers and for Advertisers to buy and sell ads.
Marfeel
Marfeel is a publisher platform that allows publishers to create, optimise and monetise their mobile websites.
Sizmek
MGID
MGID is a programmatic advertising platform frequently used by misinformation websites.
Chitika
Zanox
Infolinks
Infolinks is an online advertising platform for publishers and advertisers.
theTradeDesk
theTradeDesk is an technology company that markets a software platform used by digital ad buyers to purchase data-driven digital advertising campaigns across various ad formats and devices.
LKQD
LKQD is a video advertising platform that enables publishers to serve video ads across multiple devices and formats.
Project Wonderful
Snap Pixel
Snap Pixel is a piece of JavaScript code that helps advertisers measure the cross-device impact of campaigns.
Carbon Ads
Carbon Ads is an ad tech company, that connects advertisers to users through targeted verticals called Circles.
DoubleClick Floodlight
PurpleAds
PurpleAds is an online advertising solution that businesses use to promote their products and services on Google Search, YouTube and other sites across the web.
Titan
AdRiver
AdRiver is a company which provide internet advertising management and audit software.
AdScale
AdScale is a cloud-based, AI-powered performance optimisation platform which utilises machine learning to automate and optimise AdWords campaigns across Google Search, Google Shopping, Google Display, and YouTube.
Adverticum
Adverticum is the developer and operator of Hungary's market leading online ad serving solution, the Adverticum AdServer.
DoubleClick Campaign Manager (DCM)
DoubleClick Campaign Manager (DCM) is a web-based ad management system for advertisers and agencies that helps them manage ad campaigns across websites and mobile devices.
Mediavine
Mediavine is a full service ad management platform.
PubMatic
PubMatic is a company that develops and implements online advertising software and strategies for the digital publishing and advertising industry.
Rubicon Project
Rubicon Project is an online advertising technology company.
Sovrn
Sovrn is a advertising products and services provider for publishers.
Yieldlab
Yieldlab YRD is the programmatic advertising platform for publisher and marketers.
Advertising Networks Market Share History in Romania (.ro) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Google AdSense | 60.04% | 61.67% | 62.21% | 62.48% | 62.71% | 62.82% | 62.93% | 63.07% | 63.15% | 63.23% | 63.27% |
| Twitter Ads | 16.03% | 15.93% | 15.78% | 15.66% | 15.52% | 15.50% | 15.35% | 15.44% | 15.36% | 15.36% | 15.29% |
| DoubleClick Ad Exchange (AdX) | 5.32% | 4.31% | 4.17% | 4.11% | 4.12% | 4.08% | 4.09% | 4.10% | 4.10% | 4.09% | 4.07% |
| Criteo | 5.56% | 5.26% | 5.20% | 5.27% | 5.19% | 5.13% | 5.16% | 5.11% | 5.11% | 5.07% | 5.10% |
| DoubleClick for Publishers (DFP) | 2.15% | 1.82% | 1.77% | 1.76% | 1.75% | 1.75% | 1.76% | 1.76% | 1.76% | 1.75% | 1.75% |
| AdOcean | 2.23% | 2.20% | 2.09% | 2.04% | 2.05% | 2.10% | 2.10% | 2.10% | 2.10% | 2.06% | 2.07% |
| AdRoll | 1.87% | 1.76% | 1.75% | 1.73% | 1.65% | 1.67% | 1.70% | 1.68% | 1.68% | 1.66% | 1.66% |
| Microsoft Advertising | 1.80% | 1.86% | 1.84% | 1.84% | 1.86% | 1.80% | 1.79% | 1.82% | 1.77% | 1.80% | 1.80% |
| Prebid | 1.56% | 1.52% | 1.49% | 1.43% | 1.41% | 1.40% | 1.39% | 1.40% | 1.42% | 1.40% | 1.40% |
| Taboola | 0.92% | 1.00% | 1.00% | 0.99% | 1.00% | 1.01% | 0.96% | 0.93% | 0.95% | 0.99% | 0.99% |
| Ezoic | 0.56% | 0.45% | 0.49% | 0.50% | 0.52% | 0.50% | 0.52% | 0.52% | 0.50% | 0.50% | 0.50% |
| Smart Ad Server | 0.45% | 0.51% | 0.53% | 0.52% | 0.52% | 0.52% | 0.52% | 0.51% | 0.51% | 0.50% | 0.52% |
| AppNexus | 0.26% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% |
| 33Across | 0.30% | 0.34% | 0.29% | 0.27% | 0.27% | 0.29% | 0.29% | 0.27% | 0.26% | 0.26% | 0.25% |
| BuySellAds | 0.14% | 0.12% | 0.13% | 0.12% | 0.14% | 0.12% | 0.12% | 0.12% | 0.12% | 0.14% | 0.14% |
| Sizmek | 0.11% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% |
| Marfeel | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.14% | 0.14% | 0.14% |
| LKQD | 0.05% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| Chitika | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% |
| Zanox | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% |
| Outbrain | 0.05% | 0.25% | 0.29% | 0.32% | 0.32% | 0.32% | 0.32% | 0.18% | 0.18% | 0.16% | 0.16% |
| Project Wonderful | 0.05% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| PubMatic | 0.03% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Infolinks | 0.03% | 0.05% | 0.04% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| MGID | 0.05% | 0.07% | 0.07% | 0.06% | 0.06% | 0.06% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
| Snap Pixel | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| Sovrn | 0.02% | 0.02% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| DoubleClick Campaign Manager (DCM) | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| DoubleClick Floodlight | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% |
| Titan | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% |
| theTradeDesk | 0.02% | 0.03% | 0.04% | 0.03% | 0.03% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| AdRiver | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| AdScale | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Adverticum | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Carbon Ads | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.02% | 0.02% |
| Mediavine | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| PurpleAds | 0.01% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% |
| Rubicon Project | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Yieldlab | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |