Advertising Networks Usage Statistics and Market Share in Belarus (.by)
We are tracking usage statistics and market share of 18 web technologies in Advertising Networks in Belarus (.by). In April 2024 the most popular web technology in Advertising Networks in Belarus (.by) is Google AdSense with 48% market share. In second place there is Criteo with 25% market share. After that there are Twitter Ads with 12%, ADFOX with 2% and Yandex.Direct with 2% market share. Top 5 web technologies together have 89% market share. The remaining 13 web technologies in Advertising Networks have a combined market share of 11%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 18 different technologies in Advertising Networks.
There are 2,268 websites using Advertising Networks in Belarus (.by websites) in out database.
Advertising Networks Usage Statistics and Market Share in Belarus (.by) in April 2024
#1 Google AdSense 48.28%
#2 Criteo 25.04%
#3 Twitter Ads 11.68%
#4 ADFOX 8.91%
#5 Yandex.Direct 1.76%
#6 AdRiver 1.01%
#7 Microsoft Advertising 0.84%
#8 AdRoll 0.79%
#9 Admixer 0.53%
#10 Prebid 0.22%
#11 33Across 0.22%
#12 Optimise 0.18%
#13 DoubleClick Ad Exchange (AdX) 0.13%
#14 DoubleClick for Publishers (DFP) 0.13%
#15 AppNexus 0.09%
#16 Taboola 0.09%
#17 Carbon Ads 0.04%
#18 Infolinks 0.04%
Technologies in Advertising Networks in Belarus (.by)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
ADFOX
ADFOX is an advertising management platform for media publishers.
Yandex.Direct
Yandex Direct is the platform designed for sponsored ad management.
AdRiver
AdRiver is a company which provide internet advertising management and audit software.
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Admixer
Admixer is an independent adtech company developing an ecosystem of full-stack programmatic solutions.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
33Across
33Across is a technology company focused on solving the challenge of consumer attention for automated advertising.
Optimise
Optimise Media Group is a UK-based performance advertising network.
DoubleClick Ad Exchange (AdX)
DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
DoubleClick for Publishers (DFP)
DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.
AppNexus
AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
Carbon Ads
Carbon Ads is an ad tech company, that connects advertisers to users through targeted verticals called Circles.
Infolinks
Infolinks is an online advertising platform for publishers and advertisers.
Advertising Networks Market Share History in Belarus (.by) in Last 12 Months
Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|
Criteo | 37.53% | 36.72% | 36.46% | 36.03% | 36.15% | 35.80% | 36.07% | 36.12% | 36.13% | 25.00% | 25.04% |
Google AdSense | 30.72% | 31.64% | 32.35% | 32.56% | 32.79% | 32.77% | 32.93% | 32.88% | 32.93% | 48.23% | 48.28% |
Twitter Ads | 15.16% | 14.45% | 14.36% | 14.35% | 14.09% | 14.11% | 14.07% | 14.20% | 14.18% | 11.70% | 11.68% |
Yandex.Direct | 4.00% | 3.81% | 3.63% | 3.52% | 3.46% | 3.45% | 3.48% | 3.48% | 3.50% | 1.77% | 1.76% |
ADFOX | 4.49% | 5.32% | 5.56% | 6.02% | 6.01% | 6.48% | 5.90% | 5.89% | 5.68% | 8.92% | 8.91% |
DoubleClick Ad Exchange (AdX) | 2.02% | 1.95% | 1.84% | 1.78% | 1.73% | 1.73% | 1.74% | 1.74% | 1.75% | 0.13% | 0.13% |
AdRiver | 1.68% | 1.61% | 1.50% | 1.40% | 1.35% | 1.34% | 1.35% | 1.35% | 1.36% | 1.02% | 1.01% |
AdRoll | 1.09% | 1.07% | 1.06% | 1.06% | 1.06% | 1.06% | 1.06% | 1.06% | 1.07% | 0.80% | 0.79% |
Microsoft Advertising | 0.79% | 0.68% | 0.68% | 0.77% | 0.77% | 0.72% | 0.82% | 0.82% | 0.97% | 0.84% | 0.84% |
Prebid | 0.54% | 0.63% | 0.48% | 0.58% | 0.58% | 0.53% | 0.48% | 0.43% | 0.44% | 0.22% | 0.22% |
DoubleClick for Publishers (DFP) | 0.54% | 0.54% | 0.53% | 0.53% | 0.53% | 0.53% | 0.53% | 0.53% | 0.53% | 0.13% | 0.13% |
Admixer | 0.54% | 0.63% | 0.63% | 0.53% | 0.53% | 0.53% | 0.58% | 0.53% | 0.49% | 0.57% | 0.53% |
Taboola | 0.20% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.13% | 0.09% |
AppNexus | 0.15% | 0.15% | 0.15% | 0.14% | 0.14% | 0.14% | 0.15% | 0.14% | 0.15% | 0.09% | 0.09% |
Carbon Ads | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.04% | 0.04% |
33Across | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.18% | 0.22% |