Advertising Networks Usage Statistics and Market Share in Zimbabwe (.zw)
We are tracking usage statistics and market share of 10 web technologies in Advertising Networks in Zimbabwe (.zw). In April 2024 the most popular web technology in Advertising Networks in Zimbabwe (.zw) is Google AdSense with 62% market share. In second place there is Twitter Ads with 21% market share. After that there are Criteo with 6%, Marfeel with 2% and DoubleClick Ad Exchange (AdX) with 2% market share. Top 5 web technologies together have 93% market share. The remaining 5 web technologies in Advertising Networks have a combined market share of 7%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 10 different technologies in Advertising Networks.
There are 301 websites using Advertising Networks in Zimbabwe (.zw websites) in out database.
Advertising Networks Usage Statistics and Market Share in Zimbabwe (.zw) in April 2024
#1 Google AdSense 
62.46%
#2 Twitter Ads 
20.60%
#3 Criteo 
5.98%
#4 Marfeel 
4.65%
#5 DoubleClick Ad Exchange (AdX) 
1.99%
#6 DoubleClick for Publishers (DFP) 1.33%
#7 Outbrain 
1.33%
#8 Prebid 
1.00%
#9 Smart Ad Server 
0.33%
#10 Taboola 
0.33%
Technologies in Advertising Networks in Zimbabwe (.zw)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
Marfeel
Marfeel is a publisher platform that allows publishers to create, optimise and monetise their mobile websites.
DoubleClick Ad Exchange (AdX)
DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
DoubleClick for Publishers (DFP)
DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.
Outbrain
Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
Smart Ad Server
Smart Ad Server is an adserving and RTB platform.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
Advertising Networks Market Share History in Zimbabwe (.zw) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Google AdSense | 63.82% | 62.26% | 61.94% | 62.30% | 61.89% | 62.05% | 62.05% | 61.92% | 61.97% | 62.33% | 62.46% |
| Twitter Ads | 19.41% | 20.32% | 19.68% | 19.67% | 19.87% | 20.46% | 20.46% | 20.53% | 20.66% | 20.67% | 20.60% |
| Criteo | 6.58% | 5.81% | 5.81% | 5.90% | 5.86% | 5.94% | 5.94% | 5.96% | 5.90% | 6.00% | 5.98% |
| DoubleClick Ad Exchange (AdX) | 2.30% | 1.94% | 1.94% | 1.97% | 1.95% | 1.98% | 1.98% | 1.99% | 1.97% | 2.00% | 1.99% |
| Marfeel | 3.95% | 5.16% | 5.16% | 5.25% | 5.21% | 5.28% | 5.28% | 5.30% | 5.25% | 4.67% | 4.65% |
| DoubleClick for Publishers (DFP) | 1.64% | 1.61% | 1.61% | 1.64% | 1.30% | 1.32% | 1.32% | 1.32% | 1.31% | 1.33% | 1.33% |
| Outbrain | 1.32% | 1.29% | 1.29% | 0.66% | 1.30% | 1.32% | 1.32% | 1.32% | 1.31% | 1.33% | 1.33% |
| Prebid | 0.66% | 0.97% | 1.94% | 1.97% | 1.95% | 0.99% | 0.99% | 0.99% | 0.98% | 1.00% | 1.00% |