Advertising Networks Usage Statistics and Market Share in Latvia (.lv)
We are tracking usage statistics and market share of 24 web technologies in Advertising Networks in Latvia (.lv). In March 2024 the most popular web technology in Advertising Networks in Latvia (.lv) is Google AdSense with 51% market share. In second place there is Twitter Ads with 28% market share. After that there are DoubleClick Ad Exchange (AdX) with 5%, Criteo with 4% and Prebid with 4% market share. Top 5 web technologies together have 91% market share. The remaining 19 web technologies in Advertising Networks have a combined market share of 9%. Global Advertising Networks market share report is available here.
About Advertising Networks
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand.
We are tracking 24 different technologies in Advertising Networks.
There are 1,836 websites using Advertising Networks in Latvia (.lv websites) in out database.
Advertising Networks Usage Statistics and Market Share in Latvia (.lv) in March 2024
#1 Google AdSense 51.25%
#2 Twitter Ads 28.05%
#3 DoubleClick Ad Exchange (AdX) 4.74%
#4 Criteo 3.70%
#5 Prebid 3.59%
#6 Microsoft Advertising 2.40%
#7 AdRoll 1.31%
#8 Smart Ad Server 1.31%
#9 AdOcean 0.87%
#10 DoubleClick for Publishers (DFP) 0.49%
#11 AppNexus 0.44%
#12 Ezoic 0.44%
#13 Taboola 0.33%
#14 Yandex.Direct 0.22%
#15 DoubleClick Floodlight 0.16%
#16 ADFOX 0.11%
#17 BuySellAds 0.11%
#18 Sizmek 0.11%
#19 33Across 0.11%
#20 AdRiver 0.05%
#21 Carbon Ads 0.05%
#22 Project Wonderful 0.05%
#23 Rubicon Project 0.05%
#24 Zanox 0.05%
Technologies in Advertising Networks in Latvia (.lv)
Google AdSense
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Twitter Ads
Twitter Ads is an advertising platform for Twitter 'microblogging' system.
DoubleClick Ad Exchange (AdX)
DoubleClick Ad Exchange is a real-time marketplace to buy and sell display advertising space.
Criteo
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
Prebid
Prebid provides a simple and easy to implement code to improve header bidding for display and video ads on a publisher's website.
Microsoft Advertising
Microsoft Advertising is an online advertising platform developed by Microsoft.
AdRoll
AdRoll is a digital marketing technology platform that specializes in retargeting.
Smart Ad Server
Smart Ad Server is an adserving and RTB platform.
AdOcean
DoubleClick for Publishers (DFP)
DoubleClick for Publishers is an SAS platform designed to manage the process of delivering ads to your websites, mobile devices and games.
AppNexus
AppNexus is an American multinational technology company operating a cloud-based software platform that aims to enable and optimize programmatic online advertising.
Ezoic
Ezoic is a website optimisation platform for digital publishers and website owners powered by machine learning.
Taboola
Taboola is a content discovery & native advertising platform for publishers and advertisers.
Yandex.Direct
Yandex Direct is the platform designed for sponsored ad management.
DoubleClick Floodlight
ADFOX
ADFOX is an advertising management platform for media publishers.
BuySellAds
BuySellAds is a marketplace for Publishers and for Advertisers to buy and sell ads.
Sizmek
33Across
33Across is a technology company focused on solving the challenge of consumer attention for automated advertising.
AdRiver
AdRiver is a company which provide internet advertising management and audit software.
Carbon Ads
Carbon Ads is an ad tech company, that connects advertisers to users through targeted verticals called Circles.
Project Wonderful
Rubicon Project
Rubicon Project is an online advertising technology company.
Zanox
Advertising Networks Market Share History in Latvia (.lv) in Last 12 Months
Technology | May 2023 | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|
Google AdSense | 46.58% | 48.12% | 49.65% | 50.61% | 50.88% | 50.85% | 51.05% | 51.00% | 50.98% | 51.03% | 51.25% |
Twitter Ads | 28.38% | 28.78% | 28.40% | 27.85% | 28.05% | 28.09% | 28.19% | 28.21% | 28.22% | 28.31% | 28.05% |
DoubleClick Ad Exchange (AdX) | 6.14% | 5.51% | 5.11% | 4.82% | 4.75% | 4.64% | 4.68% | 4.72% | 4.71% | 4.72% | 4.74% |
Criteo | 4.63% | 4.13% | 4.05% | 4.02% | 3.95% | 3.94% | 3.98% | 3.80% | 3.79% | 3.80% | 3.70% |
Prebid | 4.63% | 4.45% | 4.37% | 4.29% | 3.73% | 3.84% | 3.71% | 3.64% | 3.68% | 3.63% | 3.59% |
Microsoft Advertising | 2.75% | 2.60% | 2.34% | 2.28% | 2.35% | 2.40% | 2.37% | 2.50% | 2.49% | 2.49% | 2.40% |
AdRoll | 1.18% | 1.17% | 1.17% | 1.16% | 1.28% | 1.28% | 1.18% | 1.30% | 1.30% | 1.19% | 1.31% |
Smart Ad Server | 1.18% | 1.27% | 1.12% | 1.22% | 1.28% | 1.28% | 1.24% | 1.25% | 1.25% | 1.25% | 1.31% |
DoubleClick for Publishers (DFP) | 1.02% | 0.69% | 0.59% | 0.58% | 0.53% | 0.53% | 0.48% | 0.49% | 0.49% | 0.49% | 0.49% |
AdOcean | 0.81% | 0.85% | 0.85% | 0.85% | 0.85% | 0.85% | 0.86% | 0.87% | 0.87% | 0.87% | 0.87% |
AppNexus | 0.70% | 0.58% | 0.53% | 0.53% | 0.53% | 0.48% | 0.43% | 0.43% | 0.43% | 0.43% | 0.44% |
Ezoic | 0.43% | 0.42% | 0.43% | 0.42% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% | 0.44% |
Taboola | 0.27% | 0.21% | 0.27% | 0.26% | 0.27% | 0.32% | 0.32% | 0.33% | 0.33% | 0.33% | 0.33% |
Yandex.Direct | 0.27% | 0.26% | 0.21% | 0.21% | 0.21% | 0.21% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% |
ADFOX | 0.16% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.05% | 0.05% | 0.05% | 0.11% |
DoubleClick Floodlight | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% |
Sizmek | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |
BuySellAds | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |
Zanox | 0.11% | 0.11% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
33Across | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |
AdRiver | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
Carbon Ads | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
Project Wonderful | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
Rubicon Project | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |