Customer data platform Usage Statistics and Market Share in Kazakhstan (.kz)
We are tracking usage statistics and market share of 8 web technologies in Customer data platform in Kazakhstan (.kz). In June 2025 the most popular web technology in Customer data platform in Kazakhstan (.kz) is Adobe Experience Platform Identity Service with 57% market share. In second place there is Tealium with 15% market share. After that there are Segment with 11%, Emarsys with 4% and Exponea with 4% market share. Top 5 web technologies together have 91% market share. The remaining 3 web technologies in Customer data platform have a combined market share of 9%. Global Customer data platform market share report is available here.
About Customer data platform
We are tracking 8 different technologies in Customer data platform.
There are 95 websites using Customer data platform in Kazakhstan (.kz websites) in out database.
Customer data platform Usage Statistics and Market Share in Kazakhstan (.kz) in June 2025
#1 Adobe Experience Platform Identity Service 
56.84%
#2 Tealium 
14.74%
#3 Segment 
10.53%
#4 Emarsys 
6.32%
#5 Exponea 
4.21%
#6 Insider 
4.21%
#7 SALESmanago 
2.11%
#8 BlueConic 
1.05%
Technologies in Customer data platform in Kazakhstan (.kz)
Adobe Experience Platform Identity Service
Adobe Experience Platform Identity Service is a component of Adobe's CDP solution that unifies customer identities across channels and devices, enabling personalized and coherent customer experiences. It provides a foundation for managing, linking, and resolving customer identities to deliver relevant marketing and customer engagement strategies.
Tealium
Tealium is a US company that sells enterprise tag management system and marketing software.
Segment
Segment is a single platform that collects, stores, and routes your customer data to hundreds of tools with the flick of a switch.
Emarsys
Emarsys is a B2B marketing automation platform that enables businesses to create personalized customer experiences across multiple channels, including email, social media, and websites. It provides tools for segmentation, automation, and analysis to help companies grow their customer base and increase revenue.
Exponea
Exponea is a customer data platform that unifies and analyzes customer data from multiple sources to deliver personalized experiences and actionable insights. To summarize, Exponea is a tool that brings together various customer data sources and uses advanced analytics to create personalized customer experiences and provide valuable insights.
Insider
Insider is a customer data platform that collects and analyzes customer data from various sources to provide insights for businesses to improve their customer experience and marketing strategies. ```Insider is a customer data platform that aggregates and analyzes diverse customer data to offer actionable insights, helping businesses enhance customer experiences and marketing effectiveness.
SALESmanago
SALESmanago is a comprehensive marketing automation platform that enables businesses to engage customers across multiple channels, personalize marketing campaigns, and analyze customer data for better decision-making. It offers a wide range of features for customer segmentation, journey orchestration, and real-time marketing.
BlueConic
BlueConic is a customer data platform that helps businesses collect, unify and use customer data in real time to create personalized customer experiences across multiple channels. It enables marketers to understand and engage with their customers more effectively by providing them with a 360-degree view of each customer's interactions and behaviors.
Customer data platform Market Share History in Kazakhstan (.kz) in Last 12 Months
| Technology | August 2024 | September 2024 | October 2024 | November 2024 | December 2024 | January 2025 | February 2025 | March 2025 | April 2025 | May 2025 | June 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Adobe Experience Platform Identity Service | 58.06% | 58.06% | 58.06% | 58.06% | 58.06% | 58.06% | 58.06% | 56.84% | 56.84% | 56.84% | 56.84% |
| Tealium | 15.05% | 15.05% | 15.05% | 15.05% | 15.05% | 15.05% | 15.05% | 14.74% | 14.74% | 14.74% | 14.74% |
| Segment | 10.75% | 10.75% | 10.75% | 10.75% | 10.75% | 10.75% | 10.75% | 10.53% | 10.53% | 10.53% | 10.53% |
| Emarsys | 6.45% | 6.45% | 6.45% | 6.45% | 6.45% | 6.45% | 6.45% | 6.32% | 6.32% | 6.32% | 6.32% |
| Insider | 4.30% | 4.30% | 4.30% | 4.30% | 4.30% | 4.30% | 4.30% | 4.21% | 4.21% | 4.21% | 4.21% |
| Exponea | 4.30% | 4.30% | 4.30% | 4.30% | 4.30% | 4.30% | 4.30% | 4.21% | 4.21% | 4.21% | 4.21% |
| BlueConic | 1.08% | 1.08% | 1.08% | 1.08% | 1.08% | 1.08% | 1.08% | 1.05% | 1.05% | 1.05% | 1.05% |