Customer data platform Usage Statistics and Market Share in Kazakhstan (.kz)
We are tracking usage statistics and market share of 7 web technologies in Customer data platform in Kazakhstan (.kz). In April 2024 the most popular web technology in Customer data platform in Kazakhstan (.kz) is Adobe Experience Platform Identity Service with 59% market share. In second place there is Tealium with 15% market share. After that there are Segment with 11%, Emarsys with 4% and Insider with 4% market share. Top 5 web technologies together have 93% market share. The remaining 2 web technologies in Customer data platform have a combined market share of 7%. Global Customer data platform market share report is available here.
About Customer data platform
We are tracking 7 different technologies in Customer data platform.
There are 92 websites using Customer data platform in Kazakhstan (.kz websites) in out database.
Technologies in Customer data platform in Kazakhstan (.kz)
Adobe Experience Platform Identity Service
Adobe Experience Platform Identity Service creates identity graphs that hold customer profiles and the known identifiers that belong to individual consumers.
Tealium
Tealium is a US company that sells enterprise tag management system and marketing software.
Segment
Segment is a single platform that collects, stores, and routes your customer data to hundreds of tools with the flick of a switch.
Emarsys
Emarsys is a cloud-based B2C marketing platform.
Insider
Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue from a unified platform powered by Artificial Intelligence and Machine Learning.
Exponea
Exponea is a cloud-based marketing analysis platform suitable for large and midsize organisations in a variety of industries.
BlueConic
BlueConic is the advanced customer data platform that liberates companies' first-party data from disparate systems.
Customer data platform Market Share History in Kazakhstan (.kz) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Adobe Experience Platform Identity Service | 57.95% | 57.95% | 58.89% | 56.99% | 57.45% | 57.45% | 58.70% | 58.70% | 58.70% | 58.70% | 58.70% |
| Tealium | 15.91% | 15.91% | 15.56% | 15.05% | 14.89% | 14.89% | 15.22% | 15.22% | 15.22% | 15.22% | 15.22% |
| Segment | 11.36% | 11.36% | 11.11% | 10.75% | 10.64% | 10.64% | 10.87% | 10.87% | 10.87% | 10.87% | 10.87% |
| Emarsys | 6.82% | 6.82% | 6.67% | 8.60% | 8.51% | 8.51% | 6.52% | 6.52% | 6.52% | 6.52% | 6.52% |
| Insider | 4.55% | 4.55% | 4.44% | 4.30% | 4.26% | 4.26% | 4.35% | 4.35% | 4.35% | 4.35% | 4.35% |
| Exponea | 3.41% | 3.41% | 3.33% | 3.23% | 3.19% | 3.19% | 3.26% | 3.26% | 3.26% | 3.26% | 3.26% |