Customer data platform Usage Statistics and Market Share in Hong Kong (.hk)
We are tracking usage statistics and market share of 14 web technologies in Customer data platform in Hong Kong (.hk). In April 2024 the most popular web technology in Customer data platform in Hong Kong (.hk) is Adobe Experience Platform Identity Service with 52% market share. In second place there is Tealium with 17% market share. After that there are Emarsys with 16%, Segment with 2% and Salesforce Audience Studio with 2% market share. Top 5 web technologies together have 90% market share. The remaining 9 web technologies in Customer data platform have a combined market share of 10%. Global Customer data platform market share report is available here.
About Customer data platform
We are tracking 14 different technologies in Customer data platform.
There are 351 websites using Customer data platform in Hong Kong (.hk websites) in out database.
Customer data platform Usage Statistics and Market Share in Hong Kong (.hk) in April 2024
#1 Adobe Experience Platform Identity Service 
52.42%
#2 Tealium 
17.09%
#3 Emarsys 
15.95%
#4 Segment 
7.41%
#5 Salesforce Audience Studio 
2.28%
#6 Insider 
1.14%
#7 Exponea 
0.57%
#8 Listrak 
0.57%
#9 mParticle 
0.57%
#10 Ometria 
0.57%
#11 PriceSpider 
0.57%
#12 Cooladata 
0.28%
#13 Rudderstack 
0.28%
#14 Treasure Data 
0.28%
Technologies in Customer data platform in Hong Kong (.hk)
Adobe Experience Platform Identity Service
Adobe Experience Platform Identity Service creates identity graphs that hold customer profiles and the known identifiers that belong to individual consumers.
Tealium
Tealium is a US company that sells enterprise tag management system and marketing software.
Emarsys
Emarsys is a cloud-based B2C marketing platform.
Segment
Segment is a single platform that collects, stores, and routes your customer data to hundreds of tools with the flick of a switch.
Salesforce Audience Studio
Salesforce Audience Studio is a customer data marketplace that only other platform users can access.
Insider
Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue from a unified platform powered by Artificial Intelligence and Machine Learning.
Exponea
Exponea is a cloud-based marketing analysis platform suitable for large and midsize organisations in a variety of industries.
Listrak
Listrak is a AI-based marketing automation and CRM solutions that unify, interpret and personalise data to engage customer across channels and devices.
mParticle
mParticle is a mobile-focused event tracking and data ingestion tool.
Ometria
Ometria is a customer insight and marketing automation platform.
PriceSpider
PriceSpider is an advanced retail data technology company that provides insights about consumer purchasing behavior.
Cooladata
Cooladata is a data warehouse and behavioral analytics platform designed for gaming, elearning, ecommerce, SaaS, and media companies.
Rudderstack
Rudderstack is a customer data platform (CDP) that helps you collect, clean, and control your customer data.
Treasure Data
Treasure Data is the only enterprise customer data platform.
Customer data platform Market Share History in Hong Kong (.hk) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Adobe Experience Platform Identity Service | 50.41% | 50.70% | 50.84% | 50.99% | 51.69% | 51.83% | 52.11% | 52.12% | 51.99% | 51.99% | 52.42% |
| Tealium | 17.34% | 18.03% | 17.98% | 18.13% | 17.51% | 17.46% | 17.46% | 17.56% | 17.61% | 17.61% | 17.09% |
| Emarsys | 17.89% | 16.34% | 16.29% | 15.86% | 15.82% | 15.77% | 15.77% | 15.86% | 15.91% | 15.91% | 15.95% |
| Segment | 8.40% | 7.89% | 7.87% | 8.22% | 7.91% | 7.89% | 7.89% | 7.65% | 7.67% | 7.39% | 7.41% |
| Insider | 1.08% | 0.85% | 0.84% | 1.13% | 1.13% | 1.13% | 0.85% | 0.85% | 0.85% | 1.14% | 1.14% |
| Salesforce Audience Studio | 1.63% | 2.82% | 2.81% | 2.27% | 2.26% | 2.25% | 2.25% | 2.27% | 2.27% | 2.27% | 2.28% |
| Exponea | 0.54% | 0.56% | 0.56% | 0.57% | 0.56% | 0.56% | 0.56% | 0.57% | 0.57% | 0.57% | 0.57% |
| Listrak | 0.54% | 0.56% | 0.56% | 0.57% | 0.56% | 0.56% | 0.56% | 0.57% | 0.57% | 0.57% | 0.57% |
| Ometria | 0.54% | 0.56% | 0.56% | 0.57% | 0.56% | 0.56% | 0.56% | 0.57% | 0.57% | 0.57% | 0.57% |
| PriceSpider | 0.54% | 0.56% | 0.56% | 0.57% | 0.56% | 0.56% | 0.56% | 0.57% | 0.57% | 0.57% | 0.57% |
| Cooladata | 0.27% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% |
| mParticle | 0.27% | 0.28% | 0.28% | 0.28% | 0.56% | 0.56% | 0.56% | 0.57% | 0.57% | 0.57% | 0.57% |
| Rudderstack | 0.27% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% |