Customer data platform Usage Statistics and Market Share in Hungary (.hu)
We are tracking usage statistics and market share of 11 web technologies in Customer data platform in Hungary (.hu). In October 2024 the most popular web technology in Customer data platform in Hungary (.hu) is Segment with 36% market share. In second place there is Emarsys with 18% market share. After that there are Adobe Experience Platform Identity Service with 18%, Tealium with 11% and SALESmanago with 11% market share. Top 5 web technologies together have 94% market share. The remaining 6 web technologies in Customer data platform have a combined market share of 6%. Global Customer data platform market share report is available here.
About Customer data platform
We are tracking 11 different technologies in Customer data platform.
There are 833 websites using Customer data platform in Hungary (.hu websites) in out database.
Customer data platform Usage Statistics and Market Share in Hungary (.hu) in October 2024
#1 Segment 
36.25%
#2 Emarsys 
18.01%
#3 Adobe Experience Platform Identity Service 
17.77%
#4 Tealium 
12.48%
#5 SALESmanago 
10.80%
#6 Exponea 
3.96%
#7 Salesforce Audience Studio 
0.24%
#8 Cooladata 
0.12%
#9 Insider 
0.12%
#10 mParticle 
0.12%
#11 Simon 
0.12%
Technologies in Customer data platform in Hungary (.hu)
Segment
Segment is a single platform that collects, stores, and routes your customer data to hundreds of tools with the flick of a switch.
Emarsys
Emarsys is a cloud-based B2C marketing platform.
Adobe Experience Platform Identity Service
Adobe Experience Platform Identity Service creates identity graphs that hold customer profiles and the known identifiers that belong to individual consumers.
Tealium
Tealium is a US company that sells enterprise tag management system and marketing software.
SALESmanago
SALESmanago is a no-code marketing automation and customer data platform designed for mid-sized buinesses and enterprises.
Exponea
Exponea is a cloud-based marketing analysis platform suitable for large and midsize organisations in a variety of industries.
Salesforce Audience Studio
Salesforce Audience Studio is a customer data marketplace that only other platform users can access.
Cooladata
Cooladata is a data warehouse and behavioral analytics platform designed for gaming, elearning, ecommerce, SaaS, and media companies.
Insider
Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue from a unified platform powered by Artificial Intelligence and Machine Learning.
mParticle
mParticle is a mobile-focused event tracking and data ingestion tool.
Simon
Simon is a customer data platform (CDP) that helps you collect, clean, and control your customer data.
Customer data platform Market Share History in Hungary (.hu) in Last 12 Months
| Technology | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 | May 2024 | June 2024 | July 2024 | August 2024 | September 2024 | October 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Segment | 36.28% | 36.32% | 36.45% | 36.54% | 36.42% | 36.68% | 36.94% | 36.68% | 36.34% | 36.25% | 36.25% |
| Emarsys | 18.37% | 18.40% | 18.22% | 18.27% | 18.27% | 17.92% | 17.81% | 17.43% | 17.81% | 18.01% | 18.01% |
| Adobe Experience Platform Identity Service | 17.90% | 17.81% | 17.75% | 17.79% | 17.91% | 17.92% | 17.69% | 17.92% | 17.81% | 17.77% | 17.77% |
| Tealium | 12.49% | 12.50% | 12.54% | 12.34% | 12.34% | 12.43% | 12.52% | 12.59% | 12.52% | 12.48% | 12.48% |
| SALESmanago | 10.13% | 10.14% | 10.18% | 10.20% | 10.20% | 10.27% | 10.35% | 10.65% | 10.83% | 10.80% | 10.80% |
| Exponea | 4.36% | 4.36% | 4.38% | 4.39% | 4.39% | 4.30% | 4.21% | 4.00% | 3.97% | 3.96% | 3.96% |
| Cooladata | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% |
| Insider | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% |
| mParticle | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% |
| Simon | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% |