Customer data platform Usage Statistics and Market Share in Philippines (.ph)

We are tracking usage statistics and market share for 9 web technologies in the Customer data platform market in Philippines (.ph). As of February 2026, the most popular web technology in Customer data platform in Philippines (.ph) is Adobe Experience Platform Identity Service, with 49% market share. In second place is Tealium, with 20%. After that, Segment holds 13%, followed by Emarsys with 4% and Insider with 4%. Top 5 web technologies together account for 89% of the market. The remaining 4 web technologies in Customer data platform collectively have a 11% market share. Global Customer data platform market share report is available here.

Last updated: 8 February 2026

Customer data platform Market Share in Philippines (.ph) in February 2026

About Customer data platform

We are tracking 9 different technologies in Customer data platform.

There are 140 websites using Customer data platform in Philippines (.ph websites) in out database.

Customer data platform Usage Statistics and Market Share in Philippines (.ph) in February 2026

#1 Adobe Experience Platform Identity Service 49.29%

Adobe Experience Platform Identity Service is a component of Adobe's CDP solution that unifies customer identities across channels and devices, enabling personalized and coherent customer experiences. It provides a foundation for managing, linking, and resolving customer identities to deliver relevant marketing and customer engagement strategies.

#2 Tealium 20.00%

Tealium is a US company that sells enterprise tag management system and marketing software.

#3 Segment 12.86%

Segment is a single platform that collects, stores, and routes your customer data to hundreds of tools with the flick of a switch.

#4 Emarsys 10.00%

Emarsys is a B2B marketing automation platform that enables businesses to create personalized customer experiences across multiple channels, including email, social media, and websites. It provides tools for segmentation, automation, and analysis to help companies grow their customer base and increase revenue.

#5 Insider 3.57%

Insider is a customer data platform that collects and analyzes customer data from various sources to provide insights for businesses to improve their customer experience and marketing strategies. ```Insider is a customer data platform that aggregates and analyzes diverse customer data to offer actionable insights, helping businesses enhance customer experiences and marketing effectiveness.

#6 Exponea 2.14%

Exponea is a customer data platform that unifies and analyzes customer data from multiple sources to deliver personalized experiences and actionable insights. To summarize, Exponea is a tool that brings together various customer data sources and uses advanced analytics to create personalized customer experiences and provide valuable insights.

#7 mParticle 0.71%

mParticle is a customer data platform that helps businesses collect, unify, and analyze customer data across multiple channels and touchpoints, enabling them to make informed decisions and deliver personalized experiences. To ensure the accuracy and conciseness of the description, please avoid using the company name in the sentence.

#8 PriceSpider 0.71%

PriceSpider is a customer data platform that specializes in collecting and analyzing consumer price data from various online marketplaces to provide valuable insights and competitive intelligence for businesses. PriceSpider helps businesses to make data-driven decisions, optimize pricing strategies, and stay ahead of the competition by monitoring and analyzing price trends, competitor pricing, and market conditions in real-time.

#9 Treasure Data 0.71%

Treasure Data is a cloud-based customer data platform that helps businesses collect, store, and analyze customer data from various sources to gain insights and drive growth. It offers advanced analytics, real-time data processing, and customizable dashboards for effective decision-making.