Customer data platform Usage Statistics and Market Share in Poland (.pl)
We are tracking usage statistics and market share of 12 web technologies in Customer data platform in Poland (.pl). In April 2024 the most popular web technology in Customer data platform in Poland (.pl) is SALESmanago with 63% market share. In second place there is Adobe Experience Platform Identity Service with 10% market share. After that there are Segment with 10%, Tealium with 4% and Sirdata with 4% market share. Top 5 web technologies together have 91% market share. The remaining 7 web technologies in Customer data platform have a combined market share of 9%. Global Customer data platform market share report is available here.
About Customer data platform
We are tracking 12 different technologies in Customer data platform.
There are 3,312 websites using Customer data platform in Poland (.pl websites) in out database.
Customer data platform Usage Statistics and Market Share in Poland (.pl) in April 2024
#1 SALESmanago 63.16%
#2 Adobe Experience Platform Identity Service 10.39%
#3 Segment 10.36%
#4 Tealium 7.00%
#5 Sirdata 3.62%
#6 Emarsys 2.42%
#7 Exponea 1.30%
#8 Insider 1.27%
#9 Ometria 0.24%
#10 PriceSpider 0.12%
#11 mParticle 0.09%
#12 Lytics 0.03%
Technologies in Customer data platform in Poland (.pl)
SALESmanago
SALESmanago is a no-code marketing automation and customer data platform designed for mid-sized buinesses and enterprises.
Adobe Experience Platform Identity Service
Adobe Experience Platform Identity Service creates identity graphs that hold customer profiles and the known identifiers that belong to individual consumers.
Segment
Segment is a single platform that collects, stores, and routes your customer data to hundreds of tools with the flick of a switch.
Tealium
Tealium is a US company that sells enterprise tag management system and marketing software.
Sirdata
Sirdata is a self-service, third party data-collecting platform that specialises in the collection of behavioural data, predictive targeting and selling of audience segments.
Emarsys
Emarsys is a cloud-based B2C marketing platform.
Exponea
Exponea is a cloud-based marketing analysis platform suitable for large and midsize organisations in a variety of industries.
Insider
Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue from a unified platform powered by Artificial Intelligence and Machine Learning.
Ometria
Ometria is a customer insight and marketing automation platform.
PriceSpider
PriceSpider is an advanced retail data technology company that provides insights about consumer purchasing behavior.
mParticle
mParticle is a mobile-focused event tracking and data ingestion tool.
Lytics
Lytics is a customer data platform built for marketing teams.
Customer data platform Market Share History in Poland (.pl) in Last 12 Months
Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|
SALESmanago | 57.75% | 61.40% | 62.09% | 62.38% | 62.59% | 62.65% | 62.89% | 62.71% | 62.75% | 63.24% | 63.16% |
Segment | 13.15% | 11.38% | 10.95% | 10.78% | 10.51% | 10.44% | 10.45% | 10.44% | 10.49% | 10.30% | 10.36% |
Adobe Experience Platform Identity Service | 11.67% | 10.74% | 10.61% | 10.54% | 10.42% | 10.32% | 10.39% | 10.35% | 10.43% | 10.36% | 10.39% |
Tealium | 8.11% | 7.38% | 7.18% | 7.13% | 7.05% | 7.04% | 7.05% | 7.04% | 7.09% | 6.97% | 7.00% |
Sirdata | 2.97% | 3.41% | 3.50% | 3.47% | 3.89% | 3.97% | 3.70% | 3.88% | 3.64% | 3.60% | 3.62% |
Emarsys | 2.97% | 2.65% | 2.64% | 2.62% | 2.41% | 2.41% | 2.41% | 2.47% | 2.49% | 2.46% | 2.42% |
Insider | 1.45% | 1.32% | 1.35% | 1.34% | 1.39% | 1.35% | 1.33% | 1.32% | 1.30% | 1.26% | 1.27% |
Exponea | 1.42% | 1.23% | 1.23% | 1.25% | 1.27% | 1.29% | 1.27% | 1.26% | 1.30% | 1.29% | 1.30% |
Ometria | 0.26% | 0.25% | 0.25% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% |
mParticle | 0.10% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% |
PriceSpider | 0.07% | 0.06% | 0.09% | 0.09% | 0.09% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% |
Lytics | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |