Customer data platform Usage Statistics and Market Share in Denmark (.dk)
We are tracking usage statistics and market share of 13 web technologies in Customer data platform in Denmark (.dk). In September 2024 the most popular web technology in Customer data platform in Denmark (.dk) is Segment with 64% market share. In second place there is Adobe Experience Platform Identity Service with 20% market share. After that there are Tealium with 11%, Emarsys with 1% and Exponea with 1% market share. Top 5 web technologies together have 98% market share. The remaining 8 web technologies in Customer data platform have a combined market share of 2%. Global Customer data platform market share report is available here.
About Customer data platform
We are tracking 13 different technologies in Customer data platform.
There are 2,479 websites using Customer data platform in Denmark (.dk websites) in out database.
Customer data platform Usage Statistics and Market Share in Denmark (.dk) in September 2024
#1 Segment 
64.46%
#2 Adobe Experience Platform Identity Service 
20.09%
#3 Tealium 
10.65%
#4 Emarsys 
2.26%
#5 Exponea 
1.21%
#6 Salesforce Audience Studio 
0.32%
#7 SALESmanago 
0.24%
#8 Sirdata 
0.24%
#9 Ometria 
0.16%
#10 Insider 
0.12%
#11 mParticle 
0.12%
#12 Rudderstack 
0.08%
#13 BlueConic 
0.04%
Technologies in Customer data platform in Denmark (.dk)
Segment
Segment is a single platform that collects, stores, and routes your customer data to hundreds of tools with the flick of a switch.
Adobe Experience Platform Identity Service
Adobe Experience Platform Identity Service creates identity graphs that hold customer profiles and the known identifiers that belong to individual consumers.
Tealium
Tealium is a US company that sells enterprise tag management system and marketing software.
Emarsys
Emarsys is a cloud-based B2C marketing platform.
Exponea
Exponea is a cloud-based marketing analysis platform suitable for large and midsize organisations in a variety of industries.
Salesforce Audience Studio
Salesforce Audience Studio is a customer data marketplace that only other platform users can access.
SALESmanago
SALESmanago is a no-code marketing automation and customer data platform designed for mid-sized buinesses and enterprises.
Sirdata
Sirdata is a self-service, third party data-collecting platform that specialises in the collection of behavioural data, predictive targeting and selling of audience segments.
Ometria
Ometria is a customer insight and marketing automation platform.
Insider
Insider is the first integrated Growth Management Platform helping digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue from a unified platform powered by Artificial Intelligence and Machine Learning.
mParticle
mParticle is a mobile-focused event tracking and data ingestion tool.
Rudderstack
Rudderstack is a customer data platform (CDP) that helps you collect, clean, and control your customer data.
BlueConic
BlueConic is the advanced customer data platform that liberates companies' first-party data from disparate systems.
Customer data platform Market Share History in Denmark (.dk) in Last 12 Months
| Technology | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 | May 2024 | June 2024 | July 2024 | August 2024 | September 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Segment | 64.64% | 64.53% | 64.55% | 64.55% | 64.72% | 64.79% | 64.69% | 64.85% | 64.69% | 64.50% | 64.46% |
| Adobe Experience Platform Identity Service | 19.98% | 20.10% | 20.06% | 20.06% | 19.91% | 19.86% | 19.91% | 19.96% | 19.93% | 20.05% | 20.09% |
| Tealium | 10.57% | 10.54% | 10.55% | 10.55% | 10.53% | 10.55% | 10.56% | 10.58% | 10.63% | 10.65% | 10.65% |
| Emarsys | 2.30% | 2.38% | 2.38% | 2.38% | 2.47% | 2.40% | 2.40% | 2.24% | 2.25% | 2.26% | 2.26% |
| Exponea | 1.27% | 1.23% | 1.23% | 1.23% | 1.16% | 1.20% | 1.20% | 1.16% | 1.21% | 1.21% | 1.21% |
| Salesforce Audience Studio | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% |
| Ometria | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% |
| SALESmanago | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% |
| Sirdata | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% |
| Insider | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% |
| mParticle | 0.12% | 0.12% | 0.12% | 0.12% | 0.08% | 0.08% | 0.08% | 0.08% | 0.12% | 0.12% | 0.12% |