Marketing Automation Usage Statistics and Market Share in Belgium (.be)
We are tracking usage statistics and market share of 59 web technologies in Marketing Automation in Belgium (.be). In April 2024 the most popular web technology in Marketing Automation in Belgium (.be) is MailChimp with 54% market share. In second place there is MailChimp for WordPress with 16% market share. After that there are HubSpot with 8%, Sendinblue with 2% and Klaviyo with 2% market share. Top 5 web technologies together have 82% market share. The remaining 54 web technologies in Marketing Automation have a combined market share of 18%. Global Marketing Automation market share report is available here.
About Marketing Automation
Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online and automate repetitive tasks.
We are tracking 59 different technologies in Marketing Automation.
There are 22,405 websites using Marketing Automation in Belgium (.be websites) in out database.
Marketing Automation Usage Statistics and Market Share in Belgium (.be) in April 2024
#1 MailChimp 
53.52%
#2 MailChimp for WordPress 
15.97%
#3 HubSpot 
8.06%
#4 Sendinblue 
3.10%
#5 Klaviyo 
2.38%
#6 OneSignal 
2.16%
#7 ActiveCampaign 
1.78%
#8 Mailmunch 
1.75%
#9 MailerLite 
1.25%
#10 Sumo 
1.12%
#11 Pardot 
1.06%
#12 OptinMonster 
0.84%
#13 Autopilot 
0.66%
#14 Omnisend 
0.62%
#15 ManyChat 
0.58%
#16 Mautic 
0.56%
#17 SharpSpring 
0.54%
#18 Wisepops 
0.49%
#19 SALESmanago 
0.37%
#20 Freshworks CRM 
0.36%
#21 Emarsys 
0.33%
#22 Marketo 
0.30%
#23 ClickDimensions 
0.29%
#24 Eloqua 
0.23%
#25 Beeketing 
0.21%
#26 Branch 
0.17%
#27 Privy 
0.17%
#28 Actito 
0.15%
#29 Dotdigital 
0.14%
#30 Mapp 
0.12%
#31 Vitals 
0.12%
#32 ClickFunnels 
0.06%
#33 Act-On 
0.06%
#34 GetResponse 
0.05%
#35 Aweber 
0.04%
#36 Ometria 
0.04%
#37 Dreamdata 
0.04%
#38 Kartra 
0.04%
#39 Constant Contact 
0.03%
#40 Listrak 
0.03%
#41 Sailthru 
0.03%
#42 Nudgify 
0.02%
#43 Connectif 
0.02%
#44 Frosmo 
0.02%
#45 Signal 
0.02%
#46 Aimtell 
0.01%
#47 Grin 
0.01%
#48 VWO Engage 
0.01%
#49 Braze 
0.01%
#50 Fomo 
0.01%
#51 Jirafe 
0.01%
#52 Prediggo 
0.01%
#53 WebEngage 
0.01%
#54 Wunderkind 
0.01%
#55 Xtremepush 
0.01%
#56 Invoca 
0.00%
#57 Iterable 
0.00%
#58 RD Station 
0.00%
#59 Rockerbox 
0.00%
Technologies in Marketing Automation in Belgium (.be)
MailChimp
Mailchimp is a marketing automation platform and an email marketing service.
MailChimp for WordPress
MailChimp for WordPress is an email marketing plugin that enables you to build subscriber lists.
HubSpot
HubSpot is a marketing and sales software that helps companies attract visitors, convert leads, and close customers.
Sendinblue
Sendinblue is an email marketing solution for small and medium-sized businesses that want to send and automate email marketing campaigns.
Klaviyo
Klaviyo is an email marketing platform for online businesses.
OneSignal
OneSignal is a customer engagement messaging solution.
ActiveCampaign
ActiveCampaign is email and marketing automation software.
Mailmunch
Mailmunch is a lead generation tool that combines landing pages, forms, and email marketing.
MailerLite
MailerLite is an email marketing tool and website builder for businesses of all shapes and sizes.
Sumo
Sumo is a plugin offering set of marketing tools to automate a website's growth. These tools help drive extra traffic, engage visitors, increase email subscribers and build community.
Pardot
Pardot is a Software-as-a-Service (SaaS) marketing automation platform.
OptinMonster
OptinMonster is a conversion optimisation tool that allows you to grow your email list.
Autopilot
Autopilot is a visual marketing software that enables users to create marketing campaigns and manage lead conversions.
Omnisend
Omnisend is an ecommerce marketing automation platform that provides an omnichannel marketing strategy for businesses.
ManyChat
ManyChat is a service that allows you to create chatbots for Facebook Messenger.
Mautic
Mautic is a free and open-source marketing automation tool for Content Management, Social Media, Email Marketing, and can be used for the integration of social networks, campaign management, forms, questionnaires, reports, etc.
SharpSpring
SharpSpring is a cloud-based marketing tool that offers customer relationship management, marketing automation, mobile and social marketing, sales team automation, customer service and more, all within one solution.
Wisepops
Wisepops is an intelligent popup and marketing automation system that offers marketers a single platform from which to create and manage website popups.
SALESmanago
SALESmanago is a no-code marketing automation and customer data platform designed for mid-sized buinesses and enterprises.
Freshworks CRM
Freshworks CRM is a cloud-based customer relationship management (CRM) solution. Key features include one-click phone, sales lead tracking, sales management, event tracking and more.
Emarsys
Emarsys is a cloud-based B2C marketing platform.
Marketo
Marketo, Inc. is an American software company that provides Marketing Automation software focused on account-based marketing, including email, mobile, social, digital ads, web management, and analytics.
ClickDimensions
ClickDimensions is a SaaS marketing automation platform built on the Microsoft Windows Azure platform.
Eloqua
Eloqua is a Software-as-a-Service (SaaS) platform for marketing automation offered that aims to help B2B marketers and organisations manage marketing campaigns and sales lead generation.
Beeketing
Beeketing is a suite of marketing apps for ecommerce shop owners.
Branch
Branch is a mobile deep linking system to increase engagement and retention.
Privy
Privy is a all-in-one marketing automation platform for ecommerce.
Actito
Actito is an agile SaaS marketing automation platform.
Dotdigital
Dotdigital is an all-in-one cloud-based customer engagement multichannel marketing platform.
Mapp
Mapp is designed specifically to help consumer-facing brands run highly personalised, cross-channel marketing campaigns powered by real-time customer data and generated insights.
Vitals
Vitals is an all-in-one Shopify marketing software.
ClickFunnels
Clickfunnels is an online sales funnel builder that helps businesses market, sell, and deliver their products online.
Act-On
Act-On is a cloud-based SaaS product for marketing automation.
GetResponse
GetResponse is an email marketing app that allows you to create a mailing list and capture data onto it.
Aweber
AWeber is an email marketing service.
Ometria
Ometria is a customer insight and marketing automation platform.
Dreamdata
Dreamdata is a B2B revenue attribution platform.
Kartra
Kartra is an online business platform that offers marketing and sales tools.
Constant Contact
Constant Contact is a marketing automation and email marketing solution.
Listrak
Listrak is a AI-based marketing automation and CRM solutions that unify, interpret and personalise data to engage customer across channels and devices.
Sailthru
Sailthru is a marketing automation software and multi-channel personalisation tool that serves ecommerce and media brands.
Nudgify
Nudgify is a Social Proof & Fomo App tool that integrates seamlessly with ecommerce platform such as Shopify, WooCommerce and Magento.
Connectif
Connectif is a marketing automation and personalisation data-first action platform, powered by AI.
Frosmo
Frosmo is a SaaS company which provides AI-driven personalisation products.
Signal
Signal is a cross-platform encrypted messaging service.
Aimtell
Aimtell is a cloud-hosted marketing platform that allows digital marketers and businesses to deliver web-based push notifications.
Grin
Grin is a influence marketing platform.
VWO Engage
VWO Engage is a part of the VWO Platform, which is a web-based push notification platform used by SaaS and B2B marketers, online content publishers, and ecommerce store owners.
Braze
Braze is a customer engagement platform that delivers messaging experiences across push, email, in-product, and more.
Fomo
Fomo is a social proof marketing platform.
Jirafe
Prediggo
Prediggo is an ecommerce personalisation and marketing automation software provider.
WebEngage
WebEngage is a customer data platform and marketing automation suite.
Wunderkind
Wunderkind (Formerly BounceX) is a software for behavioural marketing technologies, created to de-anonymise site visitors, analyse their digital behaviour and create relevant digital experiences regardless of channel or device.
Xtremepush
Xtremepush is a customer engagement, personalisation and data platform. It's purpose-built for multichannel and mobile marketing.
Invoca
Invoca is an AI-powered call tracking and conversational analytics company.
Iterable
Iterable is a cross-channel marketing platform that powers unified customer experiences.
RD Station
RD Station is a platform that helps medium and small businesses manage and automate their Digital Marketing strategy.
Rockerbox
Rockerbox is a provider of multi-touch attribution software.
Marketing Automation Market Share History in Belgium (.be) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| MailChimp | 60.06% | 60.05% | 60.04% | 60.07% | 60.08% | 60.06% | 60.06% | 55.32% | 55.32% | 53.57% | 53.52% |
| HubSpot | 6.99% | 6.98% | 6.96% | 6.98% | 6.98% | 6.97% | 6.98% | 7.40% | 7.40% | 8.05% | 8.06% |
| MailChimp for WordPress | 13.04% | 13.09% | 13.10% | 13.08% | 13.09% | 13.11% | 13.07% | 15.25% | 15.26% | 15.96% | 15.97% |
| OneSignal | 2.24% | 2.25% | 2.25% | 2.24% | 2.23% | 2.24% | 2.23% | 2.29% | 2.26% | 2.16% | 2.16% |
| Pardot | 1.29% | 1.28% | 1.28% | 1.28% | 1.28% | 1.28% | 1.27% | 1.10% | 1.10% | 1.06% | 1.06% |
| Mautic | 0.68% | 0.67% | 0.67% | 0.67% | 0.67% | 0.68% | 0.68% | 0.54% | 0.53% | 0.55% | 0.56% |
| Autopilot | 0.77% | 0.77% | 0.77% | 0.77% | 0.77% | 0.77% | 0.77% | 0.70% | 0.70% | 0.66% | 0.66% |
| SharpSpring | 0.66% | 0.65% | 0.66% | 0.65% | 0.66% | 0.67% | 0.66% | 0.61% | 0.63% | 0.53% | 0.54% |
| ManyChat | 0.83% | 0.79% | 0.78% | 0.78% | 0.78% | 0.76% | 0.75% | 0.56% | 0.56% | 0.58% | 0.58% |
| Marketo | 0.44% | 0.43% | 0.44% | 0.44% | 0.44% | 0.44% | 0.44% | 0.30% | 0.30% | 0.30% | 0.30% |
| Wisepops | 0.61% | 0.60% | 0.59% | 0.58% | 0.58% | 0.59% | 0.60% | 0.58% | 0.55% | 0.50% | 0.49% |
| MailerLite | 1.17% | 1.18% | 1.18% | 1.19% | 1.19% | 1.18% | 1.18% | 1.29% | 1.28% | 1.26% | 1.25% |
| Sendinblue | 2.05% | 2.06% | 2.08% | 2.08% | 2.09% | 2.09% | 2.09% | 2.95% | 2.97% | 3.11% | 3.10% |
| Klaviyo | 1.14% | 1.15% | 1.12% | 1.12% | 1.15% | 1.17% | 1.18% | 2.04% | 2.05% | 2.37% | 2.38% |
| ActiveCampaign | 1.42% | 1.43% | 1.44% | 1.43% | 1.44% | 1.44% | 1.43% | 1.78% | 1.78% | 1.78% | 1.78% |
| Emarsys | 0.30% | 0.30% | 0.31% | 0.31% | 0.30% | 0.29% | 0.30% | 0.31% | 0.30% | 0.33% | 0.33% |
| ClickDimensions | 0.31% | 0.30% | 0.31% | 0.30% | 0.30% | 0.29% | 0.30% | 0.30% | 0.30% | 0.29% | 0.29% |
| Mailmunch | 1.56% | 1.53% | 1.54% | 1.55% | 1.54% | 1.52% | 1.52% | 1.67% | 1.68% | 1.75% | 1.75% |
| Omnisend | 0.39% | 0.41% | 0.38% | 0.38% | 0.39% | 0.40% | 0.38% | 0.59% | 0.60% | 0.62% | 0.62% |
| Freshworks CRM | 0.32% | 0.32% | 0.32% | 0.34% | 0.32% | 0.32% | 0.32% | 0.34% | 0.36% | 0.35% | 0.36% |
| Branch | 0.18% | 0.19% | 0.17% | 0.17% | 0.17% | 0.17% | 0.17% | 0.17% | 0.17% | 0.17% | 0.17% |
| Sumo | 0.92% | 0.94% | 0.95% | 0.95% | 0.93% | 0.91% | 0.92% | 1.01% | 0.99% | 1.12% | 1.12% |
| ClickFunnels | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.07% | 0.07% | 0.06% | 0.06% |
| Act-On | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.07% | 0.07% | 0.06% | 0.06% |
| OptinMonster | 0.55% | 0.55% | 0.56% | 0.56% | 0.55% | 0.56% | 0.55% | 0.80% | 0.80% | 0.83% | 0.84% |
| Actito | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.09% | 0.10% | 0.14% | 0.15% |
| VWO Engage | 0.08% | 0.08% | 0.07% | 0.07% | 0.07% | 0.08% | 0.08% | 0.06% | 0.04% | 0.01% | 0.01% |
| Dotdigital | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.14% | 0.14% | 0.13% | 0.14% | 0.14% |
| Frosmo | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.01% | 0.01% | 0.02% | 0.02% |
| Signal | 0.04% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.02% | 0.02% |
| Eloqua | 0.21% | 0.22% | 0.22% | 0.22% | 0.20% | 0.20% | 0.20% | 0.22% | 0.22% | 0.23% | 0.23% |
| Jirafe | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.01% | 0.01% | 0.01% | 0.01% |
| Sailthru | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.03% | 0.03% | 0.03% | 0.03% |
| Aweber | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.05% | 0.05% | 0.04% | 0.04% |
| Kartra | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.02% | 0.02% | 0.04% | 0.04% |
| SALESmanago | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.28% | 0.36% | 0.36% | 0.37% | 0.37% |
| Braze | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.01% | 0.01% | 0.01% | 0.01% |
| Ometria | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.03% | 0.03% | 0.04% | 0.04% |
| GetResponse | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.03% | 0.03% | 0.05% | 0.05% |
| Listrak | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.03% | 0.03% |
| Mapp | 0.14% | 0.15% | 0.15% | 0.15% | 0.15% | 0.15% | 0.15% | 0.10% | 0.11% | 0.12% | 0.12% |
| Privy | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.17% | 0.17% | 0.17% | 0.17% |
| Vitals | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.02% | 0.11% | 0.11% | 0.12% | 0.12% |
| WebEngage | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.02% | 0.02% | 0.01% | 0.01% |
| Aimtell | 0.02% | 0.02% | 0.02% | 0.02% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Fomo | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.00% | 0.00% | 0.01% | 0.01% |
| Beeketing | 0.17% | 0.17% | 0.17% | 0.17% | 0.17% | 0.17% | 0.17% | 0.23% | 0.22% | 0.21% | 0.21% |
| Prediggo | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
| Wunderkind | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.02% | 0.02% | 0.01% | 0.01% |
| Nudgify | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.01% | 0.01% | 0.02% | 0.02% |
| Rockerbox | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% |
| Xtremepush | 0.00% | 0.00% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |