.in websites Marketing Automation Usage Statistics and Market Share in India (.in)

We are tracking usage statistics and market share of 66 web technologies in Marketing Automation in India (.in). In March 2024 the most popular web technology in Marketing Automation in India (.in) is MailChimp with 40% market share. In second place there is OneSignal with 26% market share. After that there are MailChimp for WordPress with 10%, HubSpot with 2% and CleverTap with 2% market share. Top 5 web technologies together have 80% market share. The remaining 61 web technologies in Marketing Automation have a combined market share of 20%. Global Marketing Automation market share report is available here.

Marketing Automation Market Share in India (.in) in March 2024
About Marketing Automation

Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online and automate repetitive tasks.

We are tracking 66 different technologies in Marketing Automation.

There are 18,049 websites using Marketing Automation in India (.in websites) in out database.

Marketing Automation Usage Statistics and Market Share in India (.in) in March 2024
Technologies in Marketing Automation in India (.in)
  • MailChimp MailChimp

    Mailchimp is a marketing automation platform and an email marketing service.

  • OneSignal OneSignal

    OneSignal is a customer engagement messaging solution.

  • MailChimp for WordPress MailChimp for WordPress

    MailChimp for WordPress is an email marketing plugin that enables you to build subscriber lists.

  • HubSpot HubSpot

    HubSpot is a marketing and sales software that helps companies attract visitors, convert leads, and close customers.

  • CleverTap CleverTap

    CleverTap is a SaaS based customer lifecycle management and mobile marketing company headquartered in Mountain View, California.

  • Izooto Izooto

    iZooto is a user engagement and retention tool that leverages web push notifications to help business to drive repeat traffic, leads and sales.

  • WebEngage WebEngage

    WebEngage is a customer data platform and marketing automation suite.

  • Marketo Marketo

    Marketo, Inc. is an American software company that provides Marketing Automation software focused on account-based marketing, including email, mobile, social, digital ads, web management, and analytics.

  • Sumo Sumo

    Sumo is a plugin offering set of marketing tools to automate a website's growth. These tools help drive extra traffic, engage visitors, increase email subscribers and build community.

  • Branch Branch

    Branch is a mobile deep linking system to increase engagement and retention.

  • MoEngage MoEngage

    MoEngage is an intelligent customer engagement platform for the customer-obsessed marketer.

  • Mailmunch Mailmunch

    Mailmunch is a lead generation tool that combines landing pages, forms, and email marketing.

  • SumoMe SumoMe

    Sumo is a plugin offering set of marketing tools to automate a website's growth. These tools help drive extra traffic, engage visitors, increase email subscribers and build community.

  • Mautic Mautic

    Mautic is a free and open-source marketing automation tool for Content Management, Social Media, Email Marketing, and can be used for the integration of social networks, campaign management, forms, questionnaires, reports, etc.

  • Freshworks CRM Freshworks CRM

    Freshworks CRM is a cloud-based customer relationship management (CRM) solution. Key features include one-click phone, sales lead tracking, sales management, event tracking and more.

  • Omnisend Omnisend

    Omnisend is an ecommerce marketing automation platform that provides an omnichannel marketing strategy for businesses.

  • Sendinblue Sendinblue

    Sendinblue is an email marketing solution for small and medium-sized businesses that want to send and automate email marketing campaigns.

  • Pardot Pardot

    Pardot is a Software-as-a-Service (SaaS) marketing automation platform.

  • ManyChat ManyChat

    ManyChat is a service that allows you to create chatbots for Facebook Messenger.

  • GetResponse GetResponse

    GetResponse is an email marketing app that allows you to create a mailing list and capture data onto it.

  • Klaviyo Klaviyo

    Klaviyo is an email marketing platform for online businesses.

  • OptinMonster OptinMonster

    OptinMonster is a conversion optimisation tool that allows you to grow your email list.

  • ClickFunnels ClickFunnels

    Clickfunnels is an online sales funnel builder that helps businesses market, sell, and deliver their products online.

  • Vitals Vitals

    Vitals is an all-in-one Shopify marketing software.

  • MailerLite MailerLite

    MailerLite is an email marketing tool and website builder for businesses of all shapes and sizes.

  • Eloqua Eloqua

    Eloqua is a Software-as-a-Service (SaaS) platform for marketing automation offered that aims to help B2B marketers and organisations manage marketing campaigns and sales lead generation.

  • Wigzo Wigzo

    Wigzo is e-commerce marketing automation platform that helps businesses of every size dig deeper into data to find opportunities to increase their sales and revenue.

  • Wisepops Wisepops

    Wisepops is an intelligent popup and marketing automation system that offers marketers a single platform from which to create and manage website popups.

  • Nudgify Nudgify

    Nudgify is a Social Proof & Fomo App tool that integrates seamlessly with ecommerce platform such as Shopify, WooCommerce and Magento.

  • Emarsys Emarsys

    Emarsys is a cloud-based B2C marketing platform.

  • Privy Privy

    Privy is a all-in-one marketing automation platform for ecommerce.

  • Contlo Contlo

    Contlo is an AI powered marketing software.

  • Act-On Act-On

    Act-On is a cloud-based SaaS product for marketing automation.

  • Fomo Fomo

    Fomo is a social proof marketing platform.

  • ActiveCampaign ActiveCampaign

    ActiveCampaign is email and marketing automation software.

  • Autopilot Autopilot

    Autopilot is a visual marketing software that enables users to create marketing campaigns and manage lead conversions.

  • Sailthru Sailthru

    Sailthru is a marketing automation software and multi-channel personalisation tool that serves ecommerce and media brands.

  • VWO Engage VWO Engage

    VWO Engage is a part of the VWO Platform, which is a web-based push notification platform used by SaaS and B2B marketers, online content publishers, and ecommerce store owners.

  • Aweber Aweber

    AWeber is an email marketing service.

  • ClickDimensions ClickDimensions

    ClickDimensions is a SaaS marketing automation platform built on the Microsoft Windows Azure platform.

  • Bloomreach Search & Merchandising Bloomreach Search & Merchandising

    Bloomreach Search & Merchandising (brSM) is an AI-driven platform for ecommerce.

  • SharpSpring SharpSpring

    SharpSpring is a cloud-based marketing tool that offers customer relationship management, marketing automation, mobile and social marketing, sales team automation, customer service and more, all within one solution.

  • Mapp Mapp

    Mapp is designed specifically to help consumer-facing brands run highly personalised, cross-channel marketing campaigns powered by real-time customer data and generated insights.

  • Automizely Automizely

    Automizely creates and manages enterprise-level marketing automation systems including contact and CRM mappings, lead funnels, email nurture, lead-generating pages, and blog posts, and website integrations.

  • Instabot Instabot

    Instabot is a conversion chatbot that understands your users, and curates information, answers questions, captures contacts, and books meetings instantly.

  • Braze Braze

    Braze is a customer engagement platform that delivers messaging experiences across push, email, in-product, and more.

  • Listrak Listrak

    Listrak is a AI-based marketing automation and CRM solutions that unify, interpret and personalise data to engage customer across channels and devices.

  • Signal Signal

    Signal is a cross-platform encrypted messaging service.

  • Beeketing Beeketing

    Beeketing is a suite of marketing apps for ecommerce shop owners.

  • Actito Actito

    Actito is an agile SaaS marketing automation platform.

  • Bluecore Bluecore

    Bluecore is a retail marketing technology that uses data gained from direct marketing like email, social media, site activity.

  • Constant Contact Constant Contact

    Constant Contact is a marketing automation and email marketing solution.

  • Dotdigital Dotdigital

    Dotdigital is an all-in-one cloud-based customer engagement multichannel marketing platform.

  • Dreamdata Dreamdata

    Dreamdata is a B2B revenue attribution platform.

  • Jirafe Jirafe

  • Leanplum Leanplum

    Leanplum is a multi-channel messaging and campaign orchestration platform.

  • Nextsale Nextsale

    Nextsale is a conversion optimisation platform that provides social proof and urgency tools for ecommerce websites.

  • Ometria Ometria

    Ometria is a customer insight and marketing automation platform.

  • RD Station RD Station

    RD Station is a platform that helps medium and small businesses manage and automate their Digital Marketing strategy.

  • SALESmanago SALESmanago

    SALESmanago is a no-code marketing automation and customer data platform designed for mid-sized buinesses and enterprises.

  • Bounce Exchange Bounce Exchange

    Bounce Exchange is a company providing behavioral automation software and analytics.

  • BowNow BowNow

    BowNow is a marketing automation tool with business card management, sales support, analysis, and email magazine functions.

  • Kartra Kartra

    Kartra is an online business platform that offers marketing and sales tools.

  • Najva Najva

    Najva is a retention marketing solution that offers push notification and email marketing.

  • SEMrush SEMrush

    SEMrush is an all-in-one tool suite for improving online visibility and discovering marketing insights.

  • Wunderkind Wunderkind

    Wunderkind (Formerly BounceX) is a software for behavioural marketing technologies, created to de-anonymise site visitors, analyse their digital behaviour and create relevant digital experiences regardless of channel or device.

Marketing Automation Market Share History in India (.in) in Last 12 Months
Technology May 2023June 2023July 2023August 2023September 2023October 2023November 2023December 2023January 2024February 2024March 2024
MailChimp41.19%40.78%40.38%40.32%40.31%40.30%40.33%40.34%40.34%40.34%40.39%
OneSignal26.44%26.18%25.97%25.88%25.84%25.88%25.80%25.77%25.75%25.72%25.72%
MailChimp for WordPress8.72%9.04%9.60%9.65%9.67%9.69%9.73%9.71%9.72%9.71%9.78%
HubSpot6.47%6.41%6.33%6.30%6.28%6.27%6.30%6.31%6.31%6.31%6.28%
CleverTap2.30%2.27%2.25%2.26%2.27%2.28%2.30%2.28%2.27%2.28%2.27%
Izooto1.47%1.52%1.45%1.52%1.44%1.42%1.42%1.48%1.48%1.47%1.47%
Marketo1.29%1.27%1.23%1.22%1.22%1.22%1.22%1.22%1.22%1.22%1.21%
WebEngage1.28%1.30%1.26%1.29%1.30%1.29%1.27%1.28%1.28%1.30%1.29%
Branch1.21%1.20%1.22%1.20%1.19%1.19%1.19%1.20%1.20%1.19%1.15%
SumoMe0.96%0.90%0.81%0.78%0.76%0.76%0.75%0.75%0.75%0.75%0.75%
MoEngage0.92%0.92%0.94%0.95%0.93%0.95%0.95%0.94%0.94%0.95%0.93%
Sumo0.87%0.96%1.04%1.11%1.13%1.16%1.16%1.17%1.18%1.20%1.17%
Mailmunch0.69%0.76%0.83%0.86%0.87%0.85%0.84%0.84%0.84%0.84%0.85%
Mautic0.61%0.62%0.59%0.59%0.59%0.58%0.58%0.58%0.58%0.59%0.59%
Freshworks CRM0.56%0.59%0.59%0.61%0.64%0.65%0.65%0.61%0.61%0.61%0.58%
Pardot0.53%0.53%0.49%0.49%0.50%0.50%0.49%0.49%0.49%0.49%0.49%
Omnisend0.52%0.51%0.56%0.55%0.55%0.54%0.54%0.54%0.54%0.54%0.54%
ManyChat0.45%0.46%0.45%0.45%0.45%0.45%0.45%0.45%0.45%0.45%0.45%
GetResponse0.40%0.41%0.43%0.43%0.43%0.42%0.42%0.42%0.42%0.42%0.42%
Sendinblue0.40%0.41%0.48%0.48%0.48%0.49%0.49%0.49%0.49%0.49%0.50%
Klaviyo0.36%0.37%0.40%0.41%0.41%0.40%0.40%0.41%0.41%0.42%0.42%
ClickFunnels0.32%0.32%0.30%0.30%0.30%0.28%0.28%0.28%0.28%0.28%0.28%
OptinMonster0.30%0.35%0.38%0.39%0.41%0.40%0.40%0.40%0.40%0.41%0.41%
Vitals0.15%0.15%0.19%0.16%0.20%0.20%0.21%0.19%0.21%0.20%0.21%
MailerLite0.15%0.19%0.20%0.20%0.20%0.20%0.20%0.20%0.20%0.20%0.20%
Wigzo0.09%0.10%0.10%0.10%0.10%0.10%0.11%0.11%0.11%0.11%0.11%
Wisepops0.09%0.10%0.11%0.10%0.10%0.10%0.10%0.10%0.10%0.10%0.10%
VWO Engage0.08%0.07%0.06%0.08%0.07%0.07%0.07%0.07%0.07%0.07%0.07%
Emarsys0.08%0.08%0.08%0.08%0.09%0.09%0.09%0.09%0.09%0.09%0.09%
Privy0.08%0.09%0.09%0.09%0.10%0.10%0.10%0.09%0.09%0.09%0.09%
Act-On0.07%0.07%0.08%0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%
Eloqua0.07%0.11%0.13%0.12%0.12%0.13%0.13%0.13%0.13%0.13%0.13%
Autopilot0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%
Contlo0.07%0.08%0.08%0.08%0.08%0.08%0.08%0.08%0.08%0.08%0.08%
Fomo0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%
Sailthru0.07%0.08%0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%0.07%
ActiveCampaign0.04%0.05%0.08%0.08%0.08%0.08%0.08%0.07%0.07%0.07%0.07%
Bloomreach Search & Merchandising0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%
Aweber0.04%0.04%0.04%0.05%0.05%0.06%0.06%0.06%0.06%0.06%0.06%
SharpSpring0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%
ClickDimensions0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.04%0.05%
Nudgify0.04%0.07%0.08%0.08%0.09%0.09%0.09%0.09%0.09%0.09%0.09%
Signal0.03%0.03%0.03%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%
Automizely0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%
Instabot0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%
Braze0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%
Jirafe0.02%0.02%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Listrak0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%
Mapp0.02%0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%0.03%
Beeketing0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%0.02%
Actito0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Bluecore0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Constant Contact0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Dotdigital0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Dreamdata0.02%0.02%0.03%0.03%0.03%0.02%0.01%0.01%0.01%0.01%0.01%
Nextsale0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Ometria0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
RD Station0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Wunderkind0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Bounce Exchange0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
BowNow0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Kartra0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Najva0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
SEMrush0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Websites using Marketing Automation in other countries
Filter: