Marketing Automation Usage Statistics and Market Share in Indonesia (.id)
We are tracking usage statistics and market share of 43 web technologies in Marketing Automation in Indonesia (.id). In April 2024 the most popular web technology in Marketing Automation in Indonesia (.id) is MailChimp with 43% market share. In second place there is OneSignal with 32% market share. After that there are MailChimp for WordPress with 11%, HubSpot with 1% and Branch with 1% market share. Top 5 web technologies together have 88% market share. The remaining 38 web technologies in Marketing Automation have a combined market share of 12%. Global Marketing Automation market share report is available here.
About Marketing Automation
Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online and automate repetitive tasks.
We are tracking 43 different technologies in Marketing Automation.
There are 3,696 websites using Marketing Automation in Indonesia (.id websites) in out database.
Marketing Automation Usage Statistics and Market Share in Indonesia (.id) in April 2024
#1 MailChimp 
43.30%
#2 OneSignal 
31.56%
#3 MailChimp for WordPress 
11.20%
#4 HubSpot 
3.98%
#5 Branch 
0.76%
#6 Izooto 
0.76%
#7 MoEngage 
0.76%
#8 ClickFunnels 
0.60%
#9 Pardot 
0.60%
#10 Sumo 
0.60%
#11 SumoMe 
0.54%
#12 Mailmunch 
0.54%
#13 CleverTap 
0.49%
#14 Marketo 
0.46%
#15 Mautic 
0.43%
#16 OptinMonster 
0.38%
#17 Freshworks CRM 
0.32%
#18 ManyChat 
0.32%
#19 Klaviyo 
0.27%
#20 Sendinblue 
0.27%
#21 Emarsys 
0.22%
#22 Omnisend 
0.22%
#23 Eloqua 
0.16%
#24 GetResponse 
0.16%
#25 Dotdigital 
0.11%
#26 MailerLite 
0.11%
#27 Mapp 
0.11%
#28 Vitals 
0.11%
#29 Genesys Cloud 
0.08%
#30 ActiveCampaign 
0.05%
#31 Bluecore 
0.05%
#32 Braze 
0.05%
#33 Jirafe 
0.05%
#34 Privy 
0.05%
#35 RD Station 
0.05%
#36 WebEngage 
0.05%
#37 Wisepops 
0.05%
#38 Act-On 
0.03%
#39 ClickDimensions 
0.03%
#40 Fomo 
0.03%
#41 Kartra 
0.03%
#42 SharpSpring 
0.03%
#43 VWO Engage 
0.03%
Technologies in Marketing Automation in Indonesia (.id)
MailChimp
Mailchimp is a marketing automation platform and an email marketing service.
OneSignal
OneSignal is a customer engagement messaging solution.
MailChimp for WordPress
MailChimp for WordPress is an email marketing plugin that enables you to build subscriber lists.
HubSpot
HubSpot is a marketing and sales software that helps companies attract visitors, convert leads, and close customers.
Branch
Branch is a mobile deep linking system to increase engagement and retention.
Izooto
iZooto is a user engagement and retention tool that leverages web push notifications to help business to drive repeat traffic, leads and sales.
MoEngage
MoEngage is an intelligent customer engagement platform for the customer-obsessed marketer.
ClickFunnels
Clickfunnels is an online sales funnel builder that helps businesses market, sell, and deliver their products online.
Pardot
Pardot is a Software-as-a-Service (SaaS) marketing automation platform.
Sumo
Sumo is a plugin offering set of marketing tools to automate a website's growth. These tools help drive extra traffic, engage visitors, increase email subscribers and build community.
SumoMe
Sumo is a plugin offering set of marketing tools to automate a website's growth. These tools help drive extra traffic, engage visitors, increase email subscribers and build community.
Mailmunch
Mailmunch is a lead generation tool that combines landing pages, forms, and email marketing.
CleverTap
CleverTap is a SaaS based customer lifecycle management and mobile marketing company headquartered in Mountain View, California.
Marketo
Marketo, Inc. is an American software company that provides Marketing Automation software focused on account-based marketing, including email, mobile, social, digital ads, web management, and analytics.
Mautic
Mautic is a free and open-source marketing automation tool for Content Management, Social Media, Email Marketing, and can be used for the integration of social networks, campaign management, forms, questionnaires, reports, etc.
OptinMonster
OptinMonster is a conversion optimisation tool that allows you to grow your email list.
Freshworks CRM
Freshworks CRM is a cloud-based customer relationship management (CRM) solution. Key features include one-click phone, sales lead tracking, sales management, event tracking and more.
ManyChat
ManyChat is a service that allows you to create chatbots for Facebook Messenger.
Klaviyo
Klaviyo is an email marketing platform for online businesses.
Sendinblue
Sendinblue is an email marketing solution for small and medium-sized businesses that want to send and automate email marketing campaigns.
Emarsys
Emarsys is a cloud-based B2C marketing platform.
Omnisend
Omnisend is an ecommerce marketing automation platform that provides an omnichannel marketing strategy for businesses.
Eloqua
Eloqua is a Software-as-a-Service (SaaS) platform for marketing automation offered that aims to help B2B marketers and organisations manage marketing campaigns and sales lead generation.
GetResponse
GetResponse is an email marketing app that allows you to create a mailing list and capture data onto it.
Dotdigital
Dotdigital is an all-in-one cloud-based customer engagement multichannel marketing platform.
MailerLite
MailerLite is an email marketing tool and website builder for businesses of all shapes and sizes.
Mapp
Mapp is designed specifically to help consumer-facing brands run highly personalised, cross-channel marketing campaigns powered by real-time customer data and generated insights.
Vitals
Vitals is an all-in-one Shopify marketing software.
Genesys Cloud
Genesys Cloud is an all-in-one cloud-based contact center software built to improve the customer experience.
ActiveCampaign
ActiveCampaign is email and marketing automation software.
Bluecore
Bluecore is a retail marketing technology that uses data gained from direct marketing like email, social media, site activity.
Braze
Braze is a customer engagement platform that delivers messaging experiences across push, email, in-product, and more.
Jirafe
Privy
Privy is a all-in-one marketing automation platform for ecommerce.
RD Station
RD Station is a platform that helps medium and small businesses manage and automate their Digital Marketing strategy.
WebEngage
WebEngage is a customer data platform and marketing automation suite.
Wisepops
Wisepops is an intelligent popup and marketing automation system that offers marketers a single platform from which to create and manage website popups.
Act-On
Act-On is a cloud-based SaaS product for marketing automation.
ClickDimensions
ClickDimensions is a SaaS marketing automation platform built on the Microsoft Windows Azure platform.
Fomo
Fomo is a social proof marketing platform.
Kartra
Kartra is an online business platform that offers marketing and sales tools.
SharpSpring
SharpSpring is a cloud-based marketing tool that offers customer relationship management, marketing automation, mobile and social marketing, sales team automation, customer service and more, all within one solution.
VWO Engage
VWO Engage is a part of the VWO Platform, which is a web-based push notification platform used by SaaS and B2B marketers, online content publishers, and ecommerce store owners.
Marketing Automation Market Share History in Indonesia (.id) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| MailChimp | 43.79% | 43.14% | 43.14% | 43.19% | 43.16% | 43.33% | 43.33% | 43.35% | 43.35% | 43.40% | 43.29% |
| OneSignal | 32.43% | 31.83% | 31.69% | 31.69% | 31.58% | 31.56% | 31.65% | 31.58% | 31.68% | 31.55% | 31.55% |
| MailChimp for WordPress | 9.81% | 11.05% | 11.13% | 11.17% | 11.21% | 11.18% | 11.09% | 11.12% | 11.14% | 11.20% | 11.20% |
| HubSpot | 3.89% | 3.65% | 3.73% | 3.77% | 3.83% | 3.87% | 3.87% | 3.89% | 3.89% | 3.90% | 3.98% |
| Izooto | 0.91% | 0.90% | 0.80% | 0.80% | 0.91% | 0.91% | 0.92% | 0.92% | 0.81% | 0.76% | 0.76% |
| MoEngage | 0.85% | 0.90% | 0.91% | 0.86% | 0.80% | 0.86% | 0.81% | 0.81% | 0.76% | 0.76% | 0.76% |
| Branch | 0.91% | 0.90% | 0.91% | 0.86% | 0.86% | 0.75% | 0.76% | 0.76% | 0.76% | 0.76% | 0.76% |
| Pardot | 0.69% | 0.63% | 0.61% | 0.61% | 0.62% | 0.59% | 0.60% | 0.59% | 0.59% | 0.60% | 0.60% |
| SumoMe | 0.59% | 0.53% | 0.53% | 0.53% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% |
| CleverTap | 0.59% | 0.53% | 0.53% | 0.53% | 0.48% | 0.48% | 0.49% | 0.49% | 0.49% | 0.49% | 0.49% |
| ClickFunnels | 0.59% | 0.58% | 0.59% | 0.59% | 0.59% | 0.59% | 0.60% | 0.59% | 0.59% | 0.60% | 0.60% |
| Mailmunch | 0.53% | 0.58% | 0.59% | 0.59% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% |
| Marketo | 0.45% | 0.45% | 0.45% | 0.43% | 0.46% | 0.43% | 0.43% | 0.43% | 0.46% | 0.43% | 0.46% |
| Mautic | 0.43% | 0.42% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% |
| Sumo | 0.48% | 0.48% | 0.53% | 0.53% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.60% | 0.60% |
| ManyChat | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% |
| Freshworks CRM | 0.32% | 0.40% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% | 0.32% |
| OptinMonster | 0.29% | 0.34% | 0.37% | 0.35% | 0.38% | 0.35% | 0.35% | 0.38% | 0.38% | 0.38% | 0.38% |
| Omnisend | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% |
| Emarsys | 0.16% | 0.21% | 0.21% | 0.21% | 0.21% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% | 0.22% |
| Klaviyo | 0.21% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.24% | 0.27% | 0.27% |
| Sendinblue | 0.16% | 0.16% | 0.16% | 0.21% | 0.21% | 0.22% | 0.22% | 0.22% | 0.22% | 0.27% | 0.27% |
| ActiveCampaign | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.05% | 0.05% |
| Dotdigital | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |
| GetResponse | 0.11% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% |
| WebEngage | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| Genesys Cloud | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% |
| MailerLite | 0.11% | 0.13% | 0.13% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |
| Bluecore | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| Braze | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| Eloqua | 0.11% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% | 0.16% |
| Jirafe | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| Mapp | 0.05% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |
| Privy | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| RD Station | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| SharpSpring | 0.03% | 0.03% | 0.05% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| Vitals | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |
| Act-On | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| ClickDimensions | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| Fomo | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| Kartra | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| VWO Engage | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |