.ie websites Marketing Automation Usage Statistics and Market Share in Ireland (.ie)

We are tracking usage statistics and market share of 57 web technologies in Marketing Automation in Ireland (.ie). In March 2024 the most popular web technology in Marketing Automation in Ireland (.ie) is MailChimp with 60% market share. In second place there is MailChimp for WordPress with 11% market share. After that there are HubSpot with 9%, Klaviyo with 1% and Pardot with 1% market share. Top 5 web technologies together have 83% market share. The remaining 52 web technologies in Marketing Automation have a combined market share of 17%. Global Marketing Automation market share report is available here.

Marketing Automation Market Share in Ireland (.ie) in March 2024
About Marketing Automation

Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online and automate repetitive tasks.

We are tracking 57 different technologies in Marketing Automation.

There are 8,019 websites using Marketing Automation in Ireland (.ie websites) in out database.

Marketing Automation Usage Statistics and Market Share in Ireland (.ie) in March 2024
Technologies in Marketing Automation in Ireland (.ie)
  • MailChimp MailChimp

    Mailchimp is a marketing automation platform and an email marketing service.

  • MailChimp for WordPress MailChimp for WordPress

    MailChimp for WordPress is an email marketing plugin that enables you to build subscriber lists.

  • HubSpot HubSpot

    HubSpot is a marketing and sales software that helps companies attract visitors, convert leads, and close customers.

  • Klaviyo Klaviyo

    Klaviyo is an email marketing platform for online businesses.

  • Pardot Pardot

    Pardot is a Software-as-a-Service (SaaS) marketing automation platform.

  • Omnisend Omnisend

    Omnisend is an ecommerce marketing automation platform that provides an omnichannel marketing strategy for businesses.

  • OneSignal OneSignal

    OneSignal is a customer engagement messaging solution.

  • Mailmunch Mailmunch

    Mailmunch is a lead generation tool that combines landing pages, forms, and email marketing.

  • Xtremepush Xtremepush

    Xtremepush is a customer engagement, personalisation and data platform. It's purpose-built for multichannel and mobile marketing.

  • SumoMe SumoMe

    Sumo is a plugin offering set of marketing tools to automate a website's growth. These tools help drive extra traffic, engage visitors, increase email subscribers and build community.

  • Marketo Marketo

    Marketo, Inc. is an American software company that provides Marketing Automation software focused on account-based marketing, including email, mobile, social, digital ads, web management, and analytics.

  • MailerLite MailerLite

    MailerLite is an email marketing tool and website builder for businesses of all shapes and sizes.

  • SharpSpring SharpSpring

    SharpSpring is a cloud-based marketing tool that offers customer relationship management, marketing automation, mobile and social marketing, sales team automation, customer service and more, all within one solution.

  • Sumo Sumo

    Sumo is a plugin offering set of marketing tools to automate a website's growth. These tools help drive extra traffic, engage visitors, increase email subscribers and build community.

  • ManyChat ManyChat

    ManyChat is a service that allows you to create chatbots for Facebook Messenger.

  • Sendinblue Sendinblue

    Sendinblue is an email marketing solution for small and medium-sized businesses that want to send and automate email marketing campaigns.

  • Autopilot Autopilot

    Autopilot is a visual marketing software that enables users to create marketing campaigns and manage lead conversions.

  • Branch Branch

    Branch is a mobile deep linking system to increase engagement and retention.

  • Emarsys Emarsys

    Emarsys is a cloud-based B2C marketing platform.

  • OptinMonster OptinMonster

    OptinMonster is a conversion optimisation tool that allows you to grow your email list.

  • Dotdigital Dotdigital

    Dotdigital is an all-in-one cloud-based customer engagement multichannel marketing platform.

  • Constant Contact Constant Contact

    Constant Contact is a marketing automation and email marketing solution.

  • Sailthru Sailthru

    Sailthru is a marketing automation software and multi-channel personalisation tool that serves ecommerce and media brands.

  • Wisepops Wisepops

    Wisepops is an intelligent popup and marketing automation system that offers marketers a single platform from which to create and manage website popups.

  • ActiveCampaign ActiveCampaign

    ActiveCampaign is email and marketing automation software.

  • ClickFunnels ClickFunnels

    Clickfunnels is an online sales funnel builder that helps businesses market, sell, and deliver their products online.

  • Mautic Mautic

    Mautic is a free and open-source marketing automation tool for Content Management, Social Media, Email Marketing, and can be used for the integration of social networks, campaign management, forms, questionnaires, reports, etc.

  • Ometria Ometria

    Ometria is a customer insight and marketing automation platform.

  • Eloqua Eloqua

    Eloqua is a Software-as-a-Service (SaaS) platform for marketing automation offered that aims to help B2B marketers and organisations manage marketing campaigns and sales lead generation.

  • ClickDimensions ClickDimensions

    ClickDimensions is a SaaS marketing automation platform built on the Microsoft Windows Azure platform.

  • Bloomreach Search & Merchandising Bloomreach Search & Merchandising

    Bloomreach Search & Merchandising (brSM) is an AI-driven platform for ecommerce.

  • Signal Signal

    Signal is a cross-platform encrypted messaging service.

  • Vitals Vitals

    Vitals is an all-in-one Shopify marketing software.

  • Privy Privy

    Privy is a all-in-one marketing automation platform for ecommerce.

  • Freshworks CRM Freshworks CRM

    Freshworks CRM is a cloud-based customer relationship management (CRM) solution. Key features include one-click phone, sales lead tracking, sales management, event tracking and more.

  • SALESmanago SALESmanago

    SALESmanago is a no-code marketing automation and customer data platform designed for mid-sized buinesses and enterprises.

  • Act-On Act-On

    Act-On is a cloud-based SaaS product for marketing automation.

  • Aweber Aweber

    AWeber is an email marketing service.

  • Braze Braze

    Braze is a customer engagement platform that delivers messaging experiences across push, email, in-product, and more.

  • GetResponse GetResponse

    GetResponse is an email marketing app that allows you to create a mailing list and capture data onto it.

  • Jirafe Jirafe

  • Mapp Mapp

    Mapp is designed specifically to help consumer-facing brands run highly personalised, cross-channel marketing campaigns powered by real-time customer data and generated insights.

  • Kartra Kartra

    Kartra is an online business platform that offers marketing and sales tools.

  • Bronto Bronto

    Bronto is a cloud-based email marketing automation software.

  • Frosmo Frosmo

    Frosmo is a SaaS company which provides AI-driven personalisation products.

  • Automizely Automizely

    Automizely creates and manages enterprise-level marketing automation systems including contact and CRM mappings, lead funnels, email nurture, lead-generating pages, and blog posts, and website integrations.

  • Beeketing Beeketing

    Beeketing is a suite of marketing apps for ecommerce shop owners.

  • Connectif Connectif

    Connectif is a marketing automation and personalisation data-first action platform, powered by AI.

  • Dreamdata Dreamdata

    Dreamdata is a B2B revenue attribution platform.

  • ExitIntel ExitIntel

    ExitIntel is a full service conversion optimisation agency that focuses on ecommerce companies.

  • Fomo Fomo

    Fomo is a social proof marketing platform.

  • Grin Grin

    Grin is a influence marketing platform.

  • VWO Engage VWO Engage

    VWO Engage is a part of the VWO Platform, which is a web-based push notification platform used by SaaS and B2B marketers, online content publishers, and ecommerce store owners.

  • Bounce Exchange Bounce Exchange

    Bounce Exchange is a company providing behavioral automation software and analytics.

  • Aimtell Aimtell

    Aimtell is a cloud-hosted marketing platform that allows digital marketers and businesses to deliver web-based push notifications.

  • Nudgify Nudgify

    Nudgify is a Social Proof & Fomo App tool that integrates seamlessly with ecommerce platform such as Shopify, WooCommerce and Magento.

  • Wunderkind Wunderkind

    Wunderkind (Formerly BounceX) is a software for behavioural marketing technologies, created to de-anonymise site visitors, analyse their digital behaviour and create relevant digital experiences regardless of channel or device.

Marketing Automation Market Share History in Ireland (.ie) in Last 12 Months
Technology May 2023June 2023July 2023August 2023September 2023October 2023November 2023December 2023January 2024February 2024March 2024
MailChimp64.17%62.56%60.33%60.12%60.11%59.99%59.98%59.94%59.97%60.00%60.06%
HubSpot9.80%9.48%9.28%9.15%9.27%9.22%9.22%9.24%9.25%9.28%9.24%
MailChimp for WordPress7.95%9.44%10.82%11.13%11.00%11.10%11.07%10.98%10.99%10.96%11.12%
Klaviyo2.32%2.57%2.90%2.94%2.99%3.01%3.04%3.04%3.08%3.04%3.03%
Pardot1.57%1.49%1.45%1.43%1.43%1.43%1.42%1.41%1.43%1.43%1.43%
Omnisend1.14%1.16%1.19%1.19%1.20%1.19%1.20%1.20%1.18%1.20%1.20%
OneSignal1.12%1.09%1.12%1.14%1.17%1.17%1.20%1.20%1.18%1.13%1.12%
SumoMe0.91%0.84%0.72%0.72%0.72%0.72%0.72%0.73%0.73%0.73%0.72%
Xtremepush0.84%0.84%0.79%0.79%0.80%0.80%0.80%0.80%0.80%0.80%0.80%
Marketo0.70%0.65%0.63%0.63%0.62%0.63%0.64%0.64%0.64%0.64%0.64%
SharpSpring0.57%0.54%0.52%0.52%0.52%0.52%0.52%0.53%0.53%0.53%0.52%
Mailmunch0.57%0.76%1.02%1.06%1.05%1.10%1.07%1.10%1.10%1.10%1.07%
ManyChat0.52%0.46%0.45%0.47%0.47%0.50%0.50%0.50%0.50%0.50%0.50%
Branch0.52%0.51%0.50%0.45%0.47%0.45%0.45%0.45%0.45%0.45%0.45%
Sailthru0.51%0.49%0.41%0.37%0.37%0.37%0.37%0.38%0.38%0.38%0.37%
Emarsys0.47%0.48%0.45%0.45%0.45%0.47%0.47%0.45%0.45%0.45%0.45%
Dotdigital0.44%0.48%0.45%0.40%0.40%0.37%0.37%0.40%0.40%0.40%0.42%
Autopilot0.43%0.42%0.45%0.45%0.45%0.45%0.45%0.45%0.45%0.45%0.45%
MailerLite0.45%0.51%0.58%0.59%0.62%0.62%0.62%0.63%0.63%0.63%0.61%
OptinMonster0.35%0.41%0.50%0.49%0.46%0.46%0.47%0.49%0.44%0.48%0.45%
Sendinblue0.42%0.43%0.45%0.47%0.47%0.50%0.47%0.50%0.50%0.50%0.50%
Sumo0.36%0.41%0.57%0.64%0.55%0.55%0.57%0.55%0.55%0.55%0.52%
Wisepops0.31%0.35%0.40%0.37%0.35%0.32%0.32%0.38%0.38%0.35%0.37%
ClickFunnels0.29%0.28%0.27%0.27%0.27%0.27%0.27%0.28%0.28%0.28%0.27%
Ometria0.29%0.28%0.30%0.27%0.27%0.30%0.30%0.28%0.28%0.30%0.25%
Mautic0.27%0.27%0.25%0.25%0.25%0.25%0.25%0.25%0.25%0.25%0.25%
Bloomreach Search & Merchandising0.26%0.20%0.20%0.20%0.20%0.20%0.20%0.20%0.20%0.20%0.20%
ClickDimensions0.26%0.25%0.25%0.25%0.24%0.24%0.24%0.24%0.24%0.24%0.22%
Signal0.21%0.20%0.20%0.20%0.20%0.20%0.20%0.20%0.20%0.20%0.20%
Constant Contact0.21%0.30%0.45%0.45%0.45%0.45%0.45%0.45%0.45%0.43%0.40%
Vitals0.18%0.18%0.22%0.20%0.20%0.20%0.20%0.20%0.20%0.20%0.20%
Act-On0.14%0.13%0.12%0.12%0.12%0.12%0.12%0.13%0.13%0.13%0.12%
ActiveCampaign0.21%0.28%0.30%0.30%0.30%0.30%0.30%0.30%0.30%0.30%0.30%
Privy0.16%0.18%0.17%0.17%0.17%0.17%0.17%0.18%0.18%0.18%0.17%
Eloqua0.16%0.19%0.21%0.22%0.21%0.24%0.22%0.23%0.23%0.24%0.24%
Bronto0.10%0.08%0.07%0.07%0.07%0.05%0.05%0.05%0.05%0.05%0.05%
SALESmanago0.10%0.10%0.15%0.15%0.15%0.15%0.15%0.15%0.15%0.15%0.15%
Aweber0.08%0.08%0.10%0.10%0.10%0.10%0.10%0.10%0.10%0.10%0.10%
Braze0.08%0.08%0.07%0.07%0.07%0.07%0.07%0.08%0.08%0.08%0.07%
Freshworks CRM0.04%0.04%0.11%0.15%0.15%0.15%0.15%0.15%0.15%0.15%0.15%
GetResponse0.08%0.08%0.07%0.07%0.07%0.07%0.07%0.08%0.08%0.08%0.07%
Jirafe0.08%0.08%0.07%0.07%0.07%0.07%0.07%0.08%0.08%0.08%0.07%
Mapp0.08%0.08%0.07%0.07%0.07%0.07%0.07%0.08%0.08%0.08%0.07%
Kartra0.06%0.06%0.06%0.06%0.06%0.06%0.06%0.06%0.06%0.06%0.06%
Frosmo0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%0.05%
Aimtell0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Automizely0.03%0.03%0.02%0.02%0.02%0.02%0.02%0.03%0.03%0.03%0.02%
Connectif0.03%0.03%0.02%0.02%0.02%0.02%0.02%0.03%0.03%0.03%0.02%
ExitIntel0.03%0.03%0.02%0.02%0.02%0.02%0.02%0.03%0.03%0.03%0.02%
Fomo0.03%0.03%0.02%0.02%0.02%0.02%0.02%0.03%0.03%0.03%0.02%
Bounce Exchange0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Beeketing0.01%0.01%0.02%0.02%0.02%0.01%0.01%0.03%0.03%0.03%0.02%
Nudgify0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
VWO Engage0.01%0.03%0.02%0.02%0.02%0.04%0.02%0.03%0.03%0.03%0.02%
Wunderkind0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%0.01%
Websites using Marketing Automation in other countries
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