Segmentation Usage Statistics and Market Share in Mexico (.mx)
We are tracking usage statistics and market share of 5 web technologies in Segmentation in Mexico (.mx). In April 2024 the most popular web technology in Segmentation in Mexico (.mx) is Adobe Audience Manager with 57% market share. In second place there is Salesforce Audience Studio with 18% market share. After that there are Salesforce Interaction Studio with 15%, Cxense with 4% and Sirdata with 4% market share. Top 5 web technologies together have 98% market share. The remaining 0 web technologies in Segmentation have a combined market share of 2%. Global Segmentation market share report is available here.
About Segmentation
We are tracking 5 different technologies in Segmentation.
There are 226 websites using Segmentation in Mexico (.mx websites) in out database.
Segmentation Usage Statistics and Market Share in Mexico (.mx) in April 2024
#1 Adobe Audience Manager 
57.08%
#2 Salesforce Audience Studio 
17.70%
#3 Salesforce Interaction Studio 15.04%
#4 Cxense 
6.19%
#5 Sirdata 
3.98%
Technologies in Segmentation in Mexico (.mx)
Adobe Audience Manager
Adobe Audience Manager is a versatile audience data management platform.
Salesforce Audience Studio
Salesforce Audience Studio is a customer data marketplace that only other platform users can access.
Salesforce Interaction Studio
Salesforce Interaction Studio (formerly Evergage) is a cloud-based software that allows users to collect, analyze, and respond to user behavior on their websites and web applications in real-time.
Cxense
Cxense was an AI-powered data management and intelligent personalisation platform.
Sirdata
Sirdata is a self-service, third party data-collecting platform that specialises in the collection of behavioural data, predictive targeting and selling of audience segments.
Segmentation Market Share History in Mexico (.mx) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Adobe Audience Manager | 61.17% | 60.10% | 58.41% | 60.47% | 58.45% | 57.78% | 57.27% | 58.04% | 58.33% | 58.30% | 57.08% |
| Salesforce Audience Studio | 19.15% | 22.12% | 19.63% | 18.60% | 20.09% | 17.78% | 17.62% | 17.86% | 17.54% | 17.04% | 17.70% |
| Salesforce Interaction Studio | 9.57% | 8.65% | 10.28% | 9.30% | 10.05% | 13.33% | 14.10% | 14.29% | 14.04% | 14.35% | 15.04% |
| Cxense | 8.51% | 7.69% | 7.48% | 7.44% | 7.31% | 7.11% | 7.05% | 7.14% | 6.14% | 6.28% | 6.19% |
| Sirdata | 1.60% | 1.44% | 4.21% | 4.19% | 4.11% | 4.00% | 3.96% | 2.68% | 3.95% | 4.04% | 3.98% |