Global Segmentation Usage Statistics and Market Share
We are tracking usage statistics and market share of 5 web technologies in Segmentation. In November 2022 the most popular web technology in Segmentation is Adobe Audience Manager with 68% market share. In second place there is Salesforce Interaction Studio with 16% market share. After that there are Salesforce Audience Studio with 9%, Sirdata with 2% and Cxense with 2% market share. Top 5 web technologies together have 98% market share. The remaining 0 web technologies in Segmentation have a combined market share of 2%.
We are tracking 5 different technologies in Segmentation.
There are 17,375 websites using Segmentation in out database.
Technologies in Segmentation
Adobe Audience Manager is a versatile audience data management platform.
Salesforce Interaction Studio (formerly Evergage) is a cloud-based software that allows users to collect, analyze, and respond to user behavior on their websites and web applications in real-time.
Salesforce Audience Studio is a customer data marketplace that only other platform users can access.
Sirdata is a self-service, third party data-collecting platform that specialises in the collection of behavioural data, predictive targeting and selling of audience segments.
Cxense was an AI-powered data management and intelligent personalisation platform.
Segmentation Market Share History in Last 4 Months
|Technology||August 2022||September 2022||October 2022||November 2022|
|Salesforce Interaction Studio||21.54%||20.89%||17.81%||16.21%|
|Adobe Audience Manager||60.18%||60.91%||64.98%||67.53%|
|Salesforce Audience Studio||10.41%||10.21%||9.51%||8.90%|