Segmentation Usage Statistics and Market Share in France (.fr)
We are tracking usage statistics and market share of 4 web technologies in Segmentation in France (.fr). In April 2024 the most popular web technology in Segmentation in France (.fr) is Sirdata with 94% market share. In second place there is Adobe Audience Manager with 4% market share. After that there are Salesforce Interaction Studio with 2%, Salesforce Audience Studio with 0%. Top 4 web technologies together have 100% market share.
About Segmentation
We are tracking 4 different technologies in Segmentation.
There are 3,604 websites using Segmentation in France (.fr websites) in out database.
Segmentation Usage Statistics and Market Share in France (.fr) in April 2024
#1 Sirdata 
93.56%
#2 Adobe Audience Manager 
4.38%
#3 Salesforce Interaction Studio 
1.66%
#4 Salesforce Audience Studio 0.39%
Technologies in Segmentation in France (.fr)
Sirdata
Sirdata is a self-service, third party data-collecting platform that specialises in the collection of behavioural data, predictive targeting and selling of audience segments.
Adobe Audience Manager
Adobe Audience Manager is a versatile audience data management platform.
Salesforce Interaction Studio
Salesforce Interaction Studio (formerly Evergage) is a cloud-based software that allows users to collect, analyze, and respond to user behavior on their websites and web applications in real-time.
Salesforce Audience Studio
Salesforce Audience Studio is a customer data marketplace that only other platform users can access.
Segmentation Market Share History in France (.fr) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Sirdata | 92.32% | 92.55% | 92.79% | 92.96% | 93.02% | 93.12% | 93.09% | 93.03% | 93.18% | 93.59% | 93.56% |
| Adobe Audience Manager | 4.59% | 4.75% | 4.58% | 4.41% | 4.46% | 4.48% | 4.53% | 4.53% | 4.55% | 4.34% | 4.38% |
| Salesforce Interaction Studio | 2.32% | 2.02% | 2.05% | 2.00% | 1.93% | 1.82% | 1.80% | 1.86% | 1.80% | 1.68% | 1.66% |
| Salesforce Audience Studio | 0.77% | 0.67% | 0.58% | 0.63% | 0.60% | 0.59% | 0.58% | 0.58% | 0.46% | 0.39% | 0.39% |