Segmentation Usage Statistics and Market Share in Malaysia (.my)
We are tracking usage statistics and market share of 4 web technologies in Segmentation in Malaysia (.my). In April 2024 the most popular web technology in Segmentation in Malaysia (.my) is Adobe Audience Manager with 70% market share. In second place there is Cxense with 17% market share. After that there are Salesforce Interaction Studio with 9%, Salesforce Audience Studio with 0%. Top 4 web technologies together have 96% market share. The remaining 0 web technologies in Segmentation have a combined market share of 4%. Global Segmentation market share report is available here.
About Segmentation
We are tracking 4 different technologies in Segmentation.
There are 92 websites using Segmentation in Malaysia (.my websites) in out database.
Segmentation Usage Statistics and Market Share in Malaysia (.my) in April 2024
#1 Adobe Audience Manager 
69.57%
#2 Cxense 
17.39%
#3 Salesforce Interaction Studio 
8.70%
#4 Salesforce Audience Studio 4.35%
Technologies in Segmentation in Malaysia (.my)
Adobe Audience Manager
Adobe Audience Manager is a versatile audience data management platform.
Cxense
Cxense was an AI-powered data management and intelligent personalisation platform.
Salesforce Interaction Studio
Salesforce Interaction Studio (formerly Evergage) is a cloud-based software that allows users to collect, analyze, and respond to user behavior on their websites and web applications in real-time.
Salesforce Audience Studio
Salesforce Audience Studio is a customer data marketplace that only other platform users can access.
Segmentation Market Share History in Malaysia (.my) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Adobe Audience Manager | 69.62% | 70.79% | 71.43% | 71.74% | 72.34% | 72.34% | 70.21% | 70.21% | 69.57% | 70.21% | 69.57% |
| Salesforce Interaction Studio | 7.59% | 8.99% | 6.59% | 6.52% | 6.38% | 6.38% | 8.51% | 8.51% | 8.70% | 8.51% | 8.70% |
| Salesforce Audience Studio | 10.13% | 8.99% | 4.40% | 4.35% | 4.26% | 4.26% | 4.26% | 4.26% | 4.35% | 4.26% | 4.35% |
| Cxense | 12.66% | 11.24% | 17.58% | 17.39% | 17.02% | 17.02% | 17.02% | 17.02% | 17.39% | 17.02% | 17.39% |