Segmentation Usage Statistics and Market Share in United Kingdom (.uk)
We are tracking usage statistics and market share of 5 web technologies in Segmentation in United Kingdom (.uk). In April 2024 the most popular web technology in Segmentation in United Kingdom (.uk) is Adobe Audience Manager with 77% market share. In second place there is Salesforce Interaction Studio with 9% market share. After that there are Sirdata with 6%, Salesforce Audience Studio with 4% and Cxense with 4% market share. Top 5 web technologies together have 100% market share.
About Segmentation
We are tracking 5 different technologies in Segmentation.
There are 1,145 websites using Segmentation in United Kingdom (.uk websites) in out database.
Segmentation Usage Statistics and Market Share in United Kingdom (.uk) in April 2024
#1 Adobe Audience Manager 
77.12%
#2 Salesforce Interaction Studio 
9.08%
#3 Sirdata 
6.29%
#4 Salesforce Audience Studio 3.84%
#5 Cxense 
3.67%
Technologies in Segmentation in United Kingdom (.uk)
Adobe Audience Manager
Adobe Audience Manager is a versatile audience data management platform.
Salesforce Interaction Studio
Salesforce Interaction Studio (formerly Evergage) is a cloud-based software that allows users to collect, analyze, and respond to user behavior on their websites and web applications in real-time.
Sirdata
Sirdata is a self-service, third party data-collecting platform that specialises in the collection of behavioural data, predictive targeting and selling of audience segments.
Salesforce Audience Studio
Salesforce Audience Studio is a customer data marketplace that only other platform users can access.
Cxense
Cxense was an AI-powered data management and intelligent personalisation platform.
Segmentation Market Share History in United Kingdom (.uk) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Adobe Audience Manager | 79.58% | 78.37% | 77.63% | 77.86% | 78.45% | 78.04% | 78.41% | 78.18% | 78.17% | 76.75% | 77.12% |
| Salesforce Interaction Studio | 9.66% | 9.53% | 9.27% | 8.75% | 8.66% | 8.75% | 8.39% | 8.38% | 8.45% | 9.51% | 9.08% |
| Sirdata | 5.13% | 6.05% | 6.15% | 6.43% | 5.83% | 6.04% | 6.03% | 6.28% | 6.34% | 6.48% | 6.29% |
| Salesforce Audience Studio | 3.62% | 3.67% | 3.74% | 3.75% | 3.71% | 3.67% | 3.85% | 3.84% | 3.70% | 3.63% | 3.84% |
| Cxense | 2.01% | 2.38% | 3.21% | 3.21% | 3.36% | 3.50% | 3.32% | 3.32% | 3.35% | 3.63% | 3.67% |