Segmentation Usage Statistics and Market Share in Ireland (.ie)
We are tracking usage statistics and market share of 4 web technologies in Segmentation in Ireland (.ie). In April 2024 the most popular web technology in Segmentation in Ireland (.ie) is Adobe Audience Manager with 77% market share. In second place there is Salesforce Interaction Studio with 15% market share. After that there are Sirdata with 5%, Salesforce Audience Studio with 0%. Top 4 web technologies together have 97% market share. The remaining 0 web technologies in Segmentation have a combined market share of 3%. Global Segmentation market share report is available here.
About Segmentation
We are tracking 4 different technologies in Segmentation.
There are 65 websites using Segmentation in Ireland (.ie websites) in out database.
Segmentation Usage Statistics and Market Share in Ireland (.ie) in April 2024
#1 Adobe Audience Manager 
76.92%
#2 Salesforce Interaction Studio 
15.38%
#3 Sirdata 
4.62%
#4 Salesforce Audience Studio 3.08%
Technologies in Segmentation in Ireland (.ie)
Adobe Audience Manager
Adobe Audience Manager is a versatile audience data management platform.
Salesforce Interaction Studio
Salesforce Interaction Studio (formerly Evergage) is a cloud-based software that allows users to collect, analyze, and respond to user behavior on their websites and web applications in real-time.
Sirdata
Sirdata is a self-service, third party data-collecting platform that specialises in the collection of behavioural data, predictive targeting and selling of audience segments.
Salesforce Audience Studio
Salesforce Audience Studio is a customer data marketplace that only other platform users can access.
Segmentation Market Share History in Ireland (.ie) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Adobe Audience Manager | 68.18% | 73.61% | 73.97% | 72.86% | 73.61% | 75.00% | 75.00% | 74.24% | 74.63% | 75.00% | 76.92% |
| Salesforce Interaction Studio | 21.21% | 19.44% | 19.18% | 20.00% | 19.44% | 17.65% | 17.65% | 18.18% | 17.91% | 17.65% | 15.38% |
| Sirdata | 4.55% | 4.17% | 4.11% | 4.29% | 4.17% | 4.41% | 4.41% | 4.55% | 4.48% | 4.41% | 4.62% |
| Salesforce Audience Studio | 6.06% | 2.78% | 2.74% | 2.86% | 2.78% | 2.94% | 2.94% | 3.03% | 2.99% | 2.94% | 3.08% |