A/B Testing Usage Statistics and Market Share in European Union (.eu)
We are tracking usage statistics and market share of 28 web technologies in A/B Testing in European Union (.eu). In April 2024 the most popular web technology in A/B Testing in European Union (.eu) is Complianz with 72% market share. In second place there is OneSignal with 9% market share. After that there are Google Optimize with 6%, Etracker with 2% and Optimizely with 2% market share. Top 5 web technologies together have 91% market share. The remaining 23 web technologies in A/B Testing have a combined market share of 9%. Global A/B Testing market share report is available here.
About A/B Testing
We are tracking 28 different technologies in A/B Testing.
There are 12,677 websites using A/B Testing in European Union (.eu websites) in out database.
A/B Testing Usage Statistics and Market Share in European Union (.eu) in April 2024
#1 Complianz 
71.73%
#2 OneSignal 
9.48%
#3 Google Optimize 
6.33%
#4 Etracker 
3.00%
#5 Optimizely 
1.96%
#6 VWO 
1.69%
#7 Adobe Target 
1.66%
#8 Instapage 
0.71%
#9 Nosto 
0.54%
#10 Autopilot 
0.43%
#11 Convert 
0.37%
#12 Freshworks CRM 
0.28%
#13 Zoho PageSense 
0.27%
#14 AB Tasty 
0.22%
#15 Dynamic Yield 
0.21%
#16 Kibo Personalization 
0.21%
#17 ContentSquare 
0.19%
#18 Kameleoon 
0.13%
#19 Oracle Maxymiser 
0.09%
#20 Trbo 
0.09%
#21 Yottaa 
0.09%
#22 ConvertFlow 
0.08%
#23 Decibel 
0.06%
#24 Qubit 
0.05%
#25 Talkable 
0.05%
#26 SiteSpect 
0.04%
#27 Frosmo 
0.03%
#28 Omniconvert 
0.03%
Technologies in A/B Testing in European Union (.eu)
Complianz
Complianz is a GDPR/CCPA Cookie Consent plugin that supports GDPR, DSGVO, CCPA and PIPEDA with a conditional Cookie Notice and customized Cookie Policy based on the results of the built-in Cookie Scan.
OneSignal
OneSignal is a customer engagement messaging solution.
Google Optimize
Google Optimize allows you to test variants of web pages and see how they perform.
Etracker
Etracker is a web optimisation solution.
Optimizely
Optimizely is an American company that makes customer experience optimization software for other companies. The Optimizely platform technology provides A/B testing tools, in which two versions of a web page can be compared for performance, and multivariate testing.
VWO
VWO is a website testing and conversion optimisation platform.
Adobe Target
Adobe Target is an A/B testing, multi-variate testing, personalisation, and optimisation application
Instapage
Instapage is a cloud-based landing page platform designed for marketing teams and agencies.
Nosto
Nosto is an ecommerce platform providing product recommendations based on individual behavioral data.
Autopilot
Autopilot is a visual marketing software that enables users to create marketing campaigns and manage lead conversions.
Convert
Convert Experiences is an enterprise A/B testing and personalisation solution for conversion optimisation and data-driven decisions in high-traffic websites.
Freshworks CRM
Freshworks CRM is a cloud-based customer relationship management (CRM) solution. Key features include one-click phone, sales lead tracking, sales management, event tracking and more.
Zoho PageSense
Zoho PageSense is a conversion optimisation platform which combines the power of web analytics, A/B testing, and personalisation.
AB Tasty
AB Tasty is a customer experience optimisation company. AB Tasty offers AI-driven experimentation, personalisation, and product optimisation platforms for user testing.
Dynamic Yield
Dynamic Yield is a provider of automated conversion optimisation tools for marketers and retailers.
Kibo Personalization
Kibo Personalization is a omnichannel personalisation software powered by machine learning to deliver individualized customer experiences and powered by Monetate and Certona.
ContentSquare
Contentsquare is an enterprise-level UX optimisation platform.
Kameleoon
Kameleoon is a personalisation technology platform for real-time omnichannel optimisation and conversion.
Oracle Maxymiser
Oracle Maxymiser is a real-time behavioral targeting, in-session personalisation, and product recommendations platform.
Trbo
Trbo is a personalisation, recommendations, A/B testing platform from Germany.
Yottaa
Yottaa is an ecommerce optimisation platform that helps with conversions, performance and security.
ConvertFlow
ConvertFlow is the all-in-one conversion marketing platform.
Decibel
Decibel is a behavioral analysis solution that helps users gain actionable insights about their digital audience.
Qubit
Qubit is a SaaS based persuasive personalisation at scale services.
Talkable
Talkable is a cloud-based referral marketing system that assists medium to large businesses with campaign creation and channel performance tracking.
SiteSpect
SiteSpect is the A/B testing and optimisation solution.
Frosmo
Frosmo is a SaaS company which provides AI-driven personalisation products.
Omniconvert
Omniconvert is an award-winning conversion rate optimisation (CRO) software that can be used for A/B testing, online surveys, traffic segmentation.
A/B Testing Market Share History in European Union (.eu) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Complianz | 69.18% | 70.17% | 70.47% | 70.75% | 71.07% | 71.16% | 71.27% | 71.27% | 71.30% | 71.67% | 71.73% |
| OneSignal | 10.18% | 9.94% | 9.83% | 9.69% | 9.56% | 9.62% | 9.55% | 9.55% | 9.57% | 9.48% | 9.48% |
| Google Optimize | 7.32% | 7.08% | 6.93% | 6.90% | 6.72% | 6.62% | 6.56% | 6.56% | 6.56% | 6.39% | 6.33% |
| Etracker | 3.27% | 3.13% | 3.11% | 3.06% | 3.01% | 3.02% | 3.01% | 3.01% | 3.00% | 3.00% | 3.00% |
| Optimizely | 2.12% | 2.02% | 2.01% | 2.00% | 2.00% | 1.98% | 1.97% | 1.97% | 1.96% | 1.95% | 1.96% |
| Adobe Target | 1.84% | 1.75% | 1.70% | 1.68% | 1.66% | 1.65% | 1.64% | 1.64% | 1.65% | 1.64% | 1.66% |
| VWO | 1.66% | 1.63% | 1.64% | 1.62% | 1.70% | 1.65% | 1.73% | 1.73% | 1.72% | 1.69% | 1.69% |
| Instapage | 0.75% | 0.73% | 0.75% | 0.75% | 0.74% | 0.74% | 0.74% | 0.74% | 0.74% | 0.71% | 0.71% |
| Nosto | 0.57% | 0.54% | 0.54% | 0.55% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% |
| Autopilot | 0.48% | 0.44% | 0.44% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% | 0.43% |
| Convert | 0.42% | 0.39% | 0.39% | 0.38% | 0.38% | 0.38% | 0.37% | 0.37% | 0.37% | 0.37% | 0.37% |
| AB Tasty | 0.27% | 0.24% | 0.24% | 0.23% | 0.23% | 0.22% | 0.23% | 0.23% | 0.23% | 0.22% | 0.22% |
| Freshworks CRM | 0.25% | 0.24% | 0.24% | 0.24% | 0.24% | 0.26% | 0.26% | 0.26% | 0.26% | 0.28% | 0.28% |
| Kibo Personalization | 0.22% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% |
| ContentSquare | 0.20% | 0.20% | 0.21% | 0.24% | 0.22% | 0.22% | 0.22% | 0.22% | 0.21% | 0.19% | 0.19% |
| Zoho PageSense | 0.23% | 0.28% | 0.29% | 0.29% | 0.30% | 0.30% | 0.30% | 0.30% | 0.29% | 0.28% | 0.27% |
| Dynamic Yield | 0.22% | 0.21% | 0.21% | 0.21% | 0.22% | 0.24% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% |
| Yottaa | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.09% | 0.09% |
| Kameleoon | 0.12% | 0.12% | 0.12% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% |
| ConvertFlow | 0.10% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% | 0.08% |
| Oracle Maxymiser | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.09% | 0.09% |
| Trbo | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.10% | 0.09% | 0.09% |
| Decibel | 0.08% | 0.08% | 0.08% | 0.08% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% |
| Qubit | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| SiteSpect | 0.05% | 0.05% | 0.05% | 0.05% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% |
| Talkable | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
| Frosmo | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
| Omniconvert | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |