A/B Testing Usage Statistics and Market Share in Germany (.de)
We are tracking usage statistics and market share of 32 web technologies in A/B Testing in Germany (.de). In April 2024 the most popular web technology in A/B Testing in Germany (.de) is Complianz with 76% market share. In second place there is Optimizely with 9% market share. After that there are Etracker with 8%, Google Optimize with 2% and OneSignal with 2% market share. Top 5 web technologies together have 95% market share. The remaining 27 web technologies in A/B Testing have a combined market share of 5%. Global A/B Testing market share report is available here.
About A/B Testing
We are tracking 32 different technologies in A/B Testing.
There are 177,836 websites using A/B Testing in Germany (.de websites) in out database.
A/B Testing Usage Statistics and Market Share in Germany (.de) in April 2024
#1 Complianz 76.03%
#2 Optimizely 8.58%
#3 Etracker 7.51%
#4 Google Optimize 1.93%
#5 OneSignal 1.64%
#6 Adobe Target 1.39%
#7 Kameleoon 0.54%
#8 VWO 0.46%
#9 Dynamic Yield 0.46%
#10 Trbo 0.30%
#11 Nosto 0.23%
#12 Oracle Maxymiser 0.21%
#13 Instapage 0.13%
#14 AB Tasty 0.12%
#15 Convert 0.09%
#16 Zoho PageSense 0.07%
#17 Kibo Personalization 0.06%
#18 Freshworks CRM 0.06%
#19 Autopilot 0.05%
#20 ContentSquare 0.03%
#21 SiteSpect 0.02%
#22 Yottaa 0.02%
#23 ConvertFlow 0.02%
#24 Decibel 0.01%
#25 Bloomreach Discovery 0.01%
#26 Qubit 0.01%
#27 Talkable 0.01%
#28 Omniconvert 0.01%
#29 Frosmo 0.01%
#30 Bloomreach Search & Merchandising 0.00%
#31 HiConversion 0.00%
#32 Split 0.00%
Technologies in A/B Testing in Germany (.de)
Complianz
Complianz is a GDPR/CCPA Cookie Consent plugin that supports GDPR, DSGVO, CCPA and PIPEDA with a conditional Cookie Notice and customized Cookie Policy based on the results of the built-in Cookie Scan.
Optimizely
Optimizely is an American company that makes customer experience optimization software for other companies. The Optimizely platform technology provides A/B testing tools, in which two versions of a web page can be compared for performance, and multivariate testing.
Etracker
Etracker is a web optimisation solution.
Google Optimize
Google Optimize allows you to test variants of web pages and see how they perform.
OneSignal
OneSignal is a customer engagement messaging solution.
Adobe Target
Adobe Target is an A/B testing, multi-variate testing, personalisation, and optimisation application
Kameleoon
Kameleoon is a personalisation technology platform for real-time omnichannel optimisation and conversion.
VWO
VWO is a website testing and conversion optimisation platform.
Dynamic Yield
Dynamic Yield is a provider of automated conversion optimisation tools for marketers and retailers.
Trbo
Trbo is a personalisation, recommendations, A/B testing platform from Germany.
Nosto
Nosto is an ecommerce platform providing product recommendations based on individual behavioral data.
Oracle Maxymiser
Oracle Maxymiser is a real-time behavioral targeting, in-session personalisation, and product recommendations platform.
Instapage
Instapage is a cloud-based landing page platform designed for marketing teams and agencies.
AB Tasty
AB Tasty is a customer experience optimisation company. AB Tasty offers AI-driven experimentation, personalisation, and product optimisation platforms for user testing.
Convert
Convert Experiences is an enterprise A/B testing and personalisation solution for conversion optimisation and data-driven decisions in high-traffic websites.
Zoho PageSense
Zoho PageSense is a conversion optimisation platform which combines the power of web analytics, A/B testing, and personalisation.
Kibo Personalization
Kibo Personalization is a omnichannel personalisation software powered by machine learning to deliver individualized customer experiences and powered by Monetate and Certona.
Freshworks CRM
Freshworks CRM is a cloud-based customer relationship management (CRM) solution. Key features include one-click phone, sales lead tracking, sales management, event tracking and more.
Autopilot
Autopilot is a visual marketing software that enables users to create marketing campaigns and manage lead conversions.
ContentSquare
Contentsquare is an enterprise-level UX optimisation platform.
SiteSpect
SiteSpect is the A/B testing and optimisation solution.
Yottaa
Yottaa is an ecommerce optimisation platform that helps with conversions, performance and security.
ConvertFlow
ConvertFlow is the all-in-one conversion marketing platform.
Decibel
Decibel is a behavioral analysis solution that helps users gain actionable insights about their digital audience.
Bloomreach Discovery
Bloomreach Discovery is a powerful combination of AI-powered site search, SEO, recommendations, and product merchandising.
Qubit
Qubit is a SaaS based persuasive personalisation at scale services.
Talkable
Talkable is a cloud-based referral marketing system that assists medium to large businesses with campaign creation and channel performance tracking.
Omniconvert
Omniconvert is an award-winning conversion rate optimisation (CRO) software that can be used for A/B testing, online surveys, traffic segmentation.
Frosmo
Frosmo is a SaaS company which provides AI-driven personalisation products.
Bloomreach Search & Merchandising
Bloomreach Search & Merchandising (brSM) is an AI-driven platform for ecommerce.
HiConversion
HiConversion is a SaaS solution that caters to ecommerce brands seeking actionable insights through their adaptive customer experience optimisation.
Split
Split is a feature delivery platform that powers feature flag management, software experimentation, and continuous delivery.
A/B Testing Market Share History in Germany (.de) in Last 12 Months
Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
---|---|---|---|---|---|---|---|---|---|---|---|
Complianz | 74.25% | 75.08% | 75.34% | 75.50% | 75.63% | 75.72% | 75.75% | 75.75% | 75.75% | 75.97% | 76.03% |
Optimizely | 9.22% | 8.89% | 8.78% | 8.72% | 8.69% | 8.67% | 8.66% | 8.66% | 8.65% | 8.58% | 8.58% |
Etracker | 7.83% | 7.68% | 7.64% | 7.61% | 7.58% | 7.58% | 7.58% | 7.58% | 7.58% | 7.54% | 7.51% |
Google Optimize | 2.32% | 2.19% | 2.14% | 2.11% | 2.06% | 2.04% | 2.02% | 2.01% | 2.01% | 1.96% | 1.93% |
OneSignal | 1.77% | 1.73% | 1.70% | 1.69% | 1.68% | 1.67% | 1.66% | 1.66% | 1.66% | 1.64% | 1.64% |
Adobe Target | 1.54% | 1.47% | 1.45% | 1.43% | 1.42% | 1.41% | 1.41% | 1.41% | 1.41% | 1.39% | 1.39% |
Kameleoon | 0.56% | 0.55% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.54% | 0.53% | 0.54% |
Dynamic Yield | 0.47% | 0.45% | 0.45% | 0.45% | 0.45% | 0.44% | 0.45% | 0.45% | 0.45% | 0.46% | 0.46% |
VWO | 0.45% | 0.43% | 0.43% | 0.44% | 0.46% | 0.44% | 0.45% | 0.45% | 0.46% | 0.46% | 0.46% |
Trbo | 0.33% | 0.31% | 0.32% | 0.31% | 0.31% | 0.31% | 0.31% | 0.31% | 0.31% | 0.30% | 0.30% |
Nosto | 0.25% | 0.24% | 0.24% | 0.23% | 0.23% | 0.23% | 0.23% | 0.23% | 0.23% | 0.23% | 0.23% |
Oracle Maxymiser | 0.23% | 0.22% | 0.22% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% |
Instapage | 0.14% | 0.14% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% | 0.13% |
AB Tasty | 0.13% | 0.12% | 0.13% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% | 0.12% |
Convert | 0.08% | 0.08% | 0.08% | 0.08% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% | 0.09% |
Kibo Personalization | 0.07% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% |
Autopilot | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% | 0.05% |
Freshworks CRM | 0.07% | 0.07% | 0.07% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% |
Zoho PageSense | 0.06% | 0.06% | 0.07% | 0.06% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
ContentSquare | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% | 0.03% |
SiteSpect | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% |
Yottaa | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% |
ConvertFlow | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% |
Decibel | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
Talkable | 0.01% | 0.01% | 0.02% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
Qubit | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
Omniconvert | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
Frosmo | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
Bloomreach Search & Merchandising | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% |
HiConversion | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% |
Bloomreach Discovery | 0.00% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% | 0.01% |
Split | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% |