A/B Testing Usage Statistics and Market Share in South Africa (.za)
We are tracking usage statistics and market share of 27 web technologies in A/B Testing in South Africa (.za). In April 2024 the most popular web technology in A/B Testing in South Africa (.za) is Complianz with 56% market share. In second place there is OneSignal with 14% market share. After that there are Google Optimize with 12%, Adobe Target with 2% and Optimizely with 2% market share. Top 5 web technologies together have 86% market share. The remaining 22 web technologies in A/B Testing have a combined market share of 14%. Global A/B Testing market share report is available here.
About A/B Testing
We are tracking 27 different technologies in A/B Testing.
There are 4,748 websites using A/B Testing in South Africa (.za websites) in out database.
A/B Testing Usage Statistics and Market Share in South Africa (.za) in April 2024
#1 Complianz 
55.86%
#2 OneSignal 
13.69%
#3 Google Optimize 
12.36%
#4 Adobe Target 
5.73%
#5 Optimizely 
2.25%
#6 Instapage 
1.64%
#7 Freshworks CRM 
1.58%
#8 Zoho PageSense 
1.47%
#9 VWO 
1.18%
#10 Autopilot 
1.14%
#11 Decibel 
0.46%
#12 Etracker 
0.38%
#13 Convert 
0.36%
#14 Nosto 
0.34%
#15 Oracle Maxymiser 
0.29%
#16 Dynamic Yield 
0.25%
#17 Kibo Personalization 
0.25%
#18 AB Tasty 
0.17%
#19 ContentSquare 
0.17%
#20 Kameleoon 
0.11%
#21 Talkable 
0.06%
#22 Yottaa 
0.06%
#23 HiConversion 
0.04%
#24 Frosmo 
0.04%
#25 Omniconvert 
0.04%
#26 Qubit 
0.04%
#27 SiteSpect 
0.02%
Technologies in A/B Testing in South Africa (.za)
Complianz
Complianz is a GDPR/CCPA Cookie Consent plugin that supports GDPR, DSGVO, CCPA and PIPEDA with a conditional Cookie Notice and customized Cookie Policy based on the results of the built-in Cookie Scan.
OneSignal
OneSignal is a customer engagement messaging solution.
Google Optimize
Google Optimize allows you to test variants of web pages and see how they perform.
Adobe Target
Adobe Target is an A/B testing, multi-variate testing, personalisation, and optimisation application
Optimizely
Optimizely is an American company that makes customer experience optimization software for other companies. The Optimizely platform technology provides A/B testing tools, in which two versions of a web page can be compared for performance, and multivariate testing.
Instapage
Instapage is a cloud-based landing page platform designed for marketing teams and agencies.
Freshworks CRM
Freshworks CRM is a cloud-based customer relationship management (CRM) solution. Key features include one-click phone, sales lead tracking, sales management, event tracking and more.
Zoho PageSense
Zoho PageSense is a conversion optimisation platform which combines the power of web analytics, A/B testing, and personalisation.
VWO
VWO is a website testing and conversion optimisation platform.
Autopilot
Autopilot is a visual marketing software that enables users to create marketing campaigns and manage lead conversions.
Decibel
Decibel is a behavioral analysis solution that helps users gain actionable insights about their digital audience.
Etracker
Etracker is a web optimisation solution.
Convert
Convert Experiences is an enterprise A/B testing and personalisation solution for conversion optimisation and data-driven decisions in high-traffic websites.
Nosto
Nosto is an ecommerce platform providing product recommendations based on individual behavioral data.
Oracle Maxymiser
Oracle Maxymiser is a real-time behavioral targeting, in-session personalisation, and product recommendations platform.
Dynamic Yield
Dynamic Yield is a provider of automated conversion optimisation tools for marketers and retailers.
Kibo Personalization
Kibo Personalization is a omnichannel personalisation software powered by machine learning to deliver individualized customer experiences and powered by Monetate and Certona.
AB Tasty
AB Tasty is a customer experience optimisation company. AB Tasty offers AI-driven experimentation, personalisation, and product optimisation platforms for user testing.
ContentSquare
Contentsquare is an enterprise-level UX optimisation platform.
Kameleoon
Kameleoon is a personalisation technology platform for real-time omnichannel optimisation and conversion.
Talkable
Talkable is a cloud-based referral marketing system that assists medium to large businesses with campaign creation and channel performance tracking.
Yottaa
Yottaa is an ecommerce optimisation platform that helps with conversions, performance and security.
HiConversion
HiConversion is a SaaS solution that caters to ecommerce brands seeking actionable insights through their adaptive customer experience optimisation.
Frosmo
Frosmo is a SaaS company which provides AI-driven personalisation products.
Omniconvert
Omniconvert is an award-winning conversion rate optimisation (CRO) software that can be used for A/B testing, online surveys, traffic segmentation.
Qubit
Qubit is a SaaS based persuasive personalisation at scale services.
SiteSpect
SiteSpect is the A/B testing and optimisation solution.
A/B Testing Market Share History in South Africa (.za) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Complianz | 51.35% | 53.80% | 54.38% | 54.81% | 55.40% | 55.58% | 55.61% | 55.65% | 55.57% | 55.78% | 55.86% |
| Google Optimize | 14.78% | 13.54% | 13.45% | 13.25% | 12.86% | 12.71% | 12.69% | 12.70% | 12.68% | 12.49% | 12.36% |
| OneSignal | 14.91% | 14.43% | 14.25% | 14.02% | 13.91% | 13.82% | 13.79% | 13.75% | 13.79% | 13.69% | 13.69% |
| Adobe Target | 6.24% | 5.86% | 5.82% | 5.73% | 5.76% | 5.71% | 5.72% | 5.72% | 5.72% | 5.73% | 5.73% |
| Optimizely | 2.70% | 2.45% | 2.36% | 2.30% | 2.31% | 2.29% | 2.29% | 2.27% | 2.25% | 2.25% | 2.25% |
| Instapage | 1.83% | 1.77% | 1.64% | 1.63% | 1.64% | 1.64% | 1.64% | 1.64% | 1.64% | 1.64% | 1.64% |
| Freshworks CRM | 1.31% | 1.33% | 1.39% | 1.57% | 1.58% | 1.58% | 1.51% | 1.51% | 1.45% | 1.58% | 1.58% |
| Autopilot | 1.18% | 1.14% | 1.14% | 1.13% | 1.13% | 1.13% | 1.13% | 1.14% | 1.14% | 1.14% | 1.14% |
| VWO | 0.96% | 0.97% | 0.97% | 0.96% | 0.92% | 1.05% | 1.05% | 1.05% | 1.05% | 1.18% | 1.18% |
| Zoho PageSense | 1.18% | 1.43% | 1.35% | 1.42% | 1.39% | 1.34% | 1.39% | 1.39% | 1.39% | 1.43% | 1.47% |
| Oracle Maxymiser | 0.52% | 0.34% | 0.34% | 0.33% | 0.34% | 0.34% | 0.34% | 0.34% | 0.42% | 0.29% | 0.29% |
| Decibel | 0.39% | 0.42% | 0.46% | 0.42% | 0.42% | 0.42% | 0.46% | 0.46% | 0.46% | 0.46% | 0.46% |
| Nosto | 0.39% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% | 0.34% | 0.34% |
| Etracker | 0.39% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% | 0.38% |
| Dynamic Yield | 0.39% | 0.30% | 0.30% | 0.29% | 0.25% | 0.25% | 0.25% | 0.25% | 0.25% | 0.25% | 0.25% |
| Convert | 0.31% | 0.36% | 0.38% | 0.38% | 0.36% | 0.38% | 0.38% | 0.38% | 0.42% | 0.36% | 0.36% |
| Kibo Personalization | 0.26% | 0.25% | 0.25% | 0.25% | 0.25% | 0.25% | 0.25% | 0.25% | 0.25% | 0.25% | 0.25% |
| AB Tasty | 0.22% | 0.21% | 0.17% | 0.15% | 0.15% | 0.15% | 0.17% | 0.17% | 0.17% | 0.17% | 0.17% |
| ContentSquare | 0.17% | 0.21% | 0.17% | 0.17% | 0.17% | 0.17% | 0.13% | 0.13% | 0.17% | 0.17% | 0.17% |
| Kameleoon | 0.11% | 0.11% | 0.11% | 0.10% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% | 0.11% |
| Qubit | 0.09% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% |
| HiConversion | 0.07% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% |
| Talkable | 0.07% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% |
| Yottaa | 0.07% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% | 0.06% |
| Frosmo | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% |
| Omniconvert | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% | 0.04% |
| SiteSpect | 0.02% | 0.02% | 0.02% | 0.02% | 0.02% | 0.04% | 0.04% | 0.04% | 0.02% | 0.02% | 0.02% |