Web Technologies Used by horace.co

Google Tag Manager is a free tool from Google that enables users to easily add, update, and manage website tags. Tags are snippets of code that allow websites to track activity, such as page visits and clicks, in order to better understand user behavior. Google Tag Manager makes it easy to quickly and easily add, update, and manage website tags without having to manually update code. It also helps to ensure that tags are firing correctly and accurately tracking user activity.

Google Remarketing Tag is a web tagging library for Google's site measurement, conversion tracking and remarketing products.

PHP: Hypertext Preprocessor is a general-purpose programming language originally designed for web development. PHP code may be executed with a command line interface (CLI), embedded into HTML code, or used in combination with various web template systems, web content management systems, and web frameworks.

Swiper Slider is the a modern free mobile touch slider with hardware accelerated transitions and native behavior. It is intended to be used in mobile websites, mobile web apps, and mobile native/hybrid apps.

Open-source error tracking that helps developers monitor and fix crashes in real time.

Magento is an open source e-commerce platform written in PHP.

MySQL is an open source relational database management system (RDBMS) based on Structured Query Language (SQL). It is one of the most popular RDBMSs and is used to store, organize, and retrieve data for a wide variety of applications. MySQL is used by many web-based applications, including WordPress, Drupal, and other content management systems. It is also used in many enterprise applications, such as banking, shopping, and e-commerce systems. MySQL is easy to use and can be quickly set up and configured on most operating systems. It is highly secure and supports a wide range of features that make it a robust and reliable database solution.

Segment is a single platform that collects, stores, and routes your customer data to hundreds of tools with the flick of a switch.

Cloudflare is a company that provides content delivery network services, DDoS mitigation, Internet security and distributed domain name server services. Cloudflare's services sit between the visitor and the Cloudflare user's hosting provider, acting as a reverse proxy for websites.

Varnish is an open-source web application accelerator also known as a HTTP cache or reverse proxy. It is designed to speed up websites and reduce the load on web servers by caching frequently accessed web pages and serving them directly to users without having to generate them dynamically each time they are requested. Varnish is typically used in front of web servers such as Apache or Nginx, and it can be configured to cache content based on various criteria such as URL, HTTP headers, cookies, and more. It also supports dynamic content and can be used to implement load balancing, content filtering, and other advanced features. Varnish is known for its high performance and scalability, and it is widely used by websites with high traffic volumes such as news sites, social media platforms, and e-commerce sites. It is also used by many content delivery networks (CDNs) to improve the speed and efficiency of content delivery.

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It provides valuable insights into website traffic, user behavior, and marketing performance. With Google Analytics, you can gain insights into your website’s audience, their location, the pages they visit, the content they view, and more. Google Analytics also offers powerful segmentation capabilities and advanced reporting features, allowing you to create custom reports and better understand your website’s performance.

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Matomo Analytics is a free and open-source web analytics applicatio, that runs on a PHP/MySQL web-server.

Quantcast Measure is an audience insights and analytics tool.

Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.

Microsoft's Clarity is a analytics tool which provides website usage statistics, session recording, and heatmaps.

Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.

Contentsquare is an enterprise-level UX optimisation platform.

Google Ads Conversion Tracking is a free tool that shows you what happens after a customer interacts with your ads.

Admitad is an affiliate network that acts as an intermediary between advertisers and publishers.

Microsoft Advertising is an online advertising platform developed by Microsoft.

Google Optimize allows you to test variants of web pages and see how they perform.

AB Tasty is a customer experience optimisation company. AB Tasty offers AI-driven experimentation, personalisation, and product optimisation platforms for user testing.