Global Affiliate programs Usage Statistics and Market Share
We are tracking usage statistics and market share of 16 web technologies in Affiliate programs. In May 2025 the most popular web technology in Affiliate programs is Sovrn//Commerce with 29% market share. In second place there is Impact with 18% market share. After that there are AWIN with 18%, Skimlinks with 5% and Post Affiliate Pro with 5% market share. Top 5 web technologies together have 77% market share. The remaining 11 web technologies in Affiliate programs have a combined market share of 23%.
About Affiliate programs
We are tracking 16 different technologies in Affiliate programs.
There are 87,028 websites using Affiliate programs in out database.
Affiliate programs Usage Statistics and Market Share in May 2025
#1 Sovrn//Commerce 
29.35%
#2 Impact 
18.43%
#3 AWIN 
18.12%
#4 Skimlinks 
8.03%
#5 Post Affiliate Pro 
5.37%
#6 GoAffPro 
5.08%
#7 A8.net 
3.36%
#8 Rewardful 
2.92%
#9 Digistore24 
2.69%
#10 Admitad 
2.29%
#11 Webgains 
2.26%
#12 Clickbank 
0.88%
#13 Optimise 
0.43%
#14 Pepperjam 
0.42%
#15 Dovetale 
0.28%
#16 Tiqets 
0.08%
Technologies in Affiliate programs
Sovrn//Commerce
Sovrn//Commerce is a performance-driven affiliate and monetization platform that helps publishers and partners increase revenue through targeted promotions, deals, and optimized content strategies. Sovrn//Commerce connects brands and consumers, enabling publishers to earn commissions by promoting products and services to their audience. The platform offers advanced analytics and tools to optimize performance and drive sales.
Impact
Impact is a platform that allows businesses to easily create and manage affiliate marketing programs, connecting them with affiliates to drive sales and grow their customer base. The service streamlines the process of recruiting, tracking, and compensating affiliates, making it simple for businesses to maximize their online marketing efforts. Impact helps businesses discover new customers through unique affiliate partnerships.
AWIN
AWIN is a global affiliate marketing platform connecting merchants with affiliates to drive sales and grow online businesses. **Description:** AWIN is a comprehensive affiliate network that links retailers with affiliates to boost sales through referral programs. **Short & Descriptive:** Global affiliate platform connecting merchants and affiliates. **Shortest Version:** AWIN: Global affiliate network for sales growth.
Skimlinks
Skimlinks is an affiliate marketing platform that automatically turns website links into affiliate links for earning commissions on sales or clicks. It integrates seamlessly with e-commerce sites and blogs. Users can track and manage their affiliate campaigns in one place.
Post Affiliate Pro
Post Affiliate Pro is a comprehensive affiliate management software that enables businesses to effectively manage their affiliate programs, track and optimize performance, and streamline payment processes. It offers detailed analytics and reporting, integrates with various payment gateways, and supports multiple marketing channels. With its user-friendly interface and advanced features, Post Affiliate Pro helps businesses maximize revenue through affiliate marketing.
GoAffPro
GoAffPro is an online platform that connects businesses with affiliate marketers to promote their products or services through various affiliate marketing programs. It offers a user-friendly interface for both businesses to create and manage their affiliate programs, and affiliate marketers to sign up, track their performance, and earn commissions.
A8.net
A8.net is an online advertising and affiliate marketing platform that connects publishers with advertisers to drive traffic and earn commissions. It offers various marketing solutions, including affiliate programs, display advertising, and performance-based marketing. The platform provides tools and resources to help both publishers and advertisers maximize their online marketing efforts. Sure! A8.
Rewardful
Rewardful is a platform that connects businesses with affiliate marketers to promote their products and earn commissions on sales generated through affiliate links. To sum it up in a single sentence, Rewardful is a marketplace for affiliate marketing where businesses find partners to promote their products and marketers find opportunities to earn commissions.
Digistore24
Digistore24 is an online marketplace for B2B (business-to-business) products, offering affiliate programs to promote and sell various business supplies and services. The platform connects suppliers with retailers and businesses to facilitate transactions and drive sales. Affiliates earn commissions by driving traffic and generating sales for participating businesses on the platform.
Admitad
Admitad is a global affiliate marketing platform that connects brands and publishers to drive online sales and increase brand awareness through affiliate marketing campaigns. It offers a wide range of affiliate programs and marketing tools to help businesses grow their online presence and achieve their marketing goals. Admitad serves as a comprehensive solution for both brands and publishers in the affiliate marketing industry.
Webgains
Webgains is a technology platform that connects merchants and affiliates to drive sales through affiliate marketing programs. It offers tools and analytics to optimize campaigns and track performance. The company provides a wide range of affiliate programs across various industries. 1 sentence.
Clickbank
Clickbank is an online marketplace for digital products and an affiliate marketing platform where merchants can sell digital products and affiliates can promote and earn commissions on those products. Clickbank offers a wide range of digital products, including e-books, software, courses, and audio books.
Optimise
Optimise is a digital marketing agency that specializes in leveraging advertising networks to drive effective online marketing campaigns for clients across various industries. They offer strategies for enhancing brand visibility, increasing traffic, and boosting conversions through targeted advertising.
Pepperjam
Pepperjam is a leading performance-based affiliate marketing network that connects retailers and brands with affiliates to drive sales and grow their online presence through performance marketing strategies. Their platform helps businesses maximize their ROI by providing tools and analytics to optimize campaigns and track performance. They offer a wide range of affiliate programs and services tailored to various industries.
Dovetale
Dovetale is a cost-effective affiliate marketing platform that connects businesses with affiliates to drive sales and grow their online presence. It offers a user-friendly interface and a wide range of marketing tools to help businesses maximize their affiliate programs. As an affiliate, you can earn commissions by promoting partner products or services to your audience.
Tiqets
Tiqets is an online platform that allows users to purchase and manage tickets for various attractions and events in a simple and efficient manner. The platform offers a user-friendly interface and a wide range of options for popular destinations. The Tiqets affiliate widgets enable partners to easily integrate ticket sales into their own websites.
Affiliate programs Market Share History in Last 12 Months
| Technology | July 2024 | August 2024 | September 2024 | October 2024 | November 2024 | December 2024 | January 2025 | February 2025 | March 2025 | April 2025 | May 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Sovrn//Commerce | 32.39% | 32.07% | 31.77% | 31.44% | 31.52% | 31.30% | 31.01% | 30.28% | 29.86% | 29.54% | 29.35% |
| Impact | 20.04% | 20.06% | 19.86% | 19.91% | 19.07% | 19.06% | 19.07% | 18.82% | 18.63% | 18.48% | 18.43% |
| AWIN | 17.98% | 17.94% | 18.03% | 18.07% | 18.21% | 18.13% | 18.14% | 18.06% | 18.03% | 18.09% | 18.12% |
| Skimlinks | 7.76% | 7.76% | 7.86% | 7.88% | 7.96% | 7.95% | 8.00% | 8.07% | 8.05% | 8.05% | 8.03% |
| Post Affiliate Pro | 5.29% | 5.31% | 5.34% | 5.39% | 5.47% | 5.42% | 5.38% | 5.37% | 5.39% | 5.37% | 5.37% |
| A8.net | 3.11% | 3.15% | 3.19% | 3.21% | 3.27% | 3.31% | 3.35% | 3.35% | 3.38% | 3.37% | 3.36% |
| Webgains | 2.48% | 2.49% | 2.49% | 2.49% | 2.51% | 2.43% | 2.33% | 2.28% | 2.27% | 2.26% | 2.26% |
| Admitad | 2.33% | 2.32% | 2.33% | 2.33% | 2.36% | 2.36% | 2.35% | 2.34% | 2.32% | 2.30% | 2.29% |
| Digistore24 | 2.25% | 2.29% | 2.31% | 2.32% | 2.36% | 2.45% | 2.46% | 2.50% | 2.59% | 2.66% | 2.69% |
| GoAffPro | 2.15% | 2.35% | 2.55% | 2.64% | 2.91% | 3.23% | 3.53% | 4.20% | 4.61% | 4.90% | 5.08% |
| Rewardful | 1.98% | 2.03% | 2.07% | 2.09% | 2.12% | 2.19% | 2.23% | 2.63% | 2.76% | 2.87% | 2.92% |
| Clickbank | 0.88% | 0.87% | 0.86% | 0.87% | 0.87% | 0.88% | 0.88% | 0.87% | 0.88% | 0.89% | 0.88% |
| Optimise | 0.44% | 0.44% | 0.44% | 0.45% | 0.45% | 0.45% | 0.44% | 0.44% | 0.43% | 0.43% | 0.43% |
| Dovetale | 0.41% | 0.39% | 0.38% | 0.38% | 0.37% | 0.32% | 0.30% | 0.29% | 0.29% | 0.28% | 0.28% |
| Pepperjam | 0.43% | 0.43% | 0.43% | 0.44% | 0.44% | 0.45% | 0.44% | 0.42% | 0.42% | 0.42% | 0.42% |
| Tiqets | 0.09% | 0.09% | 0.10% | 0.10% | 0.10% | 0.09% | 0.09% | 0.08% | 0.08% | 0.08% | 0.08% |