Web Technologies Used by popl.co

Ruby on Rails, or Rails, is a server-side web application framework written in Ruby under the MIT License. Rails is a model–view–controller framework, providing default structures for a database, a web service, and web pages.

Google Tag Manager is a free tool from Google that enables users to easily add, update, and manage website tags. Tags are snippets of code that allow websites to track activity, such as page visits and clicks, in order to better understand user behavior. Google Tag Manager makes it easy to quickly and easily add, update, and manage website tags without having to manually update code. It also helps to ensure that tags are firing correctly and accurately tracking user activity.

Ruby is an interpreted, high-level, general-purpose programming language.

Shop Pay is an accelerated checkout that lets customers save their email address, credit card, and shipping and billing information so they can complete their transaction faster the next time they are directed to the Shopify checkout.

Klaviyo is an email marketing platform for online businesses.

jQuery is a JavaScript library designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax. It is free, open-source software using the permissive MIT License.

boomerang is a JavaScript library that measures the page load time experienced by real users, commonly called RUM (Real User Measurement).

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

Cloudflare Network Error Logging is a browser-based technology used to quickly identify problems with site visitors connecting to Cloudflare.

Shopify is an e-commerce platform for online stores and retail point-of-sale systems.

Amazon Webstore is an all-in-one hosted ecommerce website solution.

Cloudflare is a company that provides content delivery network services, DDoS mitigation, Internet security and distributed domain name server services. Cloudflare's services sit between the visitor and the Cloudflare user's hosting provider, acting as a reverse proxy for websites.

Cloudflare bot management solution identifies and mitigates automated traffic to protect websites from bad bots.

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It provides valuable insights into website traffic, user behavior, and marketing performance. With Google Analytics, you can gain insights into your website’s audience, their location, the pages they visit, the content they view, and more. Google Analytics also offers powerful segmentation capabilities and advanced reporting features, allowing you to create custom reports and better understand your website’s performance.

Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.

Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.

Quora Pixel is a tool that is placed in your website code to track traffic and conversions.

Impact helps businesses contract and pay partners.

Microsoft Advertising is an online advertising platform developed by Microsoft.