Web Technologies Used by americanapparel.com

Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.

Google Tag Manager is a free tool from Google that enables users to easily add, update, and manage website tags. Tags are snippets of code that allow websites to track activity, such as page visits and clicks, in order to better understand user behavior. Google Tag Manager makes it easy to quickly and easily add, update, and manage website tags without having to manually update code. It also helps to ensure that tags are firing correctly and accurately tracking user activity.

BrightEdge is an SEO solution and content performance marketing platform.

Attraqt provides AI-driven search, merchandising and personalisation solutions.

GraphQL is a query language for APIs and a runtime for fulfilling those queries with your existing data.

TypeScript is an open-source language which builds on JavaScript by adding static type definitions.

Klaviyo is an email marketing platform for online businesses.

Lodash is a JavaScript library which provides utility functions for common programming tasks using the functional programming paradigm.

Apollo is a fully-featured caching GraphQL client with integrations for React, Angular, and more.

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

lit-html is a simple, modern, safe, small and fast HTML templating library for JavaScript.

React is a JavaScript library for building user interfaces. It is maintained by Facebook and a community of individual developers and companies. React can be used as a base in the development of single-page or mobile applications, as it is optimal for fetching rapidly changing data that needs to be recorded.

Osano is a data privacy platform that helps your website become compliant with laws such as GDPR and CCPA.

Cloudflare is a company that provides content delivery network services, DDoS mitigation, Internet security and distributed domain name server services. Cloudflare's services sit between the visitor and the Cloudflare user's hosting provider, acting as a reverse proxy for websites.

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It provides valuable insights into website traffic, user behavior, and marketing performance. With Google Analytics, you can gain insights into your website’s audience, their location, the pages they visit, the content they view, and more. Google Analytics also offers powerful segmentation capabilities and advanced reporting features, allowing you to create custom reports and better understand your website’s performance.

VWO is a website testing and conversion optimisation platform.

Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.