Web Technologies Used by optimizely.com

ASP.NET is an open-source server-side web application framework designed for web development to produce dynamic web pages developed by Microsoft to allow programmers to build dynamic web sites, applications and services.

Google Tag Manager is a free tool from Google that enables users to easily add, update, and manage website tags. Tags are snippets of code that allow websites to track activity, such as page visits and clicks, in order to better understand user behavior. Google Tag Manager makes it easy to quickly and easily add, update, and manage website tags without having to manually update code. It also helps to ensure that tags are firing correctly and accurately tracking user activity.

Microsoft Application Insights is a feature of Azure Monitor that provides extensible application performance management (APM) and monitoring for live web apps.

Azure is a cloud computing service for building, testing, deploying, and managing applications and services through Microsoft-managed data centers.

jQuery is a JavaScript library designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax. It is free, open-source software using the permissive MIT License.

jQuery UI is a collection of GUI widgets, animated visual effects, and themes implemented with jQuery, Cascading Style Sheets, and HTML.

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

Cloudflare is a company that provides content delivery network services, DDoS mitigation, Internet security and distributed domain name server services. Cloudflare's services sit between the visitor and the Cloudflare user's hosting provider, acting as a reverse proxy for websites.

reCAPTCHA is a CAPTCHA-like system designed to establish that a computer user is human and, at the same time, assist in the digitization of books or improve machine learning.

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It provides valuable insights into website traffic, user behavior, and marketing performance. With Google Analytics, you can gain insights into your website’s audience, their location, the pages they visit, the content they view, and more. Google Analytics also offers powerful segmentation capabilities and advanced reporting features, allowing you to create custom reports and better understand your website’s performance.

Optimizely is an American company that makes customer experience optimization software for other companies. The Optimizely platform technology provides A/B testing tools, in which two versions of a web page can be compared for performance, and multivariate testing.