Web Technologies Used by adroll.com

Nginx is a web server and reverse proxy software. It is also used as a load balancer, HTTP cache and a mail proxy server. It is open source and free, and is known for its high performance and stability. Nginx is designed to handle a large number of concurrent connections and can easily scale to meet the needs of a high-traffic website. It is used by some of the world's most popular websites, including Netflix, WordPress, and Dropbox.

Laravel is a free, open-source PHP web framework.

Ruby on Rails, or Rails, is a server-side web application framework written in Ruby under the MIT License. Rails is a model–view–controller framework, providing default structures for a database, a web service, and web pages.

Google Tag Manager is a free tool from Google that enables users to easily add, update, and manage website tags. Tags are snippets of code that allow websites to track activity, such as page visits and clicks, in order to better understand user behavior. Google Tag Manager makes it easy to quickly and easily add, update, and manage website tags without having to manually update code. It also helps to ensure that tags are firing correctly and accurately tracking user activity.

PHP: Hypertext Preprocessor is a general-purpose programming language originally designed for web development. PHP code may be executed with a command line interface (CLI), embedded into HTML code, or used in combination with various web template systems, web content management systems, and web frameworks.

Ruby is an interpreted, high-level, general-purpose programming language.

Webpack is an open-source JavaScript module bundler, primarily for JavaScript, but it can transform front-end assets like HTML, CSS, and images if the corresponding plugins are included. Webpack takes modules with dependencies and generates static assets representing those modules.

Google's Font API provides website developers a means by which they may quickly add custom fonts to their website.

Statamic is an open-source and self-hosted content management system based on the PHP programming language.

Cloudflare is a company that provides content delivery network services, DDoS mitigation, Internet security and distributed domain name server services. Cloudflare's services sit between the visitor and the Cloudflare user's hosting provider, acting as a reverse proxy for websites.

Fastly is a content delivery network (CDN) and edge cloud platform that offers a range of services to help businesses with their web performance and security needs. From high-speed content delivery to web application firewalls, Fastly has a range of features designed to help businesses improve site performance and protect their data. Fastly’s technology helps businesses reduce latency, improve scalability and reliability, and enable secure and compliant operations. Fastly also offers a range of analytics tools to help businesses understand how their sites are performing and identify opportunities for improvement. With a global network of servers and data centers, Fastly provides businesses with the tools they need to deliver a great user experience.

Cloudflare bot management solution identifies and mitigates automated traffic to protect websites from bad bots.

Varnish is an open-source web application accelerator also known as a HTTP cache or reverse proxy. It is designed to speed up websites and reduce the load on web servers by caching frequently accessed web pages and serving them directly to users without having to generate them dynamically each time they are requested. Varnish is typically used in front of web servers such as Apache or Nginx, and it can be configured to cache content based on various criteria such as URL, HTTP headers, cookies, and more. It also supports dynamic content and can be used to implement load balancing, content filtering, and other advanced features. Varnish is known for its high performance and scalability, and it is widely used by websites with high traffic volumes such as news sites, social media platforms, and e-commerce sites. It is also used by many content delivery networks (CDNs) to improve the speed and efficiency of content delivery.

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It provides valuable insights into website traffic, user behavior, and marketing performance. With Google Analytics, you can gain insights into your website’s audience, their location, the pages they visit, the content they view, and more. Google Analytics also offers powerful segmentation capabilities and advanced reporting features, allowing you to create custom reports and better understand your website’s performance.

VWO is a website testing and conversion optimisation platform.