Web Technologies Used by neimanmarcus.com

Express.js, or simply Express, is a web application framework for Node.js.

Google Tag Manager is a free tool from Google that enables users to easily add, update, and manage website tags. Tags are snippets of code that allow websites to track activity, such as page visits and clicks, in order to better understand user behavior. Google Tag Manager makes it easy to quickly and easily add, update, and manage website tags without having to manually update code. It also helps to ensure that tags are firing correctly and accurately tracking user activity.

OpinionLab is a omnichannel customer feedback solution provider.

Adobe Audience Manager is a versatile audience data management platform.

Node.js is an open-source, cross-platform JavaScript run-time environment that executes JavaScript code outside of a browser. Node.js lets developers use JavaScript to write command line tools and for server-side scripting.

Movable Ink is a technology company that allows marketers to change emails after they have been sent out.

Webpack is an open-source JavaScript module bundler, primarily for JavaScript, but it can transform front-end assets like HTML, CSS, and images if the corresponding plugins are included. Webpack takes modules with dependencies and generates static assets representing those modules.

Babel is a free and open-source transcompiler for writing next generation JavaScript.

Bluecore is a retail marketing technology that uses data gained from direct marketing like email, social media, site activity.

Lodash is a JavaScript library which provides utility functions for common programming tasks using the functional programming paradigm.

jQuery is a JavaScript library designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax. It is free, open-source software using the permissive MIT License.

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

React is a JavaScript library for building user interfaces. It is maintained by Facebook and a community of individual developers and companies. React can be used as a base in the development of single-page or mobile applications, as it is optimal for fetching rapidly changing data that needs to be recorded.

Adobe Fonts (formerly Typekit) is an online service which offers a subscription library of high-quality fonts. The fonts may be used directly on websites or synced via Adobe Creative Cloud to applications on the subscriber's computers.

Adobe Experience Platform Identity Service creates identity graphs that hold customer profiles and the known identifiers that belong to individual consumers.

Cloudflare is a company that provides content delivery network services, DDoS mitigation, Internet security and distributed domain name server services. Cloudflare's services sit between the visitor and the Cloudflare user's hosting provider, acting as a reverse proxy for websites.

Fastly is a content delivery network (CDN) and edge cloud platform that offers a range of services to help businesses with their web performance and security needs. From high-speed content delivery to web application firewalls, Fastly has a range of features designed to help businesses improve site performance and protect their data. Fastly’s technology helps businesses reduce latency, improve scalability and reliability, and enable secure and compliant operations. Fastly also offers a range of analytics tools to help businesses understand how their sites are performing and identify opportunities for improvement. With a global network of servers and data centers, Fastly provides businesses with the tools they need to deliver a great user experience.

PerimeterX is a provider of scalable, behavior-based threat protection technology for the web, cloud, and mobile.

Cloudflare bot management solution identifies and mitigates automated traffic to protect websites from bad bots.

Varnish is an open-source web application accelerator also known as a HTTP cache or reverse proxy. It is designed to speed up websites and reduce the load on web servers by caching frequently accessed web pages and serving them directly to users without having to generate them dynamically each time they are requested. Varnish is typically used in front of web servers such as Apache or Nginx, and it can be configured to cache content based on various criteria such as URL, HTTP headers, cookies, and more. It also supports dynamic content and can be used to implement load balancing, content filtering, and other advanced features. Varnish is known for its high performance and scalability, and it is widely used by websites with high traffic volumes such as news sites, social media platforms, and e-commerce sites. It is also used by many content delivery networks (CDNs) to improve the speed and efficiency of content delivery.

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. It provides valuable insights into website traffic, user behavior, and marketing performance. With Google Analytics, you can gain insights into your website’s audience, their location, the pages they visit, the content they view, and more. Google Analytics also offers powerful segmentation capabilities and advanced reporting features, allowing you to create custom reports and better understand your website’s performance.

Pinterest Conversion Tag allows you to track actions people take on your website after viewing your Promoted Pin.

Microsoft Advertising is an online advertising platform developed by Microsoft.

Optimizely is an American company that makes customer experience optimization software for other companies. The Optimizely platform technology provides A/B testing tools, in which two versions of a web page can be compared for performance, and multivariate testing.