Retargeting Usage Statistics and Market Share in Brazil (.br)
We are tracking usage statistics and market share for 7 web technologies in the Retargeting market in Brazil (.br). As of March 2026, the most popular web technology in Retargeting in Brazil (.br) is Google Remarketing Tag, with 82% market share. In second place is Criteo, with 11%. After that, SharpSpring Ads holds 2%, followed by Linx Impulse with 1% and AdRoll with 1%. Top 5 web technologies together account for 99% of the market. The remaining 2 web technologies in Retargeting collectively have a 1% market share. Global Retargeting market share report is available here.
About Retargeting
We are tracking 7 different technologies in Retargeting.
There are 16,104 websites using Retargeting in Brazil (.br websites) in out database.
Retargeting Usage Statistics and Market Share in Brazil (.br) in March 2026
#1 Google Remarketing Tag
82.38%
Google Remarketing Tag is a small snippet of code placed on your website that allows Google Ads to track users' behavior and serve targeted ads to them based on their past interactions with your site. It enables you to reach potential customers who have already shown interest in your products or services.
#2 Criteo
11.39%
Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.
#3 SharpSpring Ads
2.27%
SharpSpring Ads allows businesses to create, manage, and optimize retargeting campaigns to reach potential customers who have visited their website but haven't converted. The platform integrates with various ad networks and provides detailed analytics to track campaign performance.
#4 Linx Impulse
1.76%
Linx Impulse is a personalization and dynamic content management platform that allows businesses to deliver personalized and real-time experiences to their customers across multiple channels. It enables marketers to easily create, manage, and display personalized content based on customer behavior, preferences, and demographics.
#5 AdRoll
1.45%
AdRoll is a digital marketing technology platform that specializes in retargeting.
#6 Blue
0.63%
Blue is a retargeting tool that uses AI to deliver personalized ads to website visitors and customers, improving conversion rates and customer engagement. Blue analyzes user behavior, interests, and preferences to create targeted ad campaigns, and its AI algorithms optimize the timing, content, and placement of ads to maximize their effectiveness.
#7 Smarter Click
0.11%
Smarter Click is an AI-driven retargeting platform that analyzes user behavior and preferences to deliver personalized ads, optimizing campaign performance and improving ROI for businesses. It uses machine learning algorithms to identify the most effective retargeting strategies and automate the ad delivery process. The platform offers real-time insights and customizable segmentation options, enabling marketers to refine their targeting and enhance customer engagement.
