.au websites Retargeting Usage Statistics and Market Share in Australia (.au)

We are tracking usage statistics and market share of 7 web technologies in Retargeting in Australia (.au). In March 2024 the most popular web technology in Retargeting in Australia (.au) is AdRoll with 46% market share. In second place there is Google Remarketing Tag with 43% market share. After that there are Criteo with 8%, SharpSpring Ads with 0% and Smarter Click with 0% market share. Top 5 web technologies together have 97% market share. The remaining 2 web technologies in Retargeting have a combined market share of 3%. Global Retargeting market share report is available here.

Retargeting Market Share in Australia (.au) in March 2024
About Retargeting

We are tracking 7 different technologies in Retargeting.

There are 11,708 websites using Retargeting in Australia (.au websites) in out database.

Retargeting Usage Statistics and Market Share in Australia (.au) in March 2024
Technologies in Retargeting in Australia (.au)
  • AdRoll AdRoll

    AdRoll is a digital marketing technology platform that specializes in retargeting.

  • Google Remarketing Tag Google Remarketing Tag

    Google Remarketing Tag is a web tagging library for Google's site measurement, conversion tracking and remarketing products.

  • Criteo Criteo

    Criteo is a personalized retargeting company that works with Internet retailers to serve personalized online display advertisements to consumers who have previously visited the advertiser's website.

  • SharpSpring Ads SharpSpring Ads

    SharpSpring Ads is an all-in-one retargeting platform.

  • Smarter Click Smarter Click

    Smarter Click is a marketing technology company.

  • Picreel Picreel

    Picreel is a conversion optimisation software.

  • Yahoo Advertising Yahoo Advertising

    Yahoo Advertising includes a comprehensive suite of web, mobile, and video ad products across native, audience, and premium display, which are accessible through a new buying platform.

Retargeting Market Share History in Australia (.au) in Last 12 Months
Technology May 2023June 2023July 2023August 2023September 2023October 2023November 2023December 2023January 2024February 2024March 2024
Google Remarketing Tag92.40%52.14%50.78%50.65%50.62%50.59%50.56%50.59%49.09%49.11%43.11%
AdRoll6.18%38.76%39.94%40.09%40.13%40.26%40.19%40.24%41.07%41.14%46.17%
Criteo1.09%6.70%6.76%6.78%6.78%6.66%6.76%6.66%7.11%7.01%7.70%
SharpSpring Ads0.29%2.19%2.26%2.24%2.24%2.25%2.27%2.27%2.52%2.52%2.76%
Picreel0.03%0.13%0.16%0.15%0.14%0.15%0.14%0.14%0.07%0.09%0.10%
Smarter Click0.01%0.09%0.09%0.09%0.09%0.09%0.09%0.10%0.14%0.13%0.14%
Websites using Retargeting in other countries
Filter: