Personalisation Usage Statistics and Market Share in Italy (.it)
We are tracking usage statistics and market share of 43 web technologies in Personalisation in Italy (.it). In April 2024 the most popular web technology in Personalisation in Italy (.it) is Adobe Target with 31% market share. In second place there is Clerk.io with 15% market share. After that there are Dynamic Yield with 11%, Salesforce Interaction Studio with 4% and Nosto with 4% market share. Top 5 web technologies together have 66% market share. The remaining 38 web technologies in Personalisation have a combined market share of 34%. Global Personalisation market share report is available here.
About Personalisation
We are tracking 43 different technologies in Personalisation.
There are 1,435 websites using Personalisation in Italy (.it websites) in out database.
Personalisation Usage Statistics and Market Share in Italy (.it) in April 2024
#1 Adobe Target 
31.22%
#2 Clerk.io 
14.77%
#3 Dynamic Yield 
11.15%
#4 Salesforce Interaction Studio 
4.46%
#5 Nosto 
4.32%
#6 Zoho PageSense 
3.48%
#7 Kiwi Sizing 
3.28%
#8 Oracle Maxymiser 
3.07%
#9 Kibo Personalization 
2.79%
#10 HulkApps Infinite Product Options 
2.65%
#11 Coveo 
2.51%
#12 Blueknow 
1.88%
#13 Demandbase 
1.53%
#14 The Hotels Network 
1.39%
#15 Connectif 
1.11%
#16 Trbo 
1.11%
#17 Sailthru 
1.05%
#18 Bold Commerce 
0.91%
#19 RichRelevance 
0.91%
#20 Attentive 
0.70%
#21 Qubit 
0.70%
#22 Piano 
0.56%
#23 Zakeke 
0.56%
#24 LimeSpot 
0.49%
#25 Personizely 
0.49%
#26 Attraqt 
0.42%
#27 Fanplayr 
0.35%
#28 Acquia Personalization 
0.28%
#29 Retail Rocket 
0.28%
#30 WebEngage 
0.28%
#31 RevLifter 
0.21%
#32 Movable Ink 
0.14%
#33 Obviyo 
0.14%
#34 Rebuy 
0.14%
#35 Twik 
0.14%
#36 Apptus 
0.07%
#37 Beyable 
0.07%
#38 Fit Analytics 
0.07%
#39 Raptor 
0.07%
#40 Reflektion 
0.07%
#41 SaleCycle 
0.07%
#42 Usizy 
0.07%
#43 Yieldify 
0.07%
Technologies in Personalisation in Italy (.it)
Adobe Target
Adobe Target is an A/B testing, multi-variate testing, personalisation, and optimisation application
Clerk.io
Clerk.io is an all-in-one ecommerce personalisation platform.
Dynamic Yield
Dynamic Yield is a provider of automated conversion optimisation tools for marketers and retailers.
Salesforce Interaction Studio
Salesforce Interaction Studio (formerly Evergage) is a cloud-based software that allows users to collect, analyze, and respond to user behavior on their websites and web applications in real-time.
Nosto
Nosto is an ecommerce platform providing product recommendations based on individual behavioral data.
Zoho PageSense
Zoho PageSense is a conversion optimisation platform which combines the power of web analytics, A/B testing, and personalisation.
Kiwi Sizing
Kiwi Sizing is a size chart and a recommender plugin on the Shopify platform.
Oracle Maxymiser
Oracle Maxymiser is a real-time behavioral targeting, in-session personalisation, and product recommendations platform.
Kibo Personalization
Kibo Personalization is a omnichannel personalisation software powered by machine learning to deliver individualized customer experiences and powered by Monetate and Certona.
HulkApps Infinite Product Options
HulkApps Infinite Product Options is a unlimited custom options for products. Display variant options as buttons, color and image swatches, and more.
Coveo
Coveo designs enterprise search and predictive insights platforms for businesses.
Blueknow
Blueknow is a ecommerce personalisation software designed to serve enterprises, SMEs.
Demandbase
Demandbase is a targeting and personalization platform for business-to-business companies.
The Hotels Network
The Hotels Network provides a SaaS software that enhances hotelier websites with predictive marketing personalisation and user behavior analytics.
Connectif
Connectif is a marketing automation and personalisation data-first action platform, powered by AI.
Trbo
Trbo is a personalisation, recommendations, A/B testing platform from Germany.
Sailthru
Sailthru is a marketing automation software and multi-channel personalisation tool that serves ecommerce and media brands.
Bold Commerce
Bold Commerce is a software company that specialises in ecommerce websites and app development.
RichRelevance
RichRelevance is a cloud-based omnichannel personalisation platform built to help Retailers, B2B, financial services, travel and hospitality, and branded manufacturers personalise their customer experiences.
Attentive
Attentive is a personalised mobile messaging platform that helps retail & ecommerce brands acquire, retain, and interact with mobile shoppers.
Qubit
Qubit is a SaaS based persuasive personalisation at scale services.
Piano
Piano is a enterprise SaaS company which specializing in advanced media business processes and ecommerce optimisation.
Zakeke
Zakeke is a product customisation tool compatible with services and apps mostly used to manage ecommerce store.
LimeSpot
LimeSpot is an AI-powered personalisation platform for marketers and ecommerce professionals.
Personizely
Personizely is a conversion marketing toolkit which helps websites and ecommerce stores better engage with visitors using website widgets and personalisation.
Attraqt
Attraqt provides AI-driven search, merchandising and personalisation solutions.
Fanplayr
Fanplayr is a real-time insights platform that provides website optimisation and personalisation solutions for businesses.
Acquia Personalization
Acquia Personalization (formerly Acquia Lift) lets you track customers' behavior throughout your website.
Retail Rocket
Retail Rocket is a big data-based personalisation platform for ecommerce websites.
WebEngage
WebEngage is a customer data platform and marketing automation suite.
RevLifter
RevLifter is an AI-powered coupon technology which allows brands to offer personalised incentives to their customers based on real-time basket data.
Movable Ink
Movable Ink is a technology company that allows marketers to change emails after they have been sent out.
Obviyo
Obviyo is an ecommerce intelligence platform helping merchants personalise and optimise shopping experience.
Rebuy
Rebuy offers personlisation solutions for ecommerce sites.
Twik
Twik provides a automated, no-configuration business intelligence & personalization automation engine.
Apptus
Apptus is an AI-powered ecommerce optimisation software provider.
Beyable
Beyable is a suite of tools that analyze website traffic to understand visitors' behaviors in real-time, through multi-channel in order to optimise conversion rate.
Fit Analytics
Fit Analytics is a platform that provides clothing size recommendations for online customers by measuring individual dimensions via webcams.
Raptor
Raptor is a personalisation engine based on machine learning that analyses and learns about the user's behavior and unique browser history.
Reflektion
Reflektion is a customer centric personalisation platform that optimizes customer experiences on an individual basis in real time.
SaleCycle
SaleCycle is a UK based global behavioral marketing firm.
Usizy
Usizy is the top size recommendation and prediction solution for ecommerce using machine learning, big data, and isomoprhic algorythms.
Yieldify
Yieldify is a customer journey optimisation platform that brings personalisation to the full customer journey.
Personalisation Market Share History in Italy (.it) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Adobe Target | 35.00% | 33.02% | 32.55% | 31.56% | 31.09% | 31.01% | 31.28% | 31.13% | 31.31% | 31.65% | 31.22% |
| Clerk.io | 14.62% | 14.94% | 14.85% | 14.86% | 14.85% | 14.66% | 14.73% | 14.66% | 14.81% | 14.91% | 14.77% |
| Dynamic Yield | 12.51% | 11.44% | 11.94% | 11.75% | 11.76% | 11.59% | 11.45% | 11.40% | 11.32% | 11.25% | 11.15% |
| Nosto | 4.64% | 4.43% | 4.26% | 4.25% | 4.34% | 4.33% | 4.33% | 4.31% | 4.33% | 4.36% | 4.32% |
| Oracle Maxymiser | 3.65% | 3.86% | 3.84% | 3.82% | 3.78% | 3.77% | 3.63% | 3.61% | 3.35% | 3.38% | 3.07% |
| Kibo Personalization | 3.23% | 3.29% | 3.13% | 3.11% | 3.08% | 3.07% | 3.07% | 3.06% | 3.07% | 2.95% | 2.79% |
| Salesforce Interaction Studio | 3.23% | 3.72% | 3.55% | 3.96% | 4.20% | 4.33% | 4.19% | 4.59% | 4.33% | 4.08% | 4.46% |
| Blueknow | 2.04% | 2.07% | 2.06% | 1.98% | 1.96% | 1.89% | 1.89% | 1.88% | 1.89% | 1.90% | 1.88% |
| HulkApps Infinite Product Options | 2.53% | 2.72% | 2.70% | 2.69% | 2.66% | 2.65% | 2.65% | 2.64% | 2.66% | 2.67% | 2.65% |
| Kiwi Sizing | 2.39% | 2.79% | 2.84% | 3.04% | 3.08% | 3.21% | 3.35% | 3.34% | 3.35% | 3.31% | 3.28% |
| Zoho PageSense | 2.81% | 3.43% | 3.41% | 3.54% | 3.50% | 3.63% | 3.49% | 3.47% | 3.49% | 3.52% | 3.48% |
| Sailthru | 1.05% | 1.07% | 1.07% | 1.06% | 1.05% | 1.05% | 1.05% | 1.04% | 1.05% | 1.05% | 1.05% |
| Trbo | 1.12% | 1.14% | 1.14% | 1.13% | 1.12% | 1.12% | 1.12% | 1.11% | 1.12% | 1.13% | 1.11% |
| RichRelevance | 0.91% | 0.93% | 0.92% | 0.92% | 0.91% | 0.91% | 0.91% | 0.90% | 0.91% | 0.91% | 0.91% |
| Demandbase | 1.26% | 1.29% | 1.28% | 1.13% | 1.26% | 1.26% | 1.26% | 1.25% | 1.26% | 1.41% | 1.53% |
| Qubit | 0.70% | 0.71% | 0.71% | 0.71% | 0.56% | 0.70% | 0.70% | 0.69% | 0.70% | 0.70% | 0.70% |
| Bold Commerce | 0.77% | 0.79% | 0.85% | 0.85% | 0.84% | 0.84% | 0.77% | 0.83% | 0.84% | 0.84% | 0.91% |
| Coveo | 1.41% | 2.00% | 2.13% | 2.12% | 2.24% | 2.23% | 2.23% | 2.22% | 2.24% | 2.11% | 2.51% |
| Piano | 0.84% | 0.64% | 0.64% | 0.57% | 0.56% | 0.63% | 0.63% | 0.63% | 0.56% | 0.56% | 0.56% |
| Zakeke | 0.49% | 0.57% | 0.57% | 0.57% | 0.56% | 0.56% | 0.56% | 0.56% | 0.56% | 0.56% | 0.56% |
| Connectif | 0.56% | 0.57% | 1.00% | 1.42% | 1.40% | 1.26% | 1.12% | 1.11% | 1.26% | 0.98% | 1.11% |
| LimeSpot | 0.35% | 0.43% | 0.43% | 0.42% | 0.42% | 0.42% | 0.49% | 0.49% | 0.49% | 0.49% | 0.49% |
| Movable Ink | 0.28% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% |
| Retail Rocket | 0.35% | 0.36% | 0.36% | 0.42% | 0.42% | 0.42% | 0.42% | 0.42% | 0.35% | 0.28% | 0.28% |
| Acquia Personalization | 0.28% | 0.29% | 0.28% | 0.28% | 0.28% | 0.28% | 0.42% | 0.42% | 0.42% | 0.28% | 0.28% |
| Fanplayr | 0.42% | 0.43% | 0.50% | 0.57% | 0.42% | 0.42% | 0.35% | 0.35% | 0.35% | 0.35% | 0.35% |
| Personizely | 0.28% | 0.50% | 0.50% | 0.50% | 0.49% | 0.49% | 0.49% | 0.49% | 0.49% | 0.49% | 0.49% |
| The Hotels Network | 0.56% | 0.57% | 0.43% | 0.57% | 0.98% | 0.98% | 0.98% | 0.97% | 0.98% | 1.13% | 1.39% |
| Attentive | 0.28% | 0.36% | 0.43% | 0.50% | 0.49% | 0.56% | 0.56% | 0.56% | 0.63% | 0.70% | 0.70% |
| Attraqt | 0.28% | 0.14% | 0.14% | 0.28% | 0.28% | 0.28% | 0.42% | 0.42% | 0.42% | 0.42% | 0.42% |
| Obviyo | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% |
| RevLifter | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% | 0.21% |
| Twik | 0.14% | 0.21% | 0.21% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% |
| WebEngage | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.14% | 0.28% | 0.28% |
| Apptus | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
| Beyable | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
| Fit Analytics | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
| Raptor | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
| Reflektion | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
| SaleCycle | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
| Usizy | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |
| Yieldify | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% | 0.07% |