Customer data platform Usage Statistics and Market Share in Iceland (.is)
We are tracking usage statistics and market share of 5 web technologies in Customer data platform in Iceland (.is). In April 2024 the most popular web technology in Customer data platform in Iceland (.is) is Segment with 49% market share. In second place there is Adobe Experience Platform Identity Service with 31% market share. After that there are Rudderstack with 11%, Tealium with 2% and BlueConic with 2% market share. Top 5 web technologies together have 96% market share. The remaining 0 web technologies in Customer data platform have a combined market share of 4%. Global Customer data platform market share report is available here.
About Customer data platform
We are tracking 5 different technologies in Customer data platform.
There are 91 websites using Customer data platform in Iceland (.is websites) in out database.
Customer data platform Usage Statistics and Market Share in Iceland (.is) in April 2024
#1 Segment 
49.45%
#2 Adobe Experience Platform Identity Service 
30.77%
#3 Rudderstack 
10.99%
#4 Tealium 
6.59%
#5 BlueConic 
2.20%
Technologies in Customer data platform in Iceland (.is)
Segment
Segment is a single platform that collects, stores, and routes your customer data to hundreds of tools with the flick of a switch.
Adobe Experience Platform Identity Service
Adobe Experience Platform Identity Service creates identity graphs that hold customer profiles and the known identifiers that belong to individual consumers.
Rudderstack
Rudderstack is a customer data platform (CDP) that helps you collect, clean, and control your customer data.
Tealium
Tealium is a US company that sells enterprise tag management system and marketing software.
BlueConic
BlueConic is the advanced customer data platform that liberates companies' first-party data from disparate systems.
Customer data platform Market Share History in Iceland (.is) in Last 12 Months
| Technology | June 2023 | July 2023 | August 2023 | September 2023 | October 2023 | November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Segment | 55.68% | 51.65% | 50.54% | 48.94% | 48.42% | 48.91% | 48.91% | 48.91% | 48.91% | 48.91% | 49.45% |
| Adobe Experience Platform Identity Service | 32.95% | 31.87% | 32.26% | 30.85% | 31.58% | 31.52% | 31.52% | 31.52% | 31.52% | 31.52% | 30.77% |
| Tealium | 6.82% | 6.59% | 6.45% | 6.38% | 6.32% | 6.52% | 6.52% | 6.52% | 6.52% | 6.52% | 6.59% |
| Rudderstack | 3.41% | 7.69% | 8.60% | 11.70% | 11.58% | 10.87% | 10.87% | 10.87% | 10.87% | 10.87% | 10.99% |
| BlueConic | 1.14% | 2.20% | 2.15% | 2.13% | 2.11% | 2.17% | 2.17% | 2.17% | 2.17% | 2.17% | 2.20% |